Product Marketing Manager - B2B

Indeed

Charleston, WV

JOB DETAILS
SKILLS
Business-to-Business (B2B), Business-to-Business (B2B) Marketing, Cross-Functional, Customer/Client Research, Market Entry Strategy, Marketing Campaign, Marketing Strategy, Marketing/Promotional Messaging, Product Marketing, Product Strategy, Product Support, Product/Service Launch, Storytelling, Time Management
LOCATION
Charleston, WV
POSTED
2 days ago

We seek an experienced B2B Product Marketing Manager to lead marketing campaigns, develop go-to-market strategies, and craft messaging for employer products.

  • Drive product launches and support GTM motions across channels.
  • Develop differentiated messaging and storytelling for the B2B audience.
  • Synthesize customer insights to inform product and marketing strategies.
  • Collaborate with cross-functional teams to ensure alignment and timely delivery.
  • Influence product strategy based on market and user data.
  • Bring at least 6-10 years of relevant experience, with proven success in product marketing and campaign execution.

  • The role offers competitive compensation, comprehensive benefits, and a strong commitment to diversity and inclusion.

About the Company

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