Regional Sales- Account Executive
LLoyd Staffing
Schenectady, NY(remote)
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JOB DETAILS
SALARY
$100
LOCATION
Schenectady, NY
POSTED
30+ days ago
Job Title: Senior Account Executive – New Business (K-12 EdTech)
Company: Educational Vistas
Location: Remote (U.S.-based), with travel as required to districts and partner events (typical travel 40–60%)
About Educational Vistas Educational Vistas is a forward-thinking EdTech innovator delivering data-driven instructional solutions, digital curricula, and analytics to K-12 schools. Our platform integrates with leading SIS/LMS systems, supports district-wide adoption, and is designed to improve student outcomes, streamline admin workflows, and empower educators. We partner with public districts, charter networks, and private schools to provide scalable, evidence-based solutions that fit diverse budgets and procurement processes.
Role Overview As Senior Account Executive – New Business, you will own the end-to-end sales cycle for new logo opportunities in public and private K-12 markets. You will identify, engage, and convert district-level buyers and influencers, build compelling ROI business cases, navigate RFPs and procurement processes, and close multi-year contracts. This role requires a strategic hunter with deep EdTech domain knowledge, strong stakeholder management skills, and a proven track record of exceeding growth targets in complex B2B sales.
Key Responsibilities
- Prospecting and pipeline development
- Identify target districts, charter networks, and private schools; build robust target account lists and multi-threaded outreach plans.
- Generate and qualify opportunities through cold outreach, events, partnerships, and referrals; maintain a healthy, forecastable pipeline.
- Solution selling and stakeholder engagement
- Map district decision-makers (Superintendent, CIO/CTO, Curriculum Directors, IT, Finance, School Board members) and craft tailored value propositions.
- Lead discovery to identify pain points, success metrics, and budget cycles; develop ROI/cilotline analyses to justify adoption.
- Sales process leadership
- Manage end-to-end sales cycle from initial contact through closure and contract negotiation.
- Deliver compelling product demonstrations and trials; respond to RFPs, RFI responses, and procurement requirements.
- Collaborate with Legal, Finance, and Implementation teams to finalize favorable terms and timelines.
- Proposal and contract management
- Develop and present clear proposals, pricing strategies, and formal quotes; negotiate terms while protecting margin.
- Ensure compliance with district procurement policies and funding sources (e.g., ESSER, Title funds, state grants) where applicable.
- Stakeholder alignment and collaboration
- Build strong relationships with district leadership and cross-functional stakeholders to drive adoption and long-term success.
- Partner with Marketing for targeted campaigns, with Customer Success for smooth onboarding, and with Product for feature requests and competitive positioning.
- Forecasting and performance measurement
- Maintain accurate CRM data (e.g., Salesforce/HubSpot), manage opportunities, and deliver reliable quarterly and annual forecasts.
- Meet or exceed new business quotas; monitor win rates, average deal size, sales cycle length, and time-to-close.
- Market and competitive intelligence
- Stay current on EdTech trends, funding opportunities, and competitor offerings; provide feedback to Product and Marketing to strengthen messaging and product-market fit.
- Evangelism and brand representation
- Represent Educational Vistas at industry events, webinars, and district showcases; deliver executive-level presentations and ROI business cases.
Qualifications
- Experience: 5+ years of B2B software/SaaS sales, with a proven track record of closing new logos in the K-12 EdTech market (public districts, charter networks, or private schools).
- Domain knowledge: Deep understanding of K-12 procurement cycles, RFPs/RFIs, budgeting processes, and district funding streams (ESSER, Title funds, state allocations, grants).
- Relationship skills: Demonstrated ability to influence multiple stakeholders across executive, IT, curriculum, finance, and operations roles.
- Selling skills: Strong consultative, solution- and value-based selling; excellent presentation, negotiation, and closing capabilities.
- Technology and process: Proficient with CRM systems (Salesforce, HubSpot) and sales enablement tools; data-driven with excellent forecasting discipline.
- Communication: Clear, compelling written and verbal communication; able to tailor messaging to diverse audiences (superintendents to teachers).
- Education: Bachelor’s degree required; Master’s or EdTech-related certification preferred.
About the Company
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