Public Relations and Marketing Coordinator

Title: Public Relations and Marketing Coordinator

State Role Title: 

Hiring Range: $22 - $24

Pay Band: UG

Agency: Dept Conservation & Recreation

Location: MAIN STREET CENTRE

Agency Website: dcr.virginia.gov

Recruitment Type: General Public - G

Job Duties

The Virginia Department of Conservation and Recreation (DCR) is the state’s lead conservation agency, providing access for outdoor recreation, strengthening communities’ flood resilience, and protecting what Virginians care about: clean water, parks, natural habitat, and open spaces.

Serving a diverse commonwealth rich in nature and culture, the Virginia Department of Conservation and Recreation touches all Virginians’ lives. The Virginia Department of Conservation and Recreation (DCR) is seeking a Public Relations and Marketing Coordinator to work in the Public Communications and Marketing Office.

The Virginia Department of Conservation and Recreation (DCR) is seeking a Public Relations and Marketing Coordinator to join the Public Communications and Marketing Office in a temporary role through April 2027. This position plans, develops, performs, monitors and evaluates public relations and marketing activities that increase public understanding and support for the Virginia State Parks – Western Region.

The position will collaborate with the Public Communications and Marketing Office team and DCR stakeholders to ensure that all marketing activities support agency priorities. This position may telework but will be expected to be in the office two days a week at the DCR headquarters in downtown Richmond. Ability to travel is not required.

The public relations and marketing activities include:

• Writing marketing copy, blog posts and news releases
• Managing Virginia State Park fliers
• Drafting social media messaging
• Developing and implementing communication plans

This is a temporary assignment through April 2027. Wage/seasonal positions are not eligible for Commonwealth of Virginia benefits (health care, paid leave, etc.) and are limited to 1,500 hours from May 1 to April 30.

DCR provides the opportunity for wage employees to participate in tax-deferred compensation programs, supplemental disability insurance, and supplemental retirement accounts made available through the Commonwealth’s provider network at the employee’s expense.

Minimum Qualifications

• Experience in an interactive communications environment.
• Experience managing communications-related projects.
• Current and/or prior experience working in marketing, advertising, communications or related field.
• Ability to create, manage and execute effective marketing and communications strategies, including social media.
• Demonstrated ability to write and edit talking points, presentations, ad copy, website copy, print materials and news releases.
• Ability to work independently, as well as collaboratively and constructively with supervisor, coworkers and external customers.
• Strong verbal and written communication skills.
• Ability to participate in moderate outdoor recreation related activities.
  

Additional Considerations

• Experience in developing content related to outdoor recreation and land conservation

Special Instructions

You will be provided a confirmation of receipt when your application and/or résumé is submitted successfully. Please refer to “Your Application” in your account to check the status of your application for this position.

Submission of an online application is required for this position. DCR does not accept applications, resumes, cover letters, etc., in any other format. Applicants should ensure their online application and/or resume are complete, and include duties and skills associated with their work experience.

A valid Driver's License is required to operate a state vehicle or if operating a personal vehicle while conducting business on behalf of the agency.

Minorities, individuals with disabilities, veterans, and people with National Park or Federal experience are

DCR employees are encouraged to visit Virginia State Parks! Check out our employee discounts:

• Free parking or admission to all Virginia State Parks.
  • DCR classified, retired, and wage staff (after six months of service) are entitled to overnight facility discounts, such as:
  • Free camping outside of the Memorial Day weekend to Labor Day period in sites designed for up to six people.
  • Free camping Sunday night through Thursday night (excluding the night before a holiday) from Memorial Day weekend through Labor Day.
  • Fifty percent discount on cabins (up to 3 bedrooms) outside of Memorial Day weekend to Labor Day, for a maximum of 14 nights. All reservations require a two-night minimum. Bunkhouses, camping cabins, and yurts are included; one-night yurt stays only receive a 25% discount.

Contact Information

Name: Human Resources

Phone: N/A

Email: HR@dcr.viriginia.gov

In support of the Commonwealth’s commitment to inclusion, we are encouraging individuals with disabilities to apply through the Commonwealth Alternative Hiring Process. To be considered for this opportunity, applicants will need to provide their AHP Letter (formerly COD) provided by the Department for Aging & Rehabilitative Services (DARS), or the Department for the Blind & Vision Impaired (DBVI). Service-Connected Veterans are encouraged to answer Veteran status questions and submit their disability documentation, if applicable, to DARS/DBVI to get their AHP Letter. Requesting an AHP Letter can be found at AHP Letter or by calling DARS at 800-552-5019.

Note: Applicants who received a Certificate of Disability from DARS or DBVI dated between April 1, 2022- February 29, 2024, can still use that COD as applicable documentation for the Alternative Hiring Process.