Sr Director, Marketing and Communications

SBP

New Orleans, LA

JOB DETAILS
SALARY
$100,000–$130,000 Per Year
SKILLS
Accounting, Adobe Creative Suite, Advertising, Brand Marketing (Branding), Brand Strategy, Channel Marketing, Communication Skills, Community Development, Community Support, Consulting, Cross-Functional, Data Analysis, Database Administration, Detail Oriented, Disaster Recovery, Editorials, Employment Law, Establish Priorities, Federal Bureau of Investigation (FBI), Fundraising, Fundraising Campaign, Graphics, Interpersonal Skills, Investment Strategy, Leadership, Marketing, Marketing Communications, Marketing/Sales Collateral, Mentoring, Microsoft Office, Multiplatform/Cross-Platform, Multitasking, Nonprofit, Operational Audit, Operations Planning, Organizational Skills, Outbound Marketing, Performance Analysis, Performance Metrics, Power Amplifier, Presentation/Verbal Skills, Problem Solving Skills, Project/Program Management, Public/Media/Press/Analyst Relations, Regulations, Relationship Management, Residential Construction, Revenue Growth, Risk, Storytelling, Strategic Analysis, Strategic Planning, Team Building, Team Lead/Manager, Team Player, Technical Support, Thought Leadership, Time Management, Training/Teaching, United States Citizen, Volunteer Experience
LOCATION
New Orleans, LA
POSTED
Today
Description:

 

About SBP

SBP is a national nonprofit organization dedicated to helping communities shrink the time between disaster and recovery. We take a holistic approach to disasters by increasing readiness and resilience before they happen, and streamlining rebuilding and long-term recovery after.

  • Building the Way Home for Disaster Survivors: SBP serves the most vulnerable homeowners in a community impacted by a major disaster through its Recovery Services. These services are currently offered in eight states across the Gulf South, where the risk of major natural disasters is greatest.
  • Building Readiness and Resilience Through Local Partnership: SBP supports low-capacity, high-risk communities through its Advisory Services, providing training, consulting, and organizational capacity-building through a team of subject-matter experts and Resilience Fellows.

Joining SBP is more than just joining a workforce. It’s about contributing to a mission where you can enact real change and make a difference in the lives of people impacted by disasters.

Position Summary:  

SBP's Sr. Director of Marketing and Communications will have a proven track record of amplifying complex storytelling to a variety of stakeholders. The ideal candidate will have led performance-driven teams and developed and implemented strategic fundraising and brand-building plans. Reporting to SBP’s Chief Advancement Officer and working closely with other senior team members, the Sr. Director of Marketing and Communications will spearhead efforts to weave a compelling and engaging narrative about the organization’s mission and impact while utilizing platforms to convert external stakeholders to donors, volunteers and partners. The position will oversee all communications functions and branding work; enhance SBP’s visibility, position as a thought leader and influence through effective communications; and collaborate with others on the Advancement leadership team on marketing/communications programs that serve the organization’s goals.                

The Sr. Director of Marketing and Communications will also work closely with the Chief Advancement Officer to lead the launch of a new name and brand for the 20-year-old organization, managing relationships with external agencies to ensure a timely, effective launch and subsequent fundraising and awareness campaigns. Fundraising performance.

Requirements:

 

Team Leadership & Management

  • Lead a team of four (4) Marketing and Communications team members, including a Director of Marketing and a Director of Communication, to strategically, collaboratively, efficiently, and effectively drive revenue and awareness to SBP.
  • Manage growing Marketing and Communications team that includes brand activation, creation of marketing collateral, media relations, digital assets and editorial content.
  • Oversee relationships and contracts with external agencies and vendors supporting SBP's marketing and communications activities.

Strategy, Brand & Communications

  • Develop and lead innovative and creative messaging and communications plans to promote SBP’s work and collaborations to diverse audiences, including donors, the media, policy makers, political leaders, and NGO partners.
  • Construct, facilitate, refresh, and execute an innovative and integrated marketing and communications platform that enhances brand awareness, communicates SBP’s clear points of difference, elevates engagement and relevance, and drives revenue growth.
  • Achieve a unified creative direction and content strategy across all platforms, digital and print, to meet brand standards and connect with key audiences.
  • Hone SBP’s communications framework to tell the organization’s story through a powerful and action-oriented narrative.
  • Capitalize on new technology to drive outreach, storytelling, and impact.
  • Establish a centralized content calendar that maximizes the utility of all communications channels.

Cross-Functional Collaboration & External Engagement

  • Work cross-functionally with colleagues to craft the marketing and communications assets needed by all organizational departments.
  • Work closely with colleagues on the Advancement team to develop philanthropic cases for support, major gifts, fundraising materials, and campaign advertising, linking the impact of SBP’s work with the urgency associated with the accelerating number of disasters.
  • Create and drive plans for public speaking opportunities for the Senior Leadership Team.

Performance, Analytics & Operations

  • Lead critical exploration of all marketing channels to determine the best investment and return strategy.
  • Establish systems that utilize data analytics and research to inform business decisions.
  • Manage disaster response and recovery communications plans.

Other Duties as Assigned

Requirements and Qualifications

Education: Bachelor’s degree required; advanced degree preferred.


Work Experience: Minimum of 10 years of related, progressively responsible work experience within the Marketing and Communications field. Minimum of five (5) years managing, developing, mentoring, and supporting a diverse and high-performing team.


Technical Skills and Proficiency: Experience with Adobe Creative Suite or other graphics/creative platforms.  Expertise with Microsoft Office and database management; willingness to learn new applications and identify innovative ways for technology to support organizational objectives.  Familiarity with asset-based and/or social impact design approaches to community development, volunteerism, corporate philanthropy, and tutoring/mentoring.


Core Competencies (Soft Skills):

  • Exceptional written, verbal, and interpersonal communication skills, with the ability to translate complex issues for diverse internal and external audiences.
  • Strong strategic, analytical, and operational planning skills, including the ability to use metrics to measure performance and results.
  • Strong project management skills, including the ability to prioritize, delegate, problem-solve, and build effective systems and processes.
  • Demonstrated ability to develop and execute communications strategies within a large, complex organization.
  • Strong relationship-building skills and the ability to collaborate effectively with diverse stakeholders and subject-matter experts.
  • Highly organized, detail-oriented, and able to manage multiple priorities with initiative and accountability.
  • Understanding of general accounting principles and IRS regulations governing charitable contributions.

Special Requirements: Ability to be available off-hours for disaster response communications.  SBP Standard - Mandatory checks (e.g., criminal background, drug screening) with the ability to pass a criminal history check to include National Sex Offender Registry, State, and FBI/; US Citizen or ability to work in the United States.


Salary range$100,000 – 130,000


SBP is building a team from a broad range of backgrounds. 

We love fresh perspectives and we know our teams grow stronger when they include different experiences. We adhere to all relevant employment laws and never discriminate in our hiring. By welcoming people from varied backgrounds, we spark new ideas and are better prepared to support the communities we serve.


SBP is an equal opportunity employer.

We are an equal opportunity employer.  All applicants will be considered without discrimination on the basis of race, color, sex, sexual orientation, pregnancy, religion, age, national origin, genetic information, disability, military status, familial status, political affiliation, or any other characteristic protected by law.





Compensation details: 100000-130000 Yearly Salary



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About the Company

S

SBP

SBP was founded in March 2006 by Zack Rosenburg and Liz McCartney after the couple (now married), who originally lived in Washington, D.C., volunteered in Louisiana’s St. Bernard Parish following Hurricane Katrina. The parish, located just outside of New Orleans, was rendered 100% uninhabitable by Katrina’s floodwaters. Seeing the inefficiency and unbearably slow progress of the institutional - or “traditional” rebuilding process, but inspired by the residents' collective spirit and fierce determination to rebuild, Zack and Liz launched an organization - originally called St. Bernard Project - to help them achieve their recovery goals.

With the tremendous support of donors, volunteers and corporate partners, that organization has grown from a three-person volunteer team into a national organization headquartered in New Orleans, and recognized as a leader in disaster resilience and recovery, with a mission to shrink the time between disaster and recovery.

With operations nationwide, it rebranded in 2016 changing its name officially to, SBPIn doing so the new name allows the organization to grow well beyond its hyper-local roots in St. Bernard Parish, while still retaining the legacy and spirit of those early days.

SBP seeks to achieve its mission via five interventions:

  1. Rebuild homes quickly after disasters by mobilizing private sector innovations and assigning a single point of contact to make the home rebuilding process faster and more predictable.

  2. Share rebuilding innovations with other rebuilding organizations to allow for efficient, predictable recovery on a national scale.

  3. Prepare home and business owners prior to and following disaster with specific steps to mitigate risk and improve resilience.

  4. Advise policy makers immediately after a disaster so they can deploy federal dollars sooner, and in a way that empowers an efficient recovery.

  5. Advocate for the reform of disaster recovery strategies in the U.S. to improve the predictability and speed of recovery.

SBP’s model is greatly enhanced by AmeriCorps members from all over the country who serve as client case managers, volunteer coordinators and construction site supervisors, overseeing the labor of more than 30,000 volunteers annually at SBP operations around the U.S.

With its construction system enhanced and optimized through an ongoing partnership with Toyota, which helped implement lean manufacturing processes, SBP rebuilds homes far below market rate, and carries out construction projects with much lower subsidies than traditional affordable housing models.

Since 2006, SBP has directly rebuilt homes for more than 2,140 families with the help of more than 130,000 volunteers in New Orleans, LA; Joplin, MO; Staten Island, NY; Rockaway, NY; Monmouth/Ocean Counties, NJ; San Marcos, TX; Columbia, SC; Baton Rouge, LA; Houston, TX; Brazoria County, TX; Puerto Rico; the Florida Panhandle; and the Bahamas.

COMPANY SIZE
50 to 99 employees
INDUSTRY
Nonprofit Charitable Organizations
FOUNDED
2006
WEBSITE
https://sbpusa.org/get-involved/americorps