Adobe Product Family, Campaigns, Caption Writing, Coaching, Content Development, Facebook, Graphics, LinkedIn, Media Buying and Planning, Sales Campaigns, Sales Management, Sales Strategy, Schedule Development, Social Media, Strategic Planning, Time Management, Trend Analysis, Video Editing, Writing Skills, eCommerce
LOCATION
Atlanta, GA
POSTED
7 days ago
THE ROLE
You own social media for every client in your pod. That means building social media calendars, writing captions, planning content themes, and making sure every post ties back to the client's launch strategy. For Tier 2+ clients, you're also scheduling, posting, and managing engagement.
You're not creating content in a vacuum. Your Account Strategist sets the strategy, you build the social execution. You work closely with the Production team when content shoots happen, and with the Media Buyer to make sure organic and paid are aligned.
WHAT YOU DO
Build monthly social media calendars for every client in the pod (10-15 accounts)
Write captions, hooks, and CTAs for Instagram, Facebook, TikTok, and LinkedIn
Plan content themes aligned with launch timelines and campaign strategy
Create or source graphics, carousels, and short-form video concepts (working with Production for shoots)
Coordinate with Production pod for content days, photo/video assets
Develop hashtag strategies and engagement frameworks per client
Research trends and content formats relevant to each client's niche
Provide content performance summaries to the Account Strategist
TIER-LEVEL RESPONSIBILITIES
Tier 1 (Asset Creation): Create the social media calendar and content assets. Hand deliverables to the client for self-posting.
Tier 2+ (Full Management): Create AND manage. You schedule posts, monitor engagement, respond to comments/DMs, and manage the client's social presence.
REQUIREMENTS
2+ years as a social media manager or content creator (agency or brand-side)
Strong writing skills. Captions, hooks, and CTAs that sound like the client, not a template.
Platform fluency across Instagram, Facebook, TikTok, and LinkedIn
Understanding of content strategy tied to launches, campaigns, and sales goals (not just engagement)
Comfortable managing multiple client accounts and meeting recurring deadlines
Basic design skills (Canva, Adobe Express) for graphics and carousels
Can work independently once given strategic direction
BONUS
Experience with Pinterest strategy
Video editing basics (Reels, TikToks, short-form clips)
Experience working with e-commerce brands OR service-based/coaching brands
Familiarity with scheduling tools (Later, Planoly, Meta Business Suite)