Product Manager, Apple Services Commerce

Imagine what you can do here. At Apple, new ideas have a way of becoming extraordinary products, services, and customer experiences.

The Apple Services Commerce Product team is looking for a seasoned and passionate Product Manager to lead the strategy and build scalable capabilities of Accounts lifecycle and management for Apple Media & Purchases. Our Commerce Product team builds the foundational platform features that empower Apple Services and third-party developers and publishers to monetize content by pricing and selling subscriptions and consumables, offering promotions - ultimately connecting millions of users with incredible experiences.

As a Product Manager, you will own the product vision and roadmap for accounts features, shaping strategy and prioritizing initiatives that enhance customer experience and drive business value. You will translate this vision into well-defined requirements and collaborate with cross-functional teams to deliver seamless, secure, private, and scalable experiences that are consistent across all platforms. The Apple Services Commerce Product Manager role owns the end-to-end strategy and execution of foundational account experiences, from initial sign-up and authentication through ongoing account management, security, recovery, and deactivation. This role is responsible for ensuring account experiences are intuitive for users while meeting the highest standards for security, privacy, and compliance.

The Product Manager performs competitive research, comes up with new feature ideas, drives roadmap prioritization, defines success metrics, writes product requirements and uses data and experimentation to continuously improve sign up funnel, conversion, retention, and account health across different various lifecycles.

This role plays a critical part in building user trust and enabling seamless access to products and services at scale.Own the product vision, strategy, and roadmap for user account creation and lifecycle management Define and enhance core experiences including account creation, sign-in, authentication tokens, verification, account recovery, profile management, account linking, and deactivation Balance user experience, security, privacy, compliance, and platform scalability in all product decisions Perform competitive analysis and come up with innovative product concepts Translate complex technical requirements from security, privacy, regulatory into intuitive user experiences Partner closely with engineering to define technical requirements and drive execution from concept to launch Use data, experimentation, and user research to identify friction points and continuously improve account sign up funnel, conversion, and retention Collaborate with cross-functional teams (Design, Engineering, Security, Privacy, Legal, Customer Support, Trust & Safety) to ensure alignment and successful delivery of the product Establish clear success metrics and monitor performance across the account lifecycle Act as a subject-matter expert to influence product decisions on account systems, identity, and lifecycle best practices across the organizationBachelor's Degree in Business, Engineering, Computer Science, etc. 7+ years of product management experience, with ownership of platform or user-facing systems Strong experience with user identity, authentication, account management, or lifecycle flows Strong ability to translate business needs to feature and product designs Excellent communication skills, with the ability to influence without authority Experience working on large-scale, global products is a strong plus Extraordinary relationship skills collaborating and influencing across teams Proven ability to ship high-quality products in complex, cross-functional environments Deep empathy for users combined with a strong understanding of security, privacy, and risk trade-offs Highly analytical and comfortable using data to drive decisions and prioritize work MBA or Master's Degree in related fields is preferred Prior experience working in user accounts space is a strong plus Works effectively in a rapid and very collaborative environment and manages ambiguity with minimal guidance Analyze market trends, customer behavior, and competitive landscape to uncover growth opportunities and support business decisions Expertise in leading growth and customer acquisition efforts for subscription services