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Senior Product Marketing Manager, Roadmap Narrative & Release Strategy

FlightSafety International Inc

Seattle, WA

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JOB DETAILS
JOB TYPE
Full-time, Employee
SKILLS
Business Administration, Business Case, Business Processes, Business Solutions, Business-to-Business (B2B), Cadence, Coaching, Compensation and Benefits, Contract Management, Cross-Functional, Detail Oriented, Enterprise Marketing, Functional Programming Languages, Health Plan, Leadership, Legal, Marketing, Multitasking, Online Courses, Online Training, Organizational Skills, Presentation/Verbal Skills, Product Marketing, Product Strategy, Project/Program Management, Remote Access, Sales, Sales Cycle, Set Goals, Software as a Service (SaaS), Strategic Analysis, Team Building, Team Lead/Manager, Technical Marketing, Time Management, Work From Home, Writing Skills
LOCATION
Seattle, WA
POSTED
30+ days ago
Company Overview

Docusign brings agreements to life. Over 1.5 million customers and more than a billion people in over 180 countries use Docusign solutions to accelerate the process of doing business and simplify people's lives. With intelligent agreement management, Docusign unleashes business-critical data that is trapped inside of documents. Until now, these were disconnected from business systems of record, costing businesses time, money, and opportunity. Using Docusign's Intelligent Agreement Management platform, companies can create, commit, and manage agreements with solutions created by the #1 company in e-signature and contract lifecycle management (CLM).

What you'll do

As the Senior Product Marketing Manager for Roadmap Narrative & Release Strategy, you will be the lead architect for Docusign's future-facing product story. This role is about "seeing the forest through the trees"-taking a broad product portfolio and synthesizing it into a cohesive, compelling vision that resonates with customers and internal stakeholders alike. You will lead the strategy for how we communicate innovation, moving beyond technical updates to drive value-driven narratives across the company.

This position is an individual contributor role reporting to the Director of Roadmap & Innovation Marketing.

Responsibility

Partner with Product to transform the technical roadmap into a forward-looking "Innovation Story" that excites the market about where Docusign is headed

Drive the strategic framework for evaluating and tiering new features to ensure our most impactful roadmap items get the most visibility

Build a high-level content plan that turns monthly roadmap updates into a consistent, narrative-driven cadence of innovation

See the "forest through the trees" by identifying how roadmap items across different teams can be combined into unified, high-impact market moments

Act as the strategic bridge between Product and Marketing, creating the business cases and proposals for how we introduce roadmap innovations

Refine internal launch processes to reduce communication "noise," ensuring our customers stay focused on the most value-added releases

Distill deep-stack technical milestones into clear, executive-ready value propositions for internal and external stakeholders

Job Designation

Hybrid: Employee divides their time between in-office and remote work. Access to an office location is required. (Frequency: Minimum 2 days per week; may vary by team but will be weekly in-office expectation)

Positions at Docusign are assigned a job designation of either In Office, Hybrid or Remote and are specific to the role/job. Preferred job designations are not guaranteed when changing positions within Docusign. Docusign reserves the right to change a position's job designation depending on business needs and as permitted by local law.

What you bring

Basic

8+ years in B2B SaaS or enterprise tech product marketing (Senior level) and experience with complex sales cycles

Experience crafting compelling high-level product narratives and simplifies complex concepts into customer-centric stories

Demonstrated success in leading high-stakes, cross-functional programs and complex GTM initiatives from inception to execution

Bachelor's degree in Marketing, Business, Communications, or a related field

Preferred

MBA or relevant Master's degree

Ability to synthesize signals from across a broad business to form recommendations that inform company-level product strategy

Exceptional ability to build rapport and drive consensus with C-suite and VP-level leadership without direct authority

Thrives in a rapidly evolving environment and can navigate the ambiguity of long-term roadmap planning with a proactive, "market-in" mindset

Highly organized, detail-oriented, capable of managing multiple complex projects and deadlines

Ability to work independently, take initiative, and execute with minimal supervision.

Outstanding verbal, written, and presentation skills

Ability to translate complex technical concepts into compelling value propositions

Ability to build relationships, influence without direct authority, and drive consensus across diverse, cross-functional teams

Wage Transparency

Pay for this position is based on a number of factors including geographic location and may vary depending on job-related knowledge, skills, and experience.

Based on applicable legislation, the below details pay ranges in the following locations:

California: $140,000.00 - $225,075.00 base salary

Illinois, Colorado, Massachusetts and Minnesota: $133,800.00 - $189,000.00 base salary

Washington, Maryland, New Jersey and New York (including NYC metro area): $133,800.00 - $197,750.00 base salary

This role is also eligible for the following:

Bonus: Sales personnel are eligible for variable incentive pay dependent on their achievement of pre-established sales goals. Non-Sales roles are eligible for a company bonus plan, which is calculated as a percentage of eligible wages and dependent on company performance.
Stock: This role is eligible to receive Restricted Stock Units (RSUs).

Global benefits provide options for the following:

Paid Time Off: earned time off, as well as paid company holidays based on region
Paid Parental Leave: take up to six months off with your child after birth, adoption or foster care placement
Full Health Benefits Plans: options for 100% employer paid and minimum employee contribution health plans from day one of employment
Retirement Plans: select retirement and pension programs with potential for employer contributions
Learning and Development: options for coaching, online courses and education reimbursements
Compassionate Care Leave: paid time off following the loss of a loved one and other life-changing events

Work Authorization Notice: Please note that we do not provide visa sponsorship or immigration support for this position. Applicants must already be authorized to work in the United States on a full-time, permanent basis without the need for current or future sponsorship.

Life at Docusign

Working here

Docusign is committed to building trust and making the world more agreeable for our employees, customers and the communities in which we live and work. You can count on us to listen, be honest, and try our best to do what's right, every day. At Docusign, everything is equal.

We each have a responsibility to ensure every team member has an equal opportunity to succeed, to be heard, to exchange ideas openly, to build lasting relationships, and to do the work of their life. Best of all, you will be able to feel deep pride in the work you do, because your contribution helps us make the world better than we found it. And for that, you'll be loved by us, our customers, and the world in which we live.

Accommodation

Docusign is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need such an accommodation, or a religious accommodation, during the application process, please contact us at accommodations@docusign.com.

If you experience any issues, concerns, or technical difficulties during the application process please get in touch with our Talent organization at taops@docusign.com for assistance.

Applicant and Candidate Privacy Notice

States Not Eligible for Employment

This position is not eligible for employment in the following states: Alaska, Hawaii, Maine, Mississippi, North Dakota, South Dakota, Vermont, West Virginia and Wyoming.

Equal Opportunity Employer

It's important to us that we build a talented team that is as diverse as our customers and where all employees feel a deep sense of belonging and thrive. We encourage great talent who bring a range of perspectives to apply for our open positions. Docusign is an Equal Opportunity Employer and makes hiring decisions based on experience, skill, aptitude and a can-do approach. We will not discriminate based on race, ethnicity, color, age, sex, religion, national origin, ancestry, pregnancy, sexual orientation, gender identity, gender expression, genetic information, physical or mental disability, registered domestic partner status, caregiver status, marital status, veteran or military status, or any other legally protected category.

EEO Know Your Rights poster

#LI-Hybrid

DocuSign is an Equal Opportunity Employer. Individuals seeking employment at DocuSign are considered without regards to race, ethnicity, color, age, sex, religion, national origin, ancestry, pregnancy, sexual orientation, gender identity, gender expression, genetic information, physical or mental disability, registered domestic partner status, caregiver status, marital status, veteran or military status, citizenship status, or any other legally protected category.

About the Company

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FlightSafety International Inc