Sr Customer Marketing Manager - Life Sciences

Honeywell

Trenton, NJ

JOB DETAILS
SALARY
$130,000–$160,000 Per Year
SKILLS
A/B Testing, Aerospace and Defense, Automation, Biology, Brand Marketing (Branding), Business Growth, Business Processes, Career Development, Coaching, Conferences, Consumer Branding, Continuous Improvement, Cross-Functional, Cross-Selling, Customer/Client Research, Event Marketing, High Tech Industry, Home Automation, Lead Generation, Leadership, Leading Edge Technology, Market Segmentation, Marketing, Marketing Campaign, Marketing Metrics, Marketing Strategy, Mentoring, Metrics, Outbound Marketing, People Management, Performance Analysis, Performance Metrics, Performance Reviews, Productivity Management, Reporting Skills, Research Skills, Return on Investment (ROI), Sales, Software as a Service (SaaS), Strategic Planning, Sustainability, Team Lead/Manager, Team Player, Thought Leadership, Up-Selling, Webinar
LOCATION
Trenton, NJ
POSTED
4 days ago

As a Sr. Customer Marketing Manager at Honeywell, you will lead the strategy and team responsible for our Life Sciences business within Process Solutions. This role is responsible for developing and executing comprehensive customer marketing strategies that drive engagement, pipeline and retention. The successful candidate will have proven leadership experience and track record of building successful customer marketing programs at scale.

KEY RESPONSIBILITIES:

Strategic Leadership

  • Develop and implement comprehensive customer marketing strategy aligned with business objectives

  • Lead customer lifecycle marketing initiatives

  • Partner with cross-functional teams including Product, Sales, Customer Success, and Brand Marketing Define customer segmentation strategies and personalized marketing approaches

  • Establish KPIs and metrics to measure customer marketing effectiveness

Team Management & Development

  • Manage and mentor a team of customer marketing professionals

  • Provide strategic direction, coaching, and professional development opportunities

  • Recruit, hire, and onboard new team members as needed

  • Foster a collaborative and high-performance team culture

  • Conduct regular performance reviews and career development planning

Program Development and Execution

  • Design and execute marketing campaigns aimed at lead generation, cross sell and upsell, as well as retention.

  • Develop marketing materials including but not limited to case studies, testimonials, and thought leadership pieces.

  • Create and manage customer communication strategies across multiple channels

  • Lead customer event marketing including user conferences, webinars, and customer events

Analytics & Optimization

  • Monitor and analyze customer marketing performance metrics and ROI

  • Conduct customer research and gather insights to inform marketing strategies

  • Implement A/B testing and optimization frameworks for continuous improvement

  • Generate regular reporting on customer marketing impact and business outcomes

  • Use data-driven insights to refine targeting and messaging strategies

YOU MUST HAVE

  • 7+ years of marketing experience with 4+ years in customer marketing, lifecycle marketing, or related field

  • 3+ years of people management experience with direct reports

  • Proven track record of developing and executing successful customer marketing programs

  • Background in Life Sciences, SaaS, technology, or similar industries required.

WE VALUE

  • Bachelor's degree in Marketing or a related field

The annual base salary range for this position in California and New York (excluding most major metropolitan areas), Colorado, Connecticut, and Hawaii is $115K - $145K. For Washington and most major metropolitan areas in New York & California, the annual base salary range is $130K - $160K. Please note that this salary information serves as a general guideline. Honeywell considers various factors when extending an offer, including but not limited to the scope and responsibilities of the position, the candidate's work experience, education and training, key skills, as well as market and business considerations.

This position is incentive plan eligible.

ABOUT HONEYWELL

Honeywell International Inc. (Nasdaq: HON) invents and commercializes technologies that address some of the world's most critical demands around energy, safety, security, air travel, productivity, and global urbanization. We are a leading software-industrial company dedicated to introducing state-of-the-art technology solutions to improve efficiency, productivity, sustainability, and safety in high-growth businesses in broad-based, attractive industrial end markets. Our products and solutions enable a safer, more comfortable, and more productive world, enhancing the quality of life of people around the globe.

BENEFITS OF WORKING FOR HONEYWELL

In addition to a performance-driven salary, cutting-edge work, and developing solutions side-by-side with dedicated experts in their fields, Honeywell employees are eligible for a comprehensive benefits package. This package includes employer-subsidized Medical, Dental, Vision, and Life Insurance; Short-Term and Long-Term Disability; 401(k) match, Flexible Spending Accounts, Health Savings Accounts, EAP, and Educational Assistance; Parental Leave, Paid Time Off (for vacation, personal business, sick time, and parental leave), and 12 Paid Holidays.

The application period for the job is estimated to be 40 days from the job posting date; however, this may be shortened or extended depending on business needs and the availability of qualified candidates.

Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, care or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status.

Honeywell helps organizations solve the world's most complex challenges in automation, the future of aviation and energy transition. As a trusted partner, we provide actionable solutions and innovation through our Aerospace Technologies, Building Automation, Energy and Sustainability Solutions, and Industrial Automation business segments – powered by our Honeywell Forge software – that help make the world smarter, safer and more sustainable.

Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status.

About the Company

H

Honeywell

Honeywell is a Fortune 100 company that invents and manufactures technologies to address tough
challenges linked to global macrotrends such as safety, security, and energy. With approximately 129,000 employees
worldwide, including more than 19,000 engineers and scientists, we have an unrelenting focus on quality, delivery,
value, and technology in everything we make and do.

COMPANY SIZE
100 to 499 employees
INDUSTRY
Computer/IT Services
WEBSITE
https://www.honeywell.com