Video Production Manager

The District Marketing and Communications department is seeking a Video Production Manager to oversee all aspects of video production, from pre-production planning to post-production asset delivery. This position will play a key role in strengthening brand awareness through the execution of high-quality video content for marketing campaigns, website, social media, branding initiatives, executive leadership, and internal/external communications. The ideal candidate is a highly organized, self-motivated multi-channel creator with proven leadership skills, strong attention to detail, and a deep understanding of current video trends, production best practices, asset management, client management, and creative branding.

Essential Functions

20% - Video Creativity

• You have a proven editorial point of view, elevating and anchoring the in-house video team's productions by establishing guidelines, video brand standards, and best practices to ensure content is substantive, compliant, and tells Maricopa Community Colleges' story in ways that drive engagement.
• You think big, turning stories into video series and audio productions, using your creative instincts and storytelling abilities to capture viewers' attention through compelling narratives, pacing, music, and emotional arcs.
• You understand visual brand identity, ensuring consistent visual quality while leveraging industry trends and emerging content formats to elevate storytelling across all creative touchpoints.
• You understand the digital landscape, tailoring and optimizing video strategy by producing and editing content for a wide variety of placements and initiatives, including social media, digital ads, broadcast commercials, and the web.

20% - Production Operations

• You see all the details, reviewing and assessing the video production lifecycle by assigning project workflows, managing timelines, allocating resources, and identifying opportunities to improve efficiencies, quality, and scalability to increase video production in order to meet today's digital demands.
• You maintain an inventory and tracking system for all video assets, ensuring projects and raw footage are organized and easily accessible.
• You possess excellent time management, organizational, and communication skills, with the ability to manage multiple projects in a fast-paced environment.

20% - Strategic Leadership and Team Management

• You have proven leadership experience, owning the operational excellence of the in-house video team, establishing clear processes, procedures, and video standards to ensure seamless workflow from concept to completion.
• You are a leader and mentor who makes confident, creative decisions that inspire teams to achieve their best work, collaborating on continuous improvement so that each team member thrives.
• You are comfortable giving clear, actionable feedback and pushing the team to evolve.

20% - Cross-Functional Collaboration

• You help set the strategy by partnering with MarComm leadership and clients on creative ideation, aligning video content with campaigns, launches, and organizational goals.
• You collaborate closely with cross-functional marketing, communications, and brand experience teams to develop and execute video concepts from start to finish.
• You serve as a strategic partner to college MarComm teams, providing expert guidance on video strategy, storytelling, and best practices.
• You report on progress to leadership and iterate on the workflow model and video strategy based on content performance and feedback.
• You partner with department leadership to translate brand strategy and visual concepts to high-touch video content, including podcasts, TV commercials, streaming ads, and feature profiles.

20% - Storytelling

• You translate Maricopa Community Colleges' mission and values into human-centered narratives that push storytelling across all media and communication channels.
• You enhance brand awareness by identifying authentic stories from students, faculty, staff, alumni, leadership, and community voices.
• You develop video concepts, craft interview questions, and conduct interviews that capture compelling stories across both long-and-short-form content.
• You work closely with the content development team to pitch ideas and ideate in real-time, thinking big and pushing narratives that elevate the system.