Ideal candidates live in the Memphis area. This position is for the MKTG (Non-Premise) Team in Tennessee. This team will focus on special and elevated events only.
Schedules are flexible. Pay rate is $25 per hour. Candidates must be 21 years and older.
Position Overview:
MKTG Brand Educators are brand enthusiasts that educate consumers on high profile brands during Non-Premise and experiential special events. They must be able to deliver safe and unique experiences, and help consumers make informed brand decisions. They are expected to interact and actively engage consumers at the point of purchase and experience, with the end goal of reinforcing and/or increasing brand awareness. The Brand Educator embodies the brand they represent and humanizes the brand as a result. They build consumer trust by providing product knowledge and education.
Brand Educators (BE's) have a wide range of job responsibilities related to engaging consumers to recognize, prefer and purchase our client brands. For this reason, MKTG hires personable, friendly, and professional Brand Educators. In addition to participating in promotional events when selected, BEs are expected to complete regular online trainings regarding our client brands. BE's must have the ability to immerse themselves in order to obtain an extensive level of knowledge including Category, Product Distillation/Production and Brand with the ability to pass exams testing said knowledge. BEs must be able to successfully showcase their knowledge and ability to engage by showcasing a "Final" two to three minute presentation, in order to represent brands at events.
This position is an Occasional Employment Position. Being hired as a Brand Educator does not guarantee that the employee will be assigned to any particular quantity of assignments. Brand Educator must sign-off on all required forms and must adhere to all MKTG Policies & Procedures.
Primary Responsibilities:
Required Skills & Experience:
Outgoing Brand Knowledge and Personification of the Brand – BE must complete training in order to understand what the brand/program represents, stands for and how it differs from other brands. BE must be able to translate brand information to consumers in a relatable manner. BE must be able to maintain a pleasant disposition & demeanor under stress. BE must have the ability to work in a team atmosphere.
Engaging - BE must be outgoing, personable and courteous with consumers and approach them with a friendly and helpful attitude, with the goal to build trust in the brand.
Reliable – BE must always arrive to events ready to start on time, and must work until event end. BE must be able to stand/walk for extended periods of time and be able to carry heavy trays, boxes, objects.
Open since November 4th, 2016, GLR Marketing has already doubled in size with no plans of slowing down! By finding a niche in face to face new customer acquisitions and leadership development, Fortune 100 and 500 firms hire us to represent their brand, bridge the gap between client and consumer and set them apart from the competition. Almost everything we do is on a persona face to face level. Where billboards, commercials, and telemarketing fails, GLR Marketing thrives.
Why would companies choose to work with us and not use their own trained sales team? Character. A lot of what we do and how we do it is based on character and being relentless. We actually recommend you read Relentless: From Good to Great to Unstoppable by Tim Grover to understand just what we mean. When opening our firm, expanding from North Carolina and with only 6 people, including our CEO, Brittany Gragg, we were humble, hungry, and had a vision in mind.
GLR Marketing commits to service, quality, and growth. As communication goes more online and less in-person, GLR Marketing believes now more than ever that follow through and authenticity is key. The difference a genuine smile and handshake can make Is astronomical; clients trust our relationship-based sales approach especially because we have the numbers to back it up. Since opening, we have doubled our client’s target goals and help them acquire more long-term happy customers than their competition.
What sets our team apart from other sales firms is our service to our people and dedication to expansion. To intrinsically motivate our team to be the best version of themselves and deliver their best efforts on a daily basis, we link our success as a firm to the success of our team and each individual team member. If our team isn’t seeing constant development, if they are not learning and we are not adding value to their lives, then we aren’t fulfilling our duty as a company.
GLR Marketing appreciates our team’s relentless attitude and vow to give 100% to every team member who gives 100% to us. We celebrate the small victories and believe in constant and never ending improvement.
If you are going to do something, you might as well do it the best you can. Be two feet in and invest your heart and passion into being your finest version.