VP, Marketing

Location NYC/Boston/RemoteEmployment Type Full timeLocation Type HybridDepartment MarketingLess complexity. More dentistry. More impact. At Videa, we help dental clinicians deliver better care to millions of patients through AI.Oral health is health. Dentists are protectors of societal wellness. We build technology that enhances the moment of care, amplifies clinical expertise, and makes proactive oral healthcare the norm.Thousands of clinicians rely on Videa every day. Your work here will be reflected in real practice, improving real patient outcomes. If you want to build something that matters, keep reading.The Role We are hiring a VP Marketing to own and scale a revenue-driven marketing engine that directly impacts Videa's growth trajectory, enterprise pipeline, and category leadership.This is a company-defining role, not a traditional marketing leadership position. You will be responsible for building a repeatable, high-performing go-to-market system that drives pipeline, accelerates enterprise deals, and establishes Videa as the leader in AI‑powered dental care.You will report directly to the CEO and work as a core member of the leadership team, partnering closely with Sales, Product, and Customer Success to shape how we grow.Key Responsibilities Revenue & Pipeline Own marketing‑sourced and influenced pipeline targets, with clear accountability to revenue outcomesBuild and scale a predictable demand generation engine across digital, field, partner, and account‑based channelsImprove conversion rates, deal velocity, and win rates in partnership with SalesEnterprise Go‑to‑Market Support complex, multi‑stakeholder enterprise sales cycles with strong ICP definition, segmentation, and account‑based strategiesEquip Sales with the messaging, content, and proof points needed to win high‑value dealsPartner with Sales leadership to align on pipeline strategy, coverage, and executionCategory & Positioning Own and define the category of AI‑powered dental care — shaping how clinicians, DSOs, and insurers understand and adopt AIDevelop clear, differentiated positioning that translates complex AI capabilities into compelling business and clinical valueDrive thought leadership, PR, and market presence that establishes Videa as the default leader in the spaceProduct & GTM Strategy Partner with Product and Sales to shape pricing, packaging, and go‑to‑market strategyBring market insight, customer understanding, and competitive intelligence into product and GTM decisionsEnsure tight alignment between product roadmap, messaging, and commercial executionTeam & Systems Build and lead a high‑performing marketing organization across demand generation, product marketing, brand, and marketing operationsEstablish scalable systems for attribution, performance tracking, and revenue operationsCreate a culture of accountability, speed, and continuous improvementWhat You Bring 10+ years of B2B marketing experience with 5+ years in leadership roles, including experience scaling marketing from early traction to repeatable growth (Series AB or BC stage)Proven track record of owning and driving enterprise pipeline and revenue outcomes, not just leadsDeep experience in enterprise or vertical SaaS environments with complex, multi‑stakeholder sales cyclesStrong expertise in product marketing, positioning, and translating technical products into clear value for multiple audiencesExperience building and scaling account‑based marketing and enterprise demand generation programsStrong analytical and operational mindset, with deep understanding of attribution, funnel performance, and revenue metricsExperience aligning marketing, sales, and product into a unified go‑to‑market motionBuilder mentality — equally comfortable setting strategy and executing hands‑onExceptional communication and storytelling skillsA passion to utilize your skills to improve the world by positively impacting people's health!Bonus Points Experience in healthcare, AI, or other regulated industriesExperience marketing to clinicians, providers, or healthcare systemsTrack record of helping define or lead a category in an emerging technology spaceWhy This Role Matters You will help define a new category at the intersection of AI and healthcareYou will work on technology that is already used daily in clinical practice — not theoretical AIYou will partner directly with the CEO and leadership team to shape company strategy and growthYou will build the marketing foundation for the next stage of scaleWhat It Is Like to Work Here We win and lose together as one team. Collaboration is not a buzzword here. We share context early, ask for input, and step in to help when someone is stuck.We hold a high bar, but we stay grounded. We move fast, learn as we go, and stay focused on what matters most for clinicians and patients.What We Offer Competitive compensation and meaningful equityUnlimited PTO100 percent company‑paid dental and vision coverageGenerous medical contributionsThe opportunity to work on AI that is actually used every dayA team of thoughtful, driven people who genuinely careThe base salary range for this role is $230,000–$270,000. Actual compensation may vary depending on factors such as experience, skills, qualifications, and location. In addition to base salary, total compensation may include bonus opportunities, equity, and a comprehensive benefits package where applicable.Equal Opportunity Videa is committed to building an equitable, inclusive, and supportive workplace. Diverse teams build better products and better healthcare. All qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.E-Verify Participation Notice: Videa participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the United States.#J-18808-Ljbffr