Sr. Strategic Marketing Manager, Advanced Clinical Diagnostics in Salt Lake City, Utah, United States
Join our Talent Network
Skip to main content
Menu
Discover more about bioMérieux
Looking for a Job?
View All Jobs
Join Our Talent Community
Language
English
Español
Français
Italiano
Português
Back to Search Results
Previous Opportunity Next Opportunity
Sr. Strategic Marketing Manager, Advanced Clinical Diagnostics
Location: Salt Lake City, UT, United States
Position Type: Unfixed Term
Job Function: Marketing
Share: share to e-mail
Apply Now >
A world leader in the field of in vitro diagnostics for more than 60 years, bioMérieux provides diagnostic solutions which determine the source of disease and contamination to improve patient health and ensure consumer safety.
In North America we have more than 6,200 team members across 11 sites or subsidiaries, including Salt Lake City-based BioFire Diagnostics and one subsidiary in Montreal, Canada.
Come and join a family-owned global company with a long-term vision, and a human-centered culture.
Description
Position Summary & Responsibilities:
This role is anticipated to be a field/remote based position with anticipated 30% travel. Candidates do not have to be based in the Salt Lake City area but routine travel may be required.
The Sr. Strategic Marketing Manager - Advanced Clinical Diagnostics leads the strategic evaluation and definition of future diagnostic innovation opportunities, translating emerging scientific advancements into clear strategic direction, business cases, and portfolio priorities. This role operates at the intersection of science, strategy, and commercial impact, focusing on advanced, high-dimensional diagnostic approaches such as host-response, multi-omics, and multimodal signatures.With a high degree of autonomy, this position shapes future investment priorities, innovation pathways, and external opportunity assessments, defining how increasing biological complexity will transform diagnostic decision-making, clinical value creation, and long-term competitive positioning.The role identifies and structures new diagnostic use cases beyond traditional pathogen detection-including severity stratification, treatment optimization, and integrated host-pathogen models-and translates these into actionable business opportunities and strategic choices.This role carries significant strategic accountability and enterprise visibility, directly influencing the organization's innovation roadmap, resource allocation, and long-term growth strategy. Operating in highly ambiguous and evolving areas, the position requires strong scientific judgment, critical thinking, and strategic influence, with the ability to independently structure complex topics, challenge assumptions, synthesize incomplete information, and deliver clear, actionable recommendations to senior leadership.
Strategic Planning and Market Management
Define on‑market strategy (place, promotion, and price)
Analyze market trends, competitive landscape, and customer needs to guide on‑market strategy
Support market innovation initiatives (Hunting Grounds, Adjacencies, Business Development)
Contribute to long‑term strategic planning and revenue forecasting for existing and upcoming products
Product Life Cycle Management
Lead product commercialization from pre‑launch through discontinuation
Provide insights on packaging and manufacturing changes for on‑market products
Ensure alignment between Product Management priorities and market requirements
Support communication and management of Quality issues for on‑market products
Drive upgrading of the installed base
Attend S&OP meetings to ensure product availability
Manage backorders and product allocation
Voice of Customer (VOC) & Market Insights
Gather and synthesize customer feedback and market research to drive launches and on‑market performance
Monitor evolving customer needs and global competitive dynamics
Collaborate with Market Research and Medical Affairs to gather key customer insights
Stay current on market developments and marketing best practices in the diagnostics industry
Cross‑Functional Collaboration
Lead and coordinate across Supply Chain, MarCom, GCOE, Market Access, Medical Affairs, Regulatory, and GCS
Align global and regional teams on priorities and execution plans
Coordinate with Integrated Solutions and Microbiology for aligned on‑market strategies
Provide essential product expertise when needed
Launch Planning & Go‑to‑Market Execution
Develop global launch strategies and toolkits for new products
Coordinate with regional marketing teams for consistent messaging and positioning
Finalize pricing strategies and promotional plans
Execute the global go‑to‑market process for new product launches
Collaborate with Product Manager to initiate pre‑launch activities
Performance Monitoring & Optimization
Track global business performance (sales, market share, adoption)
Analyze KPIs and adjust strategies to maximize growth
Drive Integrated Marketing
Communicate regularly with the Product Manager to stay aligned
Participate in the development of integrated on‑market strategies and overall Franchise Strategy
Drive cross‑functional alignment for a consistent and unified voice in the market
Commercial Training & Enablement
Develop marketing collateral, messaging frameworks, and competitive positioning guides
Provide expertise to GCOE for training and resources for regional marketing and sales teams
Guide regions on key market developments and competitive events
Support regions with strategic customers
Monitor regional needs and drive prioritized support for success
Perform all work in compliance with company quality procedures and standards.
Perform other duties as assigned.
Education, Skills & Experience:
The estimated salary range for this role is between $170,000 - $222,000. This role is eligible to receive a variable annual bonus based on company, team, and individual performance per bioMerieux's bonus program. This range may differ from ranges offered for similar positions elsewhere in the country given differences in cost of living. Actual compensation within this range is determined based on the successful candidate's experience and will be presented in writing at the time of the offer. In addition, bioMérieux offers a competitive Total Rewards package that may include:
Please be aware that recruitment related scams are on the rise. Fraudulent job postings are being placed on other websites, and individuals posing as bioMérieux Talent Acquisition team members are reaching out via email or text message in an attempt to collect your personal and confidential information. In some cases, these scammers are also conducting bogus interviews prior to extending fraudulent offers of employment. Beware of individuals reaching out using general phone numbers and non-bioMerieux email domains (i.e. Hotmail.com, Gmail.com, Yahoo.com, etc.). If you are concerned that an interview experience or offer of employment might be a scam, please make sure you are searching for the posting on our careers site https://careers.biomerieux.com/ or contact us at [email protected].
BioMérieux Inc. and its affiliates are Equal Opportunity/Affirmative Action Employers. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information. Please be advised that the receipt of satisfactory responses to reference requests and the provision of satisfactory proof of an applicant's identity and legal authorization to work in the United States are required of all new hires. Any misrepresentation, falsification, or material omission may result in the failure to receive an offer, the retraction of an offer, or if already hired, dismissal. If you are a qualified individual with a disability, you may request a reasonable accommodation in BioMérieux's or its affiliates' application process by contacting us via telephone at (385) 770-1132, by email at [email protected], or by dialing 711 for access to Telecommunications Relay Services (TRS).
Share: share to e-mail
Apply Now >
linkedin facebook youtube instagram
2026 bioMérieux SA | bioMérieux.com