Product Marketing Manager, MSP

Check Point Software Technologies Ltd

Oklahoma City, OK

JOB DETAILS
SKILLS
Artificial Intelligence (AI), Automation, Brand Marketing (Branding), Business Model, Business Services, Campaigns, Channel Sales, Cloud Computing, Content Development, Copy Writing, Corporate Sales, Custom Media, Data Collection, Distribution Channel, Ecosystems, Email Security, Endpoint Security, English Language, Equal Employment Opportunity (EEO), Facebook, Firewalls, Internet Security, Leading Edge Technology, LinkedIn, Market Entry Strategy, Marketing, Marketing/Promotional Messaging, Onboarding, Partner Sales, Product Engineering, Product Management, Product Marketing, Product Planning, Product Positioning, Revenue Growth, Sales, Service Delivery, Software as a Service (SaaS), Statistics, Storytelling, Team Player, Technical Marketing, Thought Leadership, Twitter, Webinar
LOCATION
Oklahoma City, OK
POSTED
26 days ago

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Product Marketing Manager, MSP

Experienced Experienced

United States: Dallas TX, Atlanta GA, Tampa FL, Houston TX, Oklahoma City OK

Marketing | Full Time | Job Id: 25763

Why Join Us?

As the world's leading vendor of Cyber Security, facing the most sophisticated threats and attacks, we've assembled a global team of the most driven, creative, and innovative people. At Check Point, our employees are redefining the security landscape by meeting our customers' real-time needs and providing our cutting-edge technologies and services to an ever-growing customer base.

Check Point Software Technologies has been honored by Time Magazine as one of the World's Best Companies and Newsweek's list of Americas Best Cybersecurity Companies. We've also earned a spot on the Forbes list of the World's Best Places to Work for five consecutive years and recognized as one of the World's Top Female-Friendly Companies. If you're passionate about making the world a safer place and want to be part of an award-winning company culture, we invite you to join us.

We are seeking a master storyteller with an aptitude to take very technical concepts and transform them into compelling and understandable stories. The Product Marketing Manager will drive product and technical marketing across our MSP portfolio, including email security, browse, collaboration, SASE, AI, WAF, Firewall, endpoint, and mobile security solutions, to develop content, go-to-market plans, and campaign strategies. You'll work closely with stakeholders across product, engineering, sales, and corporate marketing to create messaging, positioning, and content for sales enablement, demand, and thought leadership that will drive awareness and pipeline for the Workspace Security portfolio and increase sales. This person is a subject matter expert and has exemplary leadership skills to inspire cross-functional teams.

If you're passionate about:

  • Building for the MSP/MSSP ecosystem
  • Turning technical innovation into partner-ready stories
  • Driving real pipeline with content and GTM strategy

Key Responsibilities

Product Marketing (50%)

  • Own MSP-focused messaging and positioning for the MSP portfolio, spanning both sell-to and sell-through go-to-market motions.
  • Develop partner-centric value propositions (multi-tenancy, automation, margin, ease of use, scalability)
  • Collaborate with product management on roadmaps, packaging, and MSP platform strategy
  • Lead GTM strategy and launches tailored to MSP buying motions and service delivery models
  • Build and maintain competitive positioning, especially against key players
  • Translate product capabilities into clear partner outcomes (faster onboarding, lower operational overhead, higher attach rates)

Content Marketing (50%)

  • Create high-impact content across the funnel:

  • MSP playbooks, solution briefs, landing pages

  • Campaign messaging, email nurture, and website copy

  • Sales decks, battlecards, and objection-handling assets

  • Develop partner-facing campaigns that drive recruitment, enablement, and pipeline

  • Turn threat research and product innovation into thought leadership tailored to MSPs

  • Build scalable sales and partner enablement content to accelerate deal cycles

  • Support webinars, partner events, and distributor initiatives with targeted messaging and assets

Qualifications

  • 5+ years in product marketing, content marketing, or product management (cybersecurity, SaaS, or cloud preferred)
  • Strong understanding of MSP/MSSP business models (services-led selling, multi-tenant platforms, recurring revenue)
  • Proven ability to build end-to-end GTM strategies and content
  • Exceptional storytelling and copywriting skills-able to simplify technical concepts
  • Experience working with channel sales, partners, or distributors
  • Strong collaboration skills across product, sales, and marketing teams
  • Self-starter who thrives in fast-paced, matrixed environments

Must be eligible to work in the US without sponsorship from an employer now or in the future.

EOE M/F/Veterans/Disabled

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About the Company

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Check Point Software Technologies Ltd

Check Point Software Technologies Ltd. (www.checkpoint.com) is a leading provider of cyber security solutions to governments and corporate enterprises globally. Its solutions protect customers from 5th generation cyber-attacks with an industry leading catch rate of malware, ransomware and other types of attacks. Check Point offers multilevel security architecture, “Infinity” Total Protection with Gen V advanced threat prevention, which defends enterprises’ cloud, network and mobile device held information. Check Point provides the most comprehensive and intuitive one point of control security management system. Check Point protects over 100,000 organizations of all sizes.

COMPANY SIZE
5,000 to 9,999 employees
INDUSTRY
Computer Software
FOUNDED
1993
WEBSITE
https://www.checkpoint.com/