Senior Manager, Marketing Activation

Sodexo

CHEEKTOWAGA, NY(remote)

JOB DETAILS
SKILLS
Analysis Skills, Business-to-Business (B2B), Campaigns, Catering Services, Communication Skills, Competitive Research, Conferences, Creative Brief, Cross-Functional, Customer Experience, Customer Relationship Management (CRM), Detail Oriented, Digital Media, Email Campaign, Event Management, Facilities Management, Food Services, Graphic Design, Healthcare, Marketing, Marketing Automation Software, Marketing Campaign, Marketing Communications, Metrics, Multitasking, Online Marketing, Organizational Skills, Outbound Marketing, Partner Sales, Performance Metrics, Process Improvement, Project Development, Project Tracking, Project/Program Management, Sales, Sales Operations, Sales Support, Sales Tools, Social Media, Social Media Marketing, Status Reports, Systems Administration/Management, Time Management, Trade Shows, Trend Analysis, Webinar, Willing to Travel
LOCATION
CHEEKTOWAGA, NY
POSTED
2 days ago

Role Overview

Sodexo is seeking  a Senior Manager, Marketing Activation to support the development and delivery of downstream marketing programs for our Senior Living and Healthcare segments. This individual contributor role is responsible for managing project workflows, executing marketing campaigns, supporting events and webinars, and providing high-quality digital, social, and sales enablement support. The Senior Manager will work closely with the Director of Downstream Marketing and cross-functional partners to ensure seamless execution of marketing initiatives, effective trafficking and communication, and consistent measurement of impact.

 

This is a Remote role and could require up to 25% travel.

What You'll Do

Project & Workflow Management

  • Manage the project development process, from intake through completion, ensuring alignment to timelines and deliverable requirements.
  • Oversee project trafficking and regular status updates, maintaining clarity and communication across teams, agencies, and stakeholders.
  • Coordinate internal reviews, approvals, and delivery of downstream marketing assets.

Event & Webinar Execution

  • Support planning and on-site/off-site execution for conferences, tradeshows, and key segment events.
  • Manage end-to-end webinar execution, including scheduling, content coordination, platform setup, promotion, and reporting.

Digital, Social & Campaign Execution

  • Support social media content coordination, scheduling, and monitoring for Seniors and Healthcare audiences.
  • Execute components of downstream marketing campaigns within email platforms, websites, digital media, and paid channels, in partnership with the Director, digital and agency teams.
  • Maintain and update Showpad and other sales enablement tools with the latest content and assets.

Sales Enablement

  • Collaborate with the Director and Sales partners to activate sales plays sequences and deliverables, pull Jacquard analyses, and report Outreach results.
  • Ensure tools and messaging are current, relevant, and aligned with persona and segment needs.
  • Assist director with event planning and execution

Data, Reporting & Insights

  • Track and report marketing impact results, KPIs, engagement metrics, event results, and campaign performance.
  • Monitor competitive activity, trends, and emerging segment insights to inform downstream strategy.

Cross-Functional Collaboration

  • Establish defined project processes to ensure all relevant parties are aligned and moving projects forward. Maintain status report.
  • Work closely with agency partners, internal creative teams, Sales, Operations, Upstream Marketing, Communications, and the Director to support smooth and aligned execution.
  • Communicate timelines, needs, and deliverable status to ensure transparency and collaboration.
  • Update weekly marketing materials deck

Individual Contributor Excellence

  • Operate with a high degree of independence, accountability, and attention to detail.
  • Continuously seek opportunities to improve processes, enhance quality, and deliver strong marketing support.

What We Offer

Compensation is fair and equitable, partially determined by a candidate's education level or years of relevant experience. Salary offers are based on a candidate's specific criteria, like experience, skills, education, and training. Sodexo offers a comprehensive benefits package that may include:

 

  • Medical, Dental, Vision Care and Wellness Programs
  • 401(k) Plan with Matching Contributions
  • Paid Time Off and Company Holidays
  • Career Growth Opportunities and Tuition Reimbursement

More extensive information is provided to new employees upon hire.

What You Bring

  • Bachelor’s degree in Marketing, Communications, Business, or related field.
  • 7+ years of experience in marketing, project management, or campaign execution.
  • Strong organizational, communication, and multitasking skills.
  • Experience supporting events, webinars, digital marketing, and social media.
  • Agency management experience and effective creative brief development
  • Familiarity with marketing automation tools, CRM platforms, and sales enablement platforms (e.g., Optimizely, SoForce, Showpad, Outreach, Jacquard).
  • Ability to manage multiple concurrent projects and deadlines.
  • Experience working with cross-functional teams and agency partners.
  • Strong analytical skills with the ability to interpret performance data and present insights.
  • Experience in healthcare, seniors living, hospitality, or B2B services is a plus.

Who We Are

At Sodexo, our purpose is to create a better everyday for everyone and build a better life for all. We believe in improving the quality of life for those we serve and contributing to the economic, social, and environmental progress in the communities where we operate. Sodexo partners with clients to provide a truly memorable experience for both customers and employees alike. We do this by providing food service, catering, facilities management, and other integrated solutions worldwide.

 

Our company values you for you; you will be treated fairly and with respect, and you can be yourself. You will have your ideas count and your opinions heard because we can be a stronger team when you’re happy at work. This is why we embrace diversity and inclusion as core values, fostering an environment where all employees are valued and respected. We are committed to providing equal employment opportunities to individuals regardless of race, color, religion, national origin, age, sex, gender identity, pregnancy, disability, sexual orientation, military status, protected veteran status, or any other characteristic protected by applicable federal, state, or local law. If you need assistance with the application process, please complete this form.

Qualifications & Requirements

Minimum Education Requirement - Bachelor’s Degree or equivalent experience

Minimum Management Experience - 5 yearsMinimum Functional Experience - 3 years of experience in graphic design and project management 

About the Company

S

Sodexo

Worldwide Leader in Food and Facilities Management for Over 50 Years

Sodexo was founded in 1966 by Pierre Bellon in Marseilles France and is still majority family owned today. For over 50 years, we have partnered with some of the world’s biggest companies, backed by employees in countries across the globe.

Everything we do is about improving people’s daily lives. We believe healthy school meals make kids do better. That relaxed patients recover faster. And organizations with engaged employees perform better. With our unique wide range of integrated services, this is what our On-site, Benefits and Rewards and Personal Home services do every day.
COMPANY SIZE
10,000 employees or more
INDUSTRY
Food and Beverage Production
FOUNDED
1966
WEBSITE
https://us.sodexo.com/home.html