Sales Engineer

Sales Engineer – Cutting Tools

Location: Within a 1-hour radius of Green Bay, WI

Territory: Wisconsin and surrounding market as assigned

Travel: Local and regional travel required

Position Summary

We are seeking a technically driven Sales Engineer to support growth within our cutting tool business. This role combines hands-on machining expertise with consultative sales skills to develop end-user relationships while supporting our distribution partners. The Sales Engineer will work directly with CNC machining customers to identify productivity improvements, recommend tooling solutions, conduct application testing, and drive revenue growth through both solid carbide and indexable carbide tooling products.

The ideal candidate has a strong understanding of CNC machining processes, cutting tool applications, and metalworking environments, along with the ability to influence decision-makers from the shop floor to executive leadership.

Key Responsibilities

• Develop and maintain relationships with manufacturing end users throughout the assigned territory.
• Partner with distribution sales teams to identify opportunities, generate demand, and increase market share.
• Conduct joint sales calls with distributor representatives and independently manage strategic end-user accounts.
• Evaluate customer machining processes and recommend tooling solutions that improve productivity, tool life, quality, and cost savings.
• Provide technical support related to solid carbide and indexable carbide tooling applications.
• Perform tooling demonstrations, time studies, application trials, and process optimization projects.
• Deliver technical presentations and training programs for customers and distributor personnel.
• Collaborate with engineering, product management, and customer service teams to ensure successful implementation of solutions.
• Maintain accurate CRM records, sales forecasts, opportunity pipelines, and account activity reports.
• Stay current on industry trends, competitive products, machining technologies, and manufacturing best practices.
• Support trade shows, distributor events, customer open houses, and industry exhibitions as required.

Qualifications

Required

• 3+ years of experience selling industrial cutting tools, machining products, or metalworking solutions.
• Strong technical knowledge of CNC machining operations including milling, turning, drilling, and holemaking.
• Experience with solid carbide tooling and indexable carbide tooling systems.
• Proven ability to work effectively through industrial distribution channels while developing direct relationships with end users.
• Strong consultative selling, presentation, and problem-solving skills.
• Ability to read engineering drawings and understand machining specifications and tolerances.
• Proficiency with Microsoft Office and CRM systems.
• Valid driver's license and willingness to travel throughout the assigned territory.

Preferred

• Bachelor's degree in Engineering, Manufacturing Technology, Business, or related field.
• Hands-on machining, programming, manufacturing engineering, or application engineering experience.
• Experience supporting distributors such as MSC, Grainger, Fastenal, Motion, Applied Industrial Technologies, or regional industrial distributors.
• Knowledge of CAM software, CNC programming, and advanced machining strategies.

Success Factors

• Technical credibility with machinists, programmers, engineers, and manufacturing leaders.
• Ability to identify productivity opportunities and quantify customer value.
• Strong relationship-building skills with both distributors and end users.
• Self-motivated, organized, and capable of managing a territory independently.
• Competitive drive combined with a customer-focused approach.

Compensation & Benefits

• Competitive base salary
• Performance-based bonus/incentive program
• Company vehicle or vehicle allowance
• Health, dental, and vision insurance
• 401(k) with company match
• Paid time off and holidays
• Career advancement opportunities within a growing cutting tool organization

This position offers an opportunity to combine technical machining expertise with consultative sales in a highly visible role focused on helping manufacturers improve productivity and profitability through advanced cutting tool solutions