Principal Product Designer DGX - Data, Growth, and Experiences

Intuit's Data, Growth, and Experiences (DGX) organization sits at the center of how the company's products understand, access, and act on data - from how customers connect their financial accounts and import their documents, to how internal teams define, monitor, and trust the data that powers every done-for-you feature across the platform.

The DGX design team spans customer-facing product experiences and the internal data platform that makes those experiences possible. That means designing how customers connect accounts, import and verify documents, and interact with third-party applications - and designing the tools that make Intuit's data trustworthy and usable downstream: lineage, definitions, access patterns, and reliability.

This role works across both. The expectation is that you understand how data enters the platform, how it gets structured and monitored, and how it eventually surfaces to customers. That end-to-end view is what makes a principal-level contribution here different from a senior one.

Responsibilities

• Partner with PM and engineering to define problems, validate solutions, and ship work that moves the needle. You're accountable for the outcome, not just the output.
• Hold the end-to-end view. Understand how data enters the platform, how it's structured and monitored, and how it surfaces to customers in done-for-you experiences.
• Use AI to go faster. Prototype in Cursor or Claude Code, use AI to accelerate exploration, and help the team build that fluency by modeling the workflow, not just describing it.
• Run rigorous design reviews. Write clearly about what's working and what isn't. Push on interaction quality and systems coherence.
• Help build a unified design vision for DGX through frameworks, artifacts, and a consistent point of view that gives the team something to orient around.
• Lead other ICs in practice, not just title. Set the quality bar through your own work, give feedback that actually changes things, and be the designer that others orient around.
• Influence without authority across product managers, data engineers, ML teams, and platform developers. Progress here runs on credibility and clear thinking.

Qualifications

10+ years as a product designer on complex systems, preferably in B2B, fintech, developer tools, or data-heavy environments.

Experience designing for both customer-facing and internal or developer audiences. You know the difference and can do both well.

A track record of end-to-end ownership: problem definition, validation, iteration, and shipping.

• Comfort with AI-assisted prototyping. You've used tools like Cursor or Claude Code to build working artifacts, not just mockups.
• Strong systems thinking. You can hold a lot of context across flows, platforms, and teams and use it to make better decisions.
• The ability to write well and communicate a point of view. At this level, design influence is often written before it's visual.
• A portfolio that shows range and complexity handled well - consumer product, internal tooling, or both.
• Comfortable working in an organization that's mid-transition. That's where the real design leverage is.

Intuit provides a competitive compensation package with a strong pay for performance rewards approach. This position may be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit: Careers | Benefits). Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing fair pay for employees, Intuit conducts regular comparisons across categories of ethnicity and gender. The expected base pay range for this position is:

Bay Area: 239,000- 323,000