Senior Marketing Specialist

CBRE Group Inc

Nashville, TN

JOB DETAILS
SKILLS
Adobe Creative Suite, Artificial Intelligence (AI), Best Practices, Brand Marketing (Branding), Brokerage, Business Development, Business Intelligence, Business Strategy, Business Support, Business-to-Business (B2B) Marketing, Campaigns, Channel Strategies, Commercial Real Estate, Communication Skills, Competitive Analysis/Strategy, Competitive Research, Content Development, Cross-Functional, Customer Relations, Detail Oriented, Develop and Maintain Customers, Emerging Technology, Equal Employment Opportunity (EEO), Establish Priorities, Event Strategy Development, Facilities Management, Follow Through, Fortune 500 Customers, Intelligence Gathering, Interviewing Skills, Investment Management, Leadership, Leasing, LinkedIn, Loan Origination, Management Consulting, Market Research, Marketing, Marketing Strategy, Microsoft Office, Microsoft PowerPoint, Multitasking, Operational Strategy, Organizational Skills, Presentation/Verbal Skills, Problem Solving Skills, Process Improvement, Project/Program Management, Property Management, Proposal Writing, Quality Management, Real Estate, Request for Proposals (RFP), Sales, Social Media Marketing, Strategic Planning, Team Player, Thought Leadership, Time Management, Visual Communication, Writing Skills
LOCATION
Nashville, TN
POSTED
6 days ago

Senior Marketing Specialist

Job ID

278533

Posted

08-Jun-2026

Service line

Advisory Segment

Role type

Full-time

Areas of Interest

Marketing

Location(s)

Atlanta - Georgia - United States of America, Nashville - Tennessee - United States of America

About The Role:

We are seeking a highly driven and strategic Senior Marketing Specialist to support business development initiatives within a fast-paced commercial real estate environment. This role is designed for an experienced marketing professional who operates with a high level of independence, demonstrates strong executive presence, and can successfully manage complex projects from concept through execution with minimal oversight.

The Senior Marketing Specialist will serve as a strategic partner to brokerage and leadership teams, leading high-impact business development efforts through the creation of proposals, presentations, pursuit strategies, and client-facing marketing materials. This individual must be capable of balancing tactical execution with strategic thinking while managing multiple priorities in a deadline-driven environment. This individual will also leverage artificial intelligence (AI) tools and emerging technologies to enhance efficiency, improve workflows, elevate marketing outputs, and enable data-informed decision-making.

The ideal candidate is proactive, highly organized, solutions-oriented, and confident leading discussions, presenting recommendations, and establishing clear paths forward across cross-functional teams and stakeholders.

What You'll Do:

  • Lead business development and marketing initiatives from inception through final execution with a high degree of autonomy and accountability.
  • Develop sophisticated, client-facing deliverables including proposals, pitch decks, presentations, RFP/RFQ responses, property marketing materials, and pursuit strategies.
  • Partner closely with brokers, leadership, and cross-functional teams to support revenue-generating initiatives and strategic client pursuits.
  • Facilitate productive meetings by aligning stakeholders, driving strategic discussions, clarifying priorities, and ensuring actionable next steps.
  • Present project recommendations, marketing strategies, and business development viewpoints clearly and confidently to internal stakeholders and leadership teams.
  • Translate complex information, market data, and stakeholder feedback into compelling messaging and visually impactful deliverables.
  • Manage multiple high-priority projects simultaneously while maintaining quality, consistency, accuracy, and deadline adherence.
  • Serve as a key contributor in positioning strategies, client engagement efforts, thought leadership initiatives, and brand elevation opportunities.
  • Conduct market research, competitive analysis, and business intelligence gathering to support strategic pursuits and client opportunities.
  • Identify opportunities to improve marketing processes, operational efficiencies, workflow management, and team collaboration.
  • Maintain and evolve branding standards, templates, and best practices across marketing and business development materials.
  • Proactively identify project challenges and develop strategic solutions that support business objectives and project success.
  • Support event strategy, client engagement initiatives, and targeted campaigns that strengthen market presence and business relationships.
  • Apply AI tools to optimize workflows, enhance content, and improve reporting and personalization

What You'll Need:

To perform this job successfully, an individual will need to perform each crucial duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

  • Bachelor's degree in Marketing, Business, Communications, Real Estate, or related field (or equivalent experience)
  • 3-5 years of experience in business development, marketing, proposals, or a related field
  • Ability to work in the Atlanta office at least three days per week
  • Competence in B2B marketing, business strategy and project management
  • Demonstrated success independently managing projects from strategy through execution in a fast-paced, deadline-driven environment.
  • Excellent written, verbal, and visual communication skills
  • Strong executive presence with the ability to communicate confidently and professionally with senior leadership and client-facing teams.
  • Proven ability to lead discussions, influence decision-making, and establish alignment across multiple stakeholders.
  • Advanced proficiency in Microsoft PowerPoint, Adobe Creative Suite, Microsoft Office Suite, and presentation development.
  • Strong organizational, time management, and project management capabilities with exceptional attention to detail.
  • Ability to prioritize competing demands while maintaining professionalism, responsiveness, and high-quality deliverables.
  • Strategic thinker with strong initiative, accountability, and follow-through.
  • Collaborative mindset paired with the confidence and ability to work independently with minimal oversight.

Why CBRE

When you join CBRE, you become part of the global leader in commercial real estate services and investment that helps businesses and people thrive. We are dynamic problem solvers and forward-thinking professionals who create significant impact. Our collaborative culture is built on our shared values - respect, integrity, service and excellence - and we value the diverse perspectives, backgrounds and skillsets of our people. At CBRE, you have the opportunity to chart your own course and realize your potential. We welcome all applicants.

Our Values in Hiring

At CBRE, we are committed to fostering a culture where everyone feels they belong. We value diverse perspectives and experiences, and we welcome all applications.

Disclaimers

Applicants must be currently authorized to work in the United States without the need for visa sponsorship now or in the future.

Applicant AI Use Disclosure

We value human interaction to understand each candidate's unique experience, skills and aspirations. We do not use artificial intelligence (AI) tools to make hiring decisions, and we ask that candidates disclose any use of AI in the application and interview process.

About CBRE Group, Inc.

CBRE Group, Inc. (NYSE:CBRE), a Fortune 500 and S&P 500 company headquartered in Dallas, is the world's largest commercial real estate services and investment firm (based on 2024 revenue). The company has more than 140,000 employees (including Turner & Townsend employees) serving clients in more than 100 countries. CBRE serves clients through four business segments: Advisory (leasing, sales, debt origination, mortgage serving, valuations); Building Operations & Experience (facilities management, property management, flex space & experience); Project Management (program management, project management, cost consulting); Real Estate Investments (investment management, development). Please visit our website at www.cbre.com.

Equal Employment Opportunity: CBRE has a long-standing commitment to providing equal employment opportunity to all qualified applicants regardless of race, color, religion, national origin, sex, sexual orientation, gender identity, pregnancy, age, citizenship, marital status, disability, veteran status, political belief, or any other basis protected by applicable law.

Candidate Accommodations: CBRE values the differences of all current and prospective employees and recognizes how every employee contributes to our company's success. CBRE provides reasonable accommodations in job application procedures for individuals with disabilities. If you require assistance due to a disability in the application or recruitment process, please submit a request via email at recruitingaccommodations@cbre.com or via telephone at +1 866 225 3099 (U.S.) and +1 866 388 4346 (Canada).

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About the Company

C

CBRE Group Inc

CBRE Group, Inc., a Fortune 500 and S&P 500 company headquartered in Los Angeles, is the world’s largest commercial real estate services and investment firm (in terms of 2014 revenue). The Company has more than 70,000 employees (excluding affiliates), and serves real estate owners, investors and occupiers through more than 400 offices (excluding affiliates) worldwide. CBRE offers strategic advice and execution for property sales and leasing; corporate services; property, facilities and project management; mortgage banking; appraisal and valuation; development services; investment management; and research and consulting.

As an employee at CBRE, you have the freedom to make your own path. Your career is in your own hands; there’s no need to wait to be shown the way. "It’s about how well you perform, not just how long you’ve worked here and you're encouraged to take intelligent risks and explore new ideas and innovations. Our scale gives you mobility and a broader choice of opportunities. You'll always have a team behind you.

COMPANY SIZE
10,000 employees or more
INDUSTRY
Real Estate/Property Management
FOUNDED
1906
WEBSITE
http://www.cbre.com/