Senior Insights Manager, Loyalty Insights (Remote Eligible)

Senior Insights Manager

The pay range is $95,000.00 - $171,000.00. Pay is based on several factors which vary based on position. These include labor markets and in some instances may include education, work experience and certifications. Target offers eligible team members and their dependents comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more, to help you and your family take care of your whole selves. Other benefits for eligible team members include 401(k), employee discount, short term disability, long term disability, paid sick leave, paid national holidays, and paid vacation.

Working at Target means helping all families discover the joy of everyday life. We bring that vision to life through our values and culture. A role on the Enterprise Insights team means you will be a champion for our current and future guests, inspiring the organization to act in their best interest. You will help partners build consumer-centric strategies and activations.

As a Senior Insights Manager, you will report to the Director, Experience & Loyalty Insights and you have responsibility for understanding consumer and guest attitudes, behaviors and experiences to continuously improve the loyalty programs and to drive greater engagement from guests. You will be responsible for designing and executing guest and consumer research to support key initiatives. You will be the primary contact for internal partners and will identify the appropriate research method, data source and when applicable the right vendor/supplier to execute work.

Core responsibilities of this job are described within this job description. Job duties may change at any time due to business needs.

About You

• Four-year degree or equivalent experience
• 6+ years of work experience in Marketing Research, Consumer/Shopper Insights, and/or Experience Insights
• Extensive experience in qualitative and quantitative research methods, and knowledgeable about syndicated and first-party insight tools
• Proficient with conducting DIY research, and familiarity with DIY research providers (e.g., Fuel Cycle, Qualtrics)
• Experience working with internal and external consumer data sources, including first-party behavioral data, syndicated tools, survey data, qualitative research, and marketplace or competitive signals
• Ability to manage external vendors and research partners, including aligning on objectives, reviewing deliverables, ensuring high-quality insights, and to holding partners accountable when necessary
• Strong experience with synthesizing data from across multiple sources both qualitatively and quantitatively to uncover meaningful insights.
• Ability to craft a compelling narrative from insights that makes them accessible and persuasive to senior leadership, stakeholders, or clients.
• Experience with working closely with business partners to provide ongoing consultation to infuse consumer centered thinking into decision making.
• Capable of managing multiple projects simultaneously, balancing speed, rigor, and business relevance

This position may be considered for a Remote or Hybrid (known internally at Target as "Flex for Your Day") work arrangement based on Target's needs. A Remote work arrangement means the team member works full-time from home or an alternate location that's not a Target location, does not have a desk at a Target location and may travel to HQ up to 4 times a year. A Hybrid/Flex for Your Day work arrangement means the team member's core role may be performed either remote or onsite at a Target location depending upon what your role, team and tasks require for that day. Work duties cannot be performed outside of the country of the primary work location, unless otherwise prescribed by Target.

In compliance with state and federal laws, Target will make reasonable accommodations for applicants with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process, please reach out to candidate.accommodations@HRHelp.Target.com. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed through this channel.