Position Summary:
The Global Portfolio Marketing Manager for Power serves as an expert within the Power portfolio in customer applications, market trends, competitive landscape, buyer personas, and product positioning. This role is responsible for developing the marketing strategy, including, but not limited to value propositions, creating marketing collateral, sales enablement, go-to-market plans, events, and campaigns. They are the strategic lead when planning and executing Marketing initiatives that drive business and revenue goals.
Responsibilities:
• Own product COE relationship as single point of contact (SPOC) and acts as product expert for holistic positioning, solutions, and marketing initiatives across the Power portfolio. • Develop comprehensive product launch and program plans for new and existing products that drive a solutions marketing mindset across the business unit. • Act as first layer subject matter expert (SME) on Marketing content (e.g., written, media, events, planning, etc.) for Power. • Own product messaging & expertise that drive product campaigns - drive depth of knowledge in external product communications, promotion, and sales enablement. • Competitive analysis and positioning strategy • Research market trends, industry trends, and competitive landscape. • Track and provide offering trend analysis and insights to Marketing and Global Offering Management Teams. • Work closely to enable sales teams via training materials and tools for solutions. • Develop sales tools and materials, including presentations, brochures, and case studies. • Assist in creating sales strategies and tactics to effectively position and sell solutions. • Collaborate with Offering Management and Sales teams to ensure effective sales enablement tools and strategies. • Present portfolio marketing initiatives, plans, and outcomes to leadership and other cross-functional teams. • Support regional marketing programs to address market opportunities and customer needs. • Develop and continuously improve customer-facing collateral: data sheets, brochures, website, and other.
Qualifications:
Minimum 8 years of experience in product marketing, engineering, or product management for B2B in a technical industry. At least 3 years in a technical industry (data centers is a plus). Engineering background is a plus. Strong presentations and public speaking skills. Experience with data analysis and ability to effectively communicate findings while tailoring to a variety of different audiences. Ability to create value propositions and messaging strategies. Ability to develop strategies for creating marketing-driven pipeline for new and existing offerings as well as upsell, cross-sell, and account-based marketing programs to grow existing relationships.
Goal-oriented self-starter; comfortable with ambiguity, know how to define clear objectives in uncertainty and deliver results. Highly collaborative, able to work across functional teams. Must be able to prioritize many projects and work well under pressure. Proactive communicator with strong attention to detail. Ability to pick up technical concepts quickly. Enthusiastic and persistent problem solver. Excellent organizational skills and process-oriented. Strong written and verbal communication skills. Self-motivated; comfortable owning processes/projects and seeing them through to completion. Knowledge of data center software/hardware solutions and industry trends.
Physical & Environmental Demands:
None
Time Travel Required:
10%
Core Principles & Behaviors:
Vertiv's Core Principles & Behaviors are essential to executing our Strategic Priorities.
Our Core Principles:
• Safety • Integrity • Respect • Teamwork • Diversity & Inclusion
Our Strategic Priorities:
• Customer Focus • Operational Excellence • High-Performance Culture • Innovation • Financial Strength
Our Behaviors:
• Own It • Act With Urgency • Foster a Customer-First Mindset • Think Big and Execute • Lead by Example • Drive Continuous Improvement • Learn and Seek Out Development
About Vertiv:
Vertiv is a global leader in the growing industry of mission-critical infrastructure technologies for vital applications in data centers, communication networks, and commercial and industrial environments. With $5 billion in sales, a strong customer base, and global reach in nearly 70 countries, our move to establish a standalone business enables us to deliver greater value to our customers and create new opportunities for our people.
Vertiv is an Equal Opportunity/Affirmative Action employer. We promote equal opportunities for all with respect to hiring, terms of employment, mobility, training, compensation, and occupational health, without discrimination as to age, race, color, religion, creed, sex, pregnancy status (including childbirth, breastfeeding, or related medical conditions), marital status, sexual orientation, gender identity/expression (including transgender status or sexual stereotypes), genetic information, citizenship status, national origin, protected veteran status, political affiliation, or disability.
If you have a disability and are having difficulty accessing or using this website to apply for a position, you can request help by sending an email to help.join@verticco.com. If you are interested in applying or learning more about this role, please visit the company's career page located on Vertiv.com/Careers.
Work Authorization:
No calls or agencies, please. Vertiv will only employ those who are legally authorized to work in the United States. This is not a position for which sponsorship will be provided. Individuals with temporary visas such as E, F-1, H-1, H-2, L, B, J, or TN or who need sponsorship for work authorization now or in the future, are not eligible for hire.