Product Manager - Live Production

Job Description

SmallHD– Who are we?

SmallHD designs and manufactures cutting-edge display products for both the independent filmmaker and cinema industry. Our monitors are being used worldwide to consistently provide creative professionals with real-time confidence in their image. SmallHD products are known for their durability, premium display quality, and incredible user interface.

What will I be doing?

We are seeking a Product Manager(Not Remote), with experience in real-time video transmission technologies used in professional broadcast and mission-critical environments.

Our solutions are used across live broadcast production, remote newsgathering, and public safety operations where reliable, low-latency video transport is essential. This role focuses on translating product strategy into execution by defining requirements, supporting development, and ensuring successful delivery of competitive products.

The ideal candidate will have a strong understanding of live production workflows and familiarity with mission-critical applications, including public safety and government use cases. This individual will work closely with engineering, sales, customer support, and marketing to ensure products meet customer needs across both broadcast and public safety markets.

A typical day might include the following

Product Execution & Delivery across teams

• Own execution of assigned products within the real-time video transmission portfolio

• Work closely with engineering teams to guide development roadmap, resolve trade-offs, and ensure timely delivery

• Support sales with product expertise in both broadcast and public safety customer engagements

• Collaborate with marketing on product materials, positioning inputs, and launch readiness for multiple verticals

• Work with operations and manufacturing on product transitions, forecasts, and lifecycle updates

Customer & Market Input

• Gather and analyze feedback from broadcasters, production teams, and public safety users (e.g., law enforcement, fire, emergency response)

• Develop a strong understanding of live production workflows and public safety use cases such as incident response, situational awareness, and field-to-command video transmission

• Track and understand competitive offerings in both broadcast and public safety segments

• Identify feature gaps, and opportunities for continuous product improvement

Public Safety & Mission-Critical Focus

• Support definition of product requirements for public safety and government applications, including high-reliability and low-latency operation under challenging network conditions

• Ensure product capabilities align with operational needs such as mobility, rapid setup, and secure transmission

• Work with sales and field teams to support evaluations, pilots, and deployments with public safety agencies

• Cross-Functional Collaboration

• Act as a key interface between engineering, sales, customer support, and marketing

• Support sales with product expertise in both broadcast and public safety customer engagements

• Collaborate with marketing on product materials, positioning inputs, and launch readiness for multiple verticals

• Work with operations and manufacturing on product transitions, forecasts, and lifecycle updates

Roadmap Support

• Contribute to roadmap development by providing input based on customer needs across broadcast and mission-critical markets

• Break down roadmap initiatives into actionable development plans

• Track progress against milestones and communicate status to stakeholders

Product Lifecycle Management

• Support product launches, including documentation, training, and internal enablement

• Ensure smooth handoff to customer support and operations teams

• Manage ongoing product updates, revisions, and sustaining activities

Qualified candidates must have

Experience

• 3–7 years of product management or related experience (engineering, systems engineering, or technical marketing)

• Experience in professional video, broadcast, or mission-critical communications preferred

• Exposure to public safety, defense, or government video applications is highly desirable

Technical Skills

• Working knowledge of video technologies such as H.264/H.265, IP video transport, and low-latency streaming

• Understanding of hardware/software integrated systems

• Familiarity with resilient communication technologies (e.g., cellular bonding, multi-network transmission) is a plus

• Engineering degree is a plus

Business & Communication

• Strong communication skills with the ability to work across technical and commercial teams

• Ability to translate customer needs from both commercial and mission-critical users into clear product requirements

• Comfortable supporting customer and sales interactions, including field deployments when needed

Preferred

• Experience supporting live production, broadcast, or public safety workflows

• Familiarity with technologies such as cellular bonding, wireless video transmission, ultra-low latency encoding, IP contribution, and secure video transport

• Exposure to competitive analysis and product positioning across multiple vertical markets

More important information for you

• This position is based in the Cary, NC office

• This position full time, exempt

• Travel requirements: quarterly fluctuations in frequency. International travel may be necessary at times.

Why SmallHD?

• Unlimited PTO

• 13 Paid Holidays

• Medical, Dental, and Vision Insurance

• Life, STD, LTD Insurance

• FSA, HSA, Dependent Spending Account

• 401(k) & Matching

• Vibrant and welcoming work environment that embraces fun and camaraderie

• Fun events throughout the year

• A fast-growing company with room to grow