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Salesforce Administrator for a Luxury Real Estate Investment and Development Firm

Treehouse Partners

Los Angeles, CA

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JOB DETAILS
SALARY
SKILLS
Administrative Skills, Analysis Skills, Automation, Business Skills, Business Support, Campaigns, Centralized Operations/Management, Cloud Computing, Commercial Real Estate, Communication Skills, Computer Security, Customer Relationship Management (CRM), Customer Support/Service, Data Quality, Detail Oriented, Email Campaign, Entrepreneurship, Financial Services, Help Desk, Investor Relations, Lead Generation, Leadership, Marketing, Marketing Automation Software, Metrics, Needs Assessment, Onboarding, Organizational Skills, Partner Sales, Process Improvement, Product/Service Launch, Purchasing/Procurement, Real Estate, Real Estate Development, Reporting Dashboards, Requirements Management, Revenue Management, Sales, Sales Pipeline, Salesforce.com, Systems Administration/Management
LOCATION
Los Angeles, CA
POSTED
24 days ago
Our client is a full-service luxury real estate development and investment firm with operations in California, Mexico, Hawaii, and Colorado. They specialize in resort and residential communities located in world-class destinations around the world. They are seeking a Salesforce Administrator to join their team and serve as the steward of their core revenue management platform—managing the full lead-to-close lifecycle for both investors and buyers, supporting marketing automation, and identifying opportunities to unlock the system’s untapped potential. This is a meaningful opportunity for a Salesforce-savvy professional to play a central operational role within a dynamic, high-end real estate business.

This is primarily an in-person role, ideally reporting to our client’s office in Westwood (Los Angeles) five days a week. There may be flexibility for a hybrid setup for exceptional candidates.

Responsibilities:
- Serve as the primary Salesforce Administrator, owning day-to-day system administration, configuration, and user support to ensure the platform operates reliably and efficiently
- Manage the full lead lifecycle within Salesforce, from initial lead capture and pipeline tracking through qualification, conversion, and close—supporting both the investor relations and residential buyer sides of the business
- Maintain and improve data integrity across the CRM, including deduplication, record hygiene, field configuration, and workflow automation
- Responsible for both administering and enhancing the system, including developing and rolling out new or currently unavailable functionality to support evolving business needs and maximize system capabilities.
- Administer and optimize Salesforce Marketing Cloud or other integrated marketing tools, building and executing email campaigns, lead nurturing workflows, and engagement tracking
- Proactively identify underutilized Salesforce features and recommend enhancements that improve visibility, efficiency, and revenue outcomes for the team
- Partner with sales, marketing, and operations leadership—including the COO and Director of Marketing and Operations—to understand business needs and translate them into scalable Salesforce solutions
- Build and maintain reports and dashboards that provide leadership with clear visibility into pipeline health, deal progression, campaign performance, and key business metrics
- Manage user roles, profiles, permissions, and system security in accordance with organizational needs
- Evaluate, onboard, and integrate third-party tools and AppExchange applications as needed to extend Salesforce functionality
- Document system configurations, processes, and training materials; provide onboarding and ongoing support to end users across departments

Qualifications:
- Bachelor’s degree, required
- 5+ years of hands-on Salesforce administration experience, with a demonstrated track record of owning a CRM platform end-to-end in a fast-paced environment
- Salesforce Administrator certification (ADM 201) required; additional certifications (Advanced Administrator, Marketing Cloud Specialist, etc.) are a strong plus
- Experience supporting real estate, investment, or financial services businesses is preferred, particularly with lead and deal pipeline management
- Proficiency with Salesforce Sales Cloud; experience with Marketing Cloud, Pardot, or comparable marketing automation tools strongly preferred
- Ability to identify gaps in system utilization and independently drive improvements—a self-starter who brings ideas, not just maintenance
- Strong analytical skills with experience building dashboards and reports that inform business decision-making
- Excellent communication skills and the ability to translate business requirements into technical Salesforce solutions for both technical and non-technical stakeholders
- Highly organized, detail-oriented, and comfortable managing competing priorities in a dynamic, high-touch environment
- Ability to work effectively in a small entrepreneurial team environment as well as independently
- Strong work ethic with a desire to be a part of building something big

Compensation: Targeting a base salary of $90–$100k

About the Company

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Treehouse Partners