Argon Medical Devices is a global manufacturer of specialty medical products. Argon offers a broad line of medical devices for Interventional Radiology, Vascular Surgery, Interventional Cardiology and Oncology. Argon’s brand is recognized for best-in-class products that improve patient outcomes via percutaneous, image-guided procedures. Our values describe what we believe in and how we operate. These values are our moral compass which guide our decisions and define the deeply held beliefs and principles of our organizational culture. Argon Medical is a family of individuals united by a mission and culture which continue to grow stronger every day.
Position Overview::
The Portfolio Marketing Manager will serve as the dedicated marketing partner for Argon Medical’s Corporate Accounts and National Accounts teams. This role is responsible for developing strategic marketing deliverables that support top IDNs, major contracts, and enterprise-level customer relationships. The position focuses on account growth planning, executive customer engagement, competitive intelligence, data-driven insights, and internal sales enablement to drive utilization, conversion, and long-term strategic partnerships.
What you will do::
Essential functions
Strategic Account Growth Support
Develop annual account growth plans for priority Corporate and National Accounts.
Build executive business review (EBR) and quarterly business review (QBR) presentations.
Create opportunity heat maps and support conversion strategy plans to drive growth within corporate accounts
Integrate downstream marketing’s product or portfolio‑level annual plans into Corporate and National Account growth strategies to ensure alignment with broader business priorities.
RFP, Contract, and Proposal Marketing
Support RFPs and contract opportunities through proposal templates, value dossiers, and competitive comparison decks.
Develop contract launch kits to support awarded agreements and new partnerships.
Utilization & Compliance Programs
Design contract activation playbooks and facility onboarding kits.
Partner with cross-functional teams to create utilization dashboards and targeted conversion campaigns aligned to contract commitments.
Executive Customer Engagement
Support executive briefing books and strategic customer presentations.
Support executive-level customer meetings with innovation updates and long-term partnership roadmaps.
Support and maintain professional branding efforts tied to executive‑level educational initiatives (e.g., ARMS, AMES, ACES, CEPA) to enhance customer engagement and long‑term partnership value.
Translate data into clear, actionable recommendations for internal stakeholders and sales leadership.
Contribute insights that improve forecasting accuracy and demand planning through analysis of Corporate Account trends, opportunities, and performance data.
Internal Sales Enablement
Develop Corporate Accounts–specific sales playbooks, agreement summaries, contract cheat sheets, and training materials.
Enable sales teams with clear, concise tools that support execution of national and IDN-focused strategies
New Product Access Through Corporate Accounts
Support new product launches within IDNs through launch access plans, VAC submission tools, pilot success stories, and targeted launch kits.
Customer Retention & Relationship Marketing
Support customer retention initiatives through voice-of-customer (VOC) reporting, renewal strategy decks, and relationship plans for priority accounts.
Cross-Functional Leadership & Collaboration
Partner cross-functionally with Corporate Accounts, Sales, Training, and other internal teams.
Participate in internal steering meetings, develop priority account action plans, and support escalation communication strategies as needed.
Ensure Corporate Accounts marketing deliverables align with global positioning, messaging, and brand standards through close partnership with downstream and global marketing teams.
Skills for Success::
Bachelor’s degree in Marketing, Business, or a related field.
5 - 8 years of progressive experience in portfolio, product, or account-based marketing within a complex B2B or healthcare environment, including experience supporting enterprise, national, or strategic accounts.
Demonstrated ability to develop executive-level presentations, competitive intelligence, and data-driven insights.
Strong collaboration and communication skills with the ability to influence cross-functional stakeholders.
Demonstrated experience supporting corporate, national, or IDN accounts by tailoring marketing deliverables, growth plans, and insights to complex, multi-site customer organizations.
Proven capability to support commercial strategies by linking market insights, contract objectives, and customer priorities to revenue growth and long-term account expansion.
Ability to gather, analyze, and synthesize competitive, market, and pricing information into actionable tools that support sales positioning and strategic decision-making.
Strong ability to analyze performance data, trends, and account metrics and convert them into clear recommendations that inform sales, marketing, and leadership actions.
Ability to partner effectively with sales, marketing, training, and cross-functional stakeholders to align priorities, execute initiatives, and resolve complex business challenges.
Demonstrated skill in managing multiple projects simultaneously, balancing priorities, timelines, and stakeholder needs in a fast-paced, matrixed environment.
Ability to understand customer needs, pain points, and decision drivers and translate them into targeted marketing solutions that enhance customer value and retention.
Experience supporting RFPs, contracts, and enterprise agreements through development of proposals, value dossiers, and launch materials that support successful execution.
Ability to effectively prioritize work, manage competing demands, and maintain strong relationships with internal stakeholders to deliver high-quality outcomes.