Senior Analyst

Job DescriptionThe Senior Analyst, Paid Social is responsible for leading the success of client‑paid social media campaigns by providing thoughtful leadership on campaign strategies and optimization, building strong relationships, and establishing clear lines of communication with clients, partners, and internal staff members.ResponsibilitiesUse analytical and problem‑solving capabilities to ensure flawless campaign execution to meet and exceed stated client objectivesDirect bid strategy, campaign optimizations, and reporting for paid social media campaignsOversee budgets and flighting for all self‑service platformsManage rate tracking, benchmarking, planning costs, and overall budget for client accountsForecast around audits and campaign analyticsAssist the Manager and greater team with overall strategy and recommendationsServe as a mentor to Analysts and available for ad hoc questions and trainingQualifications1‑2 years of paid social media experience requiredDemonstrated experience buying and planning across multiple platforms including Facebook, X, Reddit, Snapchat, TikTok, Yelp, Uber Eats, Doordash, Instagram, and PinterestExperience working in a client‑facing capacityExperience using paid media to complement earned media campaigns and meet business objectivesProficiency in MS Office with specific strengths in Excel and PowerPointAble to work independently and balance multiple tasksGenuine interest in the digital media space and enjoys staying up‑to‑date on industry trendsAdditional InformationOur Publicis Groupe motto “Viva La Différence” means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.Compensation Range: $60,800 - $93,600 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third‑party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 05/21/2026.All your information will be kept confidential according to EEO guidelines.#J-18808-Ljbffr