Senior Analyst, Data Strategy

Publicis Groupe SA

PA

JOB DETAILS
SALARY
$55,765–$77,070 Per Year
SKILLS
Analysis Skills, Business Administration, Business Development, Channel Marketing, Compensation Management, Compensation and Benefits, Consulting, DNA, Data Analysis, Database Marketing, Demographics, DoubleClick, Economics, Entrepreneurship, Finance, Financial Modeling, Google Analytics, Health Plan, Healthcare, IBM SPSS Statistical Package, Legal, LifeTime Value (LTV), Management Consulting, Market Tracking, Market Trend Analysis, Marketing, Marketing Software, Marketing Strategy, Microsoft Excel, Microsoft PowerPoint, Microsoft Word, Omniture, Onboarding, Online Advertising, Performance Analysis, Process Improvement, Proposal Writing, Quantitative Analysis, Requirements Management, Return on Investment (ROI), Statistical Modeling, Statistics, Tableau, Team Player, Technical Strategy, Test Design, Web Analytics, Writing Skills
LOCATION
PA
POSTED
30+ days ago

Company description Digitas Health is the modern creative agency that takes on the biggest moments in healthcare, raises the standard of creative, and connects people, partners, and ideas to create work that earns its place in culture. Purpose-built for today's complex and evolving landscape, we partner with some of the world's largest healthcare brands to do big things by moving faster, connecting deeper, and unlocking new possibilities at the intersection of creativity, data, technology, and empathy. Guided by our purpose, Connected for Good, and fueled by a vibrant, magnetic culture-we deliver meaningful work that drives relevance, changes behavior, and creates lasting impact, always grounded in humanity, not just technology. As part of Publicis Health and Publicis Groupe, we bring together entrepreneurial energy with the scale, stability, and depth of one of the world's leading communications networks. At Digitas Health, what sets us apart isn't just who we work with, it's how we work and how it feels to be here. Our culture attracts curious, driven people who want to make a difference and be part of something bigger. Our teams are intentionally crafted across disciplines, perspectives, and experience levels, bringing strategy, creativity, data, and technology together from the start. We believe the best ideas come from curiosity, collaboration, and healthy debate and we expect people here to be thoughtful, engaged, and eager to shape what's next. If you're energized by complexity, motivated by impact, and excited to help redefine how healthcare connects with people, we'd love to meet you! Overview We're searching for a Analyst, Data Strategy who will be a key contributor within the core Data and Analytics (DNA) team. Data and Analytics is structured into three specialties: Data Intelligence, Data Strategy, and Data Technology. Data Strategists are responsible for developing and translating the data story in meaningful ways and applying analytical insights to business challenges. This requires being an expert when it comes to business and marketing performance analytics. Data Strategists are responsible for the foundational elements that make our clients better able to plan, optimize, measure, and share the performance of their marketing efforts. Responsibilities Analysts are exposed to a range of clients, projects and responsibilities. You will be working with a team of highly talented individuals in Strategy, Marketing, Media, Creative and Technology to help drive results for our clients. Your activities will include: Providing integrated marketing analytical solutions across customers and channels to improve client decision-making Conceptualizing and communicating strategic solutions Collaborating with clients to develop clear business and measurement objectives Applying various quantitative methods to analyze and interpret information from multiple data sources Preparing analysis and tracking of marketplace, technology and consumer demographic trends both within and across multiple industries Developing and maintaining functional expertise in one or more of the following disciplines; database marketing, integrated channel marketing (including web), analytical tools, techniques, and other infrastructure requirements Qualifications Our analysts are a diverse group of highly qualified people with various backgrounds, with and without rigorous analytic experience. They bring qualities such as intellectual curiosity, determination and creativity to our client work. We seek highly motivated individuals with a strong record of professional achievement. 2+ years of business experience working in Management Consulting, Marketing, Advertising, or Interactive/Technology Consulting Bachelors degree in Business, Finance, Economics, Statistics, Marketing, or equivalent experience, MBA a plus Knowledge of statistical modeling techniques, segmentation, research, lifetime value, ROI Experience in program measurement (online and/or offline), test design and financial modeling a plus Experience writing and presenting proposals or reviewing strategy projects to clients and internal senior management Experience with data tools; Google Analytics, Omniture, Tableau, DoubleClick, Tableau and others Fluency with Microsoft PowerPoint, Word, Excel: Experience with SAS, SPSS or other data manipulation tools a plus Additional information Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines. Compensation Range: USD $55,765.00 - USD $77,070.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 7/20/2026.

About the Company

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Publicis Groupe SA