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National Director of Online Sales

Century Communities

Atlanta, GA

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JOB DETAILS
SKILLS
Analysis Skills, Business Development, Coaching, Communication Skills, Customer Experience, Customer Relationship Management (CRM), Customer Relationship Management (CRM) Systems, Green Construction, Lead Management, Leadership, Life Insurance, Marketing, National Sales, Onboarding, Online Courses, Operational Strategy, Performance Analysis, Performance Management, Performance Metrics, Quality Management, Residential Construction, Sales, Sales Management, Sales Qualification, Sales Strategy, Salesforce.com, Scripting (Scripting Languages), Standards Development, Systems Scalability, Technology Sales, Time Management, Training Program, Travel Industry, Video Chat, Website Conversion, Willing to Travel, eCommerce Sales
LOCATION
Atlanta, GA
POSTED
2 days ago
What You'll Do:

The National Director of Online Sales provides strategic and operational leadership for all online sales activities across Century Communities' home building brands. This role is accountable for maximizing conversion from lead to appointment to sale by delivering a best-in-class online customer experience, driving consistent execution across divisions, and building a high-performing national Online Sales Consultant (OSC) team.

This position leads the strategy, processes, training, performance management, and technology adoption for online sales nationally. The Director partners closely with National VP of Sales & Marketing, Division Presidents, Region and Division Sales Leaders, Marketing teams, and onsite sales teams to ensure alignment, seamless handoffs, and consistent execution that supports company-wide sales objectives. The National Director of Online Sales plays a critical role in elevating responsiveness standards, optimizing CRM and communication tools (including Salesforce), improving lead quality and conversion, and creating scalable systems that drive measurable results.

Your Key Responsibilities Include:
  • Lead, coach, and develop a national team of Online Sales Consultants (OSCs) to achieve best-in-class responsiveness, engagement, and conversion.
  • Establish performance standards, KPIs, and accountability tied to business goals.
  • Oversee hiring, onboarding, training, and performance management of OSCs & Online Sales Managers (OSMs).
  • Ensure timely, high-quality responses to all online leads via phone, text, email, chat, and video.
  • Develop standardized workflows, scripts, training programs, and customer experience protocols.
  • Optimize lead management, qualification, nurturing, and seamless handoff to onsite sales teams.
  • Track and report on key performance metrics, providing insights and recommendations to leadership.
  • Lead national adoption and optimization of Salesforce and related sales technologies.
  • Collaborate with Marketing and Sales teams to improve lead quality, digital performance, and customer experience.
  • Support company-wide sales, digital, and customer experience initiatives.
What You Have:
  • Experience leading distributed or multi-division teams.
  • Proven success improving conversion rates and sales performance.
  • Strong leadership, communication, analytical, and CRM expertise (Salesforce preferred).
  • Ability to travel to various company divisions as needed.
Your Education and Experience:
  • Bachelor's degree preferred or equivalent experience.
  • 5+ years of online sales leadership experience in residential, production homebuilding or a high-volume sales environment.


Compensation:

Century Communities Inc, intends to offer the selected candidate an annual base salary in the range of $150K - $175K plus bonus potential. Actual offers will be based on a variety of factors including experience. Employees will have access to paid time off, medical, dental, vision, basic life insurance and the Company's 401k plan.

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About Century Communities

Our mission of A Home For Every Dream® is only possible with the best talent in the industry. If that's you, if you're a self-starter, changemaker, and thoughtful collaborator ready to take your career to the next level, then apply today!

As one of the nation's largest homebuilders and an industry leader in online home sales, we strive to create thriving, enduring neighborhoods with lasting livability, focusing on building sustainable, affordably priced homes for our customers while reducing our carbon footprint. For team members, our goal is to provide the resources, opportunities, and benefits needed to build successful, rewarding careers.

About the Company

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Century Communities