Studio Marketing and Sales Manager

Orangetheory Fitness

Jacksonville, Florida

JOB DETAILS
SKILLS
Alliance/Partner Management, Brand Messaging, Campaigns, Chronic Disease, Coaching, Data Analysis, Diversity, Email Marketing, Email Promotions, Event Management, Fitness, Global Branding, Health Insurance, Health Plan, Lead Generation, Leadership, Marketing, Marketing Campaign, Marketing Strategy, Meet Sales Quota, Online Marketing, Operational Support, Performance Analysis, Performance Metrics, Philosophy, Return on Investment (ROI), Revenue Growth, Sales, Sales Closing Skills, Sales Management, Sales Strategy, Search Engine Optimization (SEO), Social Media, Social Media Marketing, Team Lead/Manager, Team Player, Weight Management
LOCATION
Jacksonville, Florida
POSTED
30+ days ago
Benefits:
  • Bonus based on performance
  • Employee discounts
  • Health insurance
  • Paid time off
 About Us

At Orangetheory Fitness, we’re more than a gym—we’re a science-backed, technology-tracked, coach-inspired fitness experience designed to produce real results. We’re looking for a driven and creative Marketing & Sales Manager to help grow our membership base and strengthen our brand presence in the local community.

Position Summary

The Marketing & Sales Manager is responsible for executing local marketing strategies, leading membership sales efforts, and building strong community partnerships. This role combines strategic thinking with hands-on execution to drive revenue and studio growth.

Key Responsibilities

Marketing Strategy & Execution

  •  Develop and implement local marketing campaigns 
  •  Manage social media accounts, email marketing, and promotions 
  •  Plan and execute events, partnerships, and outreach initiatives 
  •  Track and analyze campaign performance (ROI, lead conversion, etc.) 

Sales Leadership

  •  Drive membership sales and achieve monthly revenue targets 
  •  Lead, train, and motivate the sales team (Sales Associates) 
  •  Manage lead generation, follow-ups, and conversion strategies 

Community Engagement

  •  Build relationships with local businesses and organizations 
  •  Represent the studio at community events and networking opportunities 
  •  Develop corporate wellness partnerships 
Operations Support

  •  Collaborate with studio leadership and coaches 
  •  Ensure brand standards and messaging consistency 

Key Skills

  •  Sales strategy & closing techniques 
  •  Digital marketing (social media, email, local SEO) 
  •  Team leadership & coaching 
  •  Data analysis & reporting 
  •  Event planning & community outreach 
Compensation & Benefits

  •  Competitive base salary + commission/bonus structure 
  •  Complimentary Orangetheory Fitness membership 
  •  Opportunities for career growth within the brand 
  •  Health benefits 
Why Join Us?

  •  Be part of a fast-growing, globally recognized fitness brand 
  •  Work in a high-energy, team-oriented environment 
  •  Make a meaningful impact on people’s health and lives 
How to Apply

Submit your resume and a brief cover letter outlining your sales and marketing experience.







 
Compensation: $37,000.00 per year




Acknowledgement *

I understand that I am applying for a position with an employer that is an independently owned and operated Orangetheory® Fitness franchisee, not the franchisor, OTF Franchisor, LLC or any of its affiliates (OTFF). With respect to any position with a franchisee, I understand and agree that any information I provide in this application will be submitted directly to the independent franchisee, who is solely responsible for all employment related matters in their studio. This means, among other things, that the independent franchisee is solely responsible for and unilaterally makes all decisions concerning my employment, including hiring, firing, discipline, supervision, staffing and scheduling. OTFF will not receive a copy of my application, will have no control over whether I receive an interview and/or am ultimately hired, does not control and is not responsible for the employment policies and practices of independent franchisees, and does not employ independent franchisee’s employees. If I am hired to work at an independent franchisee’s studio, the independent franchisee, and not OTFF, will be my employer. By submitting my application and resume, I am confirming that I am agreeing and consenting to the foregoing.

Orangetheory values your privacy, so we want to keep you informed as to how your personal information is handled. With respect to the personal information you provided in this application, that information will be submitted directly to the independent franchisee, who is solely responsible for all privacy and data protection matters related to their studio. For any inquiries regarding how the independent franchisee may collect and process your personal information, please refer to that franchisee’s privacy policy or contact them directly. For all other information about how the franchisor, OTF Franchisor, LLC or any of its affiliates (OTFF), may collect and process personal information, please https://www.orangetheory.com/en-us/privacy-policy.

About the Company

O

Orangetheory Fitness

Orangetheory Fitness is the scientifically designed, one-of-a-kind group personal training, interval fitness concept that is sweeping the nation. Backed by the science of excess post-exercise oxygen consumption (EPOC), Orangetheory Fitness is a 60-minute workout broken into intervals of cardiovascular and strength training.  The physiology behind the Orangetheory Fitness workout involves heart-rate monitored training designed to keep heart rates in a target zone that stimulates metabolism and increases energy.  Our highly qualified coaches inspire participants to beat plateaus and stick to their goals and the dynamic created by working out in a group setting has proven benefits: support, energy, endurance and accountability. Each modern studio welcomes members and guests with upbeat music, state-of-the-art equipment, contemporary lighting and art. 

COMPANY SIZE
100 to 499 employees
INDUSTRY
Sports and Physical Recreation
FOUNDED
2012
WEBSITE
http://www.orangetheoryfitness.com