Senior Designer - Design SystemsLocation: Mountain View, CA, required 5 days/week in officeAt ID.me, we're shaping the future of digital identity to make proving who you are online easier, more secure, and accessible to everyone. Serving over 150 million people, we're also on a mission to ensure no identity is left behind. As a design-led company, design influences everything we do. We believe great design is more than aesthetics; it's the foundation of trust, accessibility, and connection in every experience we create. Our designers, engineers, and product partners move quickly together, empowering each other to make thoughtful decisions that have real impact. Within our team, empathy and kindness aren't just values, but how we collaborate, give feedback, and grow. If you're passionate about crafting experiences that are both human and transformative, you'll have a seat at the table here.Role OverviewThe Senior Designer plays a key role in bridging creativity and systems thinking, shaping how design systems are applied across web, product, and marketing experiences.In this role, you'll collaborate closely with other designers, UX partners, and product teams to bring ideas to life, translating concepts into cohesive, user-centered designs that feel consistent across touchpoints. You're comfortable moving fluidly between early exploration and detailed execution, balancing speed with craft, and maintaining an eye for both structure and storytelling through the thoughtful application of design systems.A strong sense of UI motion and interaction design is a plus.Key ResponsibilitiesCraft & ExecutionConceptualize and design creative solutions that bring clarity, cohesion, and visual impact across web, product, and marketing experiences.Work from concept to delivery with a systems mindset, applying and expanding the frameworks of the existing design system to ensure scalability and consistency.Use interaction, and storytelling to elevate the quality and personality of digital experiences.Adapt visual direction across multiple touchpoints, balancing brand integrity with usability and performance.Set the standard for design quality, inspiring peers through strong execution and creative problem-solving.Design Systems & ConsistencyApply and evolve design system components and visual frameworks to maintain consistency and scalability across all touchpoints.Identify gaps or opportunities for improvement within the system and help define patterns that support product and brand growth.Support documentation and guidelines that enable broader adoption and alignment across design and development, with a strong understanding of variables, variants, and styles.Cross-Functional CollaborationCollaborate closely with product, UX, and marketing teams to translate creative direction into practical, user-centered solutions.Communicate design intent effectively through visuals, prototypes, and storytelling that align teams and stakeholders.Contribute to a collaborative design culture by participating in reviews, sharing insights, and providing constructive feedback.Lead through influence - fostering alignment, elevating work quality, and helping peers think through design challenges with clarity.Design Quality & Process ImprovementHelp identify and refine design processes that improve efficiency, clarity, and collaboration within the broader design organization.Advocate for design excellence through consistency, accessibility, and attention to detail across all deliverables.Partner with other designers to uphold and evolve visual standards, mentoring peers and encouraging executional excellence across the team.QualificationsDemonstrated ability to adapt visual direction and design language across multiple touchpoints, including web, product, marketing, and brand experiences. (Bonus point if you have agency experience).Strong foundation in visual design principles. Composition, layout, typography, color, and hierarchy, with ability to apply them with both creativity and consistency.Proficiency in modern design tools such as Figma and Adobe Creative Suite. Comfortable using motion tools such as After Effects and prototyping.Excellent communication and presentation skills, with experience collaborating across multidisciplinary teams in design, UX, product, and marketing.Key TraitsMultidisciplinary: Brings adaptable ideas that scale across products, platforms, and touchpoints from concept to final execution.Visual Storyteller: Uses craft and motion to communicate ideas with clarity and impact.Collaborative: Works seamlessly with others to create cohesive experiences.Leads Through Influence: Inspires peers by example, elevates design quality, and fosters a culture of collaboration and craft.Organized: Manages multiple projects while maintaining structure, documentation, and a systems-driven mindset.Curious: Continuously learning, experimenting, and exploring new tools and technologies to push creative boundaries.