Senior Manager, Sales Tools and Systems

About the Role:

As a key member of Fetchs Strategy & Operations team, the Senior Manager, Sales Tools and Systems is responsible for the strategy, governance, prioritization, and delivery of Salesforce and the broader sales technology ecosystem. Reporting to the Senior Director, Central Operations, this role serves as the bridge between business stakeholders and technical resources, ensuring our systems support organizational goals while driving operational efficiency and scalability.

This role is ideal for someone who combines strong Salesforce knowledge with program management, business analysis, and stakeholder management expertise. Success requires the ability to navigate ambiguity, prioritize competing business needs, and lead cross-functional initiatives from concept through execution. The ideal candidate is a strategic problem solver who can translate business objectives into scalable solutions while managing a team, external partners, and a portfolio of system enhancements.

This is a full-time role that can be held from one of our US offices or remotely in the United States.

Role Responsibilities:

Roadmap & Prioritization

• Own the Sales Systems roadmap, partnering with stakeholders across Sales, Revenue Operations, Marketing, Finance, and Implementation to prioritize initiatives that drive business outcomes.
• Establish and manage an intake and prioritization framework for system enhancements, balancing strategic initiatives, operational requests, and technical debt.
• Own and maintain the Salesforce Jira backlog, ensuring work is clearly defined, prioritized, and aligned to business objectives and team capacity.
• Facilitate prioritization discussions across stakeholder groups and drive alignment on scope, timelines, and expected outcomes.

Requirements Gathering & Solution Design

• Partner with business stakeholders to understand processes, identify opportunities, and gather requirements for system enhancements.
• Lead requirements gathering and solution planning efforts, translating business objectives into prioritized Jira epics, user stories, and implementation roadmaps.
• Collaborate with Salesforce administrators and external consultants to design scalable solutions aligned with platform best practices.
• Serve as the primary liaison between business teams and technical resources, ensuring clear communication and successful delivery.

Program Management & Delivery

• Lead cross-functional Salesforce and sales technology initiatives from discovery through implementation, testing, change management, and adoption.
• Manage project timelines, dependencies, risks, and stakeholder communications to ensure successful outcomes.
• Coordinate delivery across internal team members and external partners while maintaining visibility into project status and priorities.
• Drive continuous improvement of processes, governance, and system adoption across the organization.

Team Leadership

• Lead and develop a team responsible for Salesforce administration, support, and enhancement delivery.
• Manage workload prioritization, resource planning, and performance management for team members.
• Oversee relationships with external consultants, and vendors to ensure quality delivery and alignment with business goals.

Salesforce & Sales Technology Ownership

• Act as the product owner for Salesforce and related sales technology platforms, ensuring solutions support evolving business needs.
• Provide strategic oversight of Salesforce configuration, automation, integrations, reporting, and data management.
• Partner with leadership to ensure system capabilities align with organizational goals and reporting requirements.
• Champion data quality, governance, and scalable system design across Salesforce and connected platforms.
• Evaluate and leverage AI-powered solutions to improve automation, reporting, operational efficiency, and business insights.

Minimum Requirements:

• 8+ years of experience in Salesforce Administration, Business Analysis, Product Ownership, Program Management, Revenue Operations, or related CRM leadership roles.
• Experience owning and prioritizing a Salesforce backlog using Jira or similar agile project management tools.
• Strong requirements gathering, business analysis, and process documentation skills, including writing user stories and acceptance criteria.
• Demonstrated ability to prioritize competing requests and influence stakeholders across multiple business functions.
• Experience leading cross-functional programs from requirements gathering through UAT, implementation, and adoption.
• Proven experience managing technical teams, external consultants, and implementation partners.
• Strong understanding of Salesforce platform capabilities, automation, integrations, reporting, and data architecture.
• Experience working with Salesforce administrators and developers to design and deliver scalable business solutions.
• Salesforce Administrator certification required; Advanced Administrator certification preferred.
• Background in Program Management, Product Ownership, Business Systems Management, or Revenue Operations strongly preferred.
• Excellent communication, stakeholder management, and relationship-building skills.
• Strong analytical mindset with a commitment to data quality, governance, and continuous improvement.

Compensation:

At Fetch, we offer competitive compensation packages including base, equity, and benefits to the exceptional folks we hire. The base salary range for this position is $146,092-$171,873. Discover our benefits and how our employees live rewarded at https://fetch.com/careers.