melin Community Marketing Manager

Overview Who We Are: At melin we set out to create the most premium, highest quality headwear in the world. We believe that with more thought, time and care invested into how we make our products that we can extend the life of our hats and the adventures we take them on. We are looking to expand our internal family and are seeking one incredible human capable of excellence in a fast-paced work environment and eager to join an elite, yet small team of “A Players”.About The Role This role will be responsible for strategizing, implementing and coordinating community campaigns to amplify brand awareness and drive engagement along with building and fostering relationships with a robust and diverse Community. The primary responsibility will be to identify, collaborate with and nurture relationships with the melin Family, influencers, and entire community. In doing so, this role will help create compelling relationships and content that resonates with our target audience, promoting our products effectively. Meticulous coordination and elite people skills will be vital in ensuring the seamless execution of campaigns, tracking performance metrics, optimizing future initiatives and building impactful relationships.Responsibilities Oversee and manage melin Fam, including Tier 1 brand ambassadors and larger community networkAct as primary point of contact for melin Fam and their management teams, including but not limited to signature hat production, photoshoot and event scheduling, and marketing strategy to ensure alignment with brand campaigns and product launchesBuild and maintain a robust pipeline of prospects that align with melin's core values and activitiesMaintain a list of fifty new and prospective community members that align with the verticals melin plays in (Golf, Run, Outdoor, Snow, Skate, Surf, Moto, Stick & Ball and Fashion)Identify brand content opportunities with melin Fam and drive projects in coordination with Creative and Content teamsLead community strategy, including grassroots programs, events, seeding and ambassador managementDevelop and oversee community initiatives and events that build brand awareness and loyalty while achieving set KPIs for new customers and revenueWork with Content Manager to source, share and secure talent for all photoshoots using created networkWork cross-functionally with Ecomm, Marketing, Creative and Product teams to achieve brand KPIsDevelop and coordinate seeding programs for each channel of distributionTrack and report on ROI of melin Fam, ambassadors, community activations and field marketing programs to ensure KPIs are achievedDevelop and share best practices, direction and tips for success for ambassadors and influencers on melin content creationDraft and execute all necessary vendor set-up, paperwork and contracts for melin Fam, influencers and entire community in partnership with Accounting and Executive teamsOversee accounting process to ensure successful payment process to all partners in a timely mannerTrack, analyze and share social posting by melin Fam, influencers and entire community to understand each partners impactCreate and socialize a monthly impact report for melin Fam, influencers and entire community, highlighting key wins, losses and learningsStay plugged into the culture, identifying new athlete and community partnership opportunitiesProvide feedback, insight and updates from Community at relevant meetingsOther responsibilities as assigned.Qualifications, Skills, Experience S. or B.A. Degree in Marketing, Business, or a related field5+ Years of Sports Marketing or Community Marketing ExperienceAble to travel up to 65% of the time domestically and work weekends/eventsKnowledge, Skills & Abilities Athlete management and event activation experienceA large rolodex of impactful and influential peopleProduction and execution of marketing campaigns around key events and community membersElite organizational and project management skills with an excellent attention to detailAbility to prioritize and manage time and multiple projects effectivelyPrevious experience or knowledge of Asana is preferredStrong verbal and written communication skills are requiredCritical thinker with top-notch analytical mindsetThe life of the party while still acting professionallyReady to roll with the punches and be on the goComfortable being on a board, behind a boat, swinging clubs or any vertical melin plays inDeep knowledge of each vertical melin plays inAbility to maintain a strong initiative and self-driven attitudeAble to work independentlyLocation & Office Structure This is an in-office hybrid position, mandatory 4 days per week in office in San Clemente, CA with the option to work from home 1 day per week. This position will require you to travel domestically and internationally from time to timeCompensation The salary range for this position is $80,000 to $110,000 plus opportunity for annual bonus; salary is based on the experience that you bring to the position.Benefits and Perks Generous product gift program and all brand discounts5 year and 10 year Anniversary gifts and travel to desirable destinations, in accordance with plan guidelinesWellness programMedical, Dental, Vision insurance in accordance with plan guidelinesCompany paid life insurance401k with employer match in accordance with plan guidelines15 Days of PTO plus one additional day of PTO every year on your anniversary and 3 Floating Holidays per yearPaid beach and giveback days, bi annual team building events and other in person celebrationsWork with talented and great people who share a love of melinDog friendly officeArchipelago Companies values a diverse, inclusive, and entrepreneurial workforce and culture, and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual's race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws. If you are unable to submit your application because of incompatible assistive technology or a disability, please contact us at hr@arch-cos.com. Archipelago will reasonably accommodate qualified individuals with disabilities to the extent required by applicable law.#J-18808-Ljbffr