Media and Social Marketing Manager - Mid Level
USAA
Tampa, FL
Apply
JOB DETAILS
SALARY
$77,120–$147,390 Per Year
LOCATION
Tampa, FL
POSTED
30+ days ago
At USAA, our mission is to empower our members to achieve financial security through highly competitive products, exceptional service and trusted advice. We seek to be the #1 choice for the military community and their families.
Embrace a fulfilling career at USAA, where our core values – honesty, integrity, loyalty and service – define how we treat each other and our members. Be part of what truly makes us special and impactful.
The Opportunity
Seeking a highly organized and detail-oriented Media and Social Marketing Manager for our Marketing Operations team. This role sits at the intersection of marketing campaign execution and risk management and plays a critical part in ensuring that marketing campaigns meet internal standards, risk and compliance requirements and customer expectations. You will play a key role in helping to drive process improvements, risk mitigation strategies and RCSA readiness.
Key responsibilities include:
+ Develop, implement and maintain control processes for marketing activities for media channels.
+ Ensure marketing campaigns are compliant with applicable compliance regulations and internal policies.
+ Conduct risk assessments and deep dive on campaign execution processes for all media channels (e.g. programmatic, social, search)
+ Provide advisory support to marketers during campaign strategy planning and execution
+ Identify and document control gaps and work with stakeholders to implement remediation strategies.
+ Drive standardization and documentation of marketing processes, controls and workflows.
+ Support development and implementation of automated controls and governance tools.
+ Prepare documentation and evidence to support control testing and issue management
We offer a flexible work environment that requires an individual to be in the office 4 days per week. This position can be based in one of the following locations: San Antonio, TX, Plano, TX, Phoenix, AZ, Colorado Springs, CO, Charlotte, NC, or Tampa, FL.
Relocation assistance is not available for this position.
What you'll do:
+ Contributes to the development and optimization of digital, social and traditional media strategies; and may develop moderately complex single-channel media strategies.
+ Collaborates with Media Team to translate business intelligence and internal client objectives prior to guiding media agencies.
+ Collaborates with internal stakeholders to understand the parameters for developing media strategies.
+ Socializes media recommendations (ie, explains rationale for media strategy and how it meets business objectives and adheres to media best practices).
+ Ensures media plans are implemented correctly and in a timely manner.
+ Assists in the management of budget plans.
+ Serves as a resource to team members on matters of a routine nature.
+ Applies foundational knowledge of social and digital marketing principles.
+ Effectively communicates and collaborates with agency to ensure alignment with goals and prioritization.
+ Applies a moderate understanding of analytics and measurement tools/techniques to test and optimize performance against objectives.
+ Ensures risks associated with business activities are effectively identified, measured, monitored, and controlled in accordance with risk and compliance policies and procedures.
What you have:
+ Bachelor’s degree; OR 4 years of related experience (in addition to the minimum years of experience required) may be substituted in lieu of degree.
+ 4 or more years of experience in a marketing, sales, advertising and/or communications function, to include at least 2 years of experience in one or more of the following areas: social marketing, digital marketing, website merchandising, search marketing, mobile marketing, or digital campaign management.
+ Solid foundational knowledge of digital or social marketing industry and practices.
+ Experience influencing business decisions.
+ Experience facilitating and/or participating in cross-functional teams.
+ Experience collaborating with key stakeholders.
+ Proficient with MS Office, Word, Excel and PowerPoint.
+ Proficient knowledge on impact of social marketing to an omni-channel experience.
What sets you apart:
+ Strong understanding of media campaign execution within a highly regulated environment.
+ Experience maintaining controls or risk management programs.
+ Excellent communication skills.
+ Strong analytical and problem-solving skills with experience supporting enterprise risk management frameworks (e.g., RCSA, issue management).
+ Knowledge and experience partnering with media vendors, platforms and systems.
+ Detail oriented with a structured approach to process design and documentation.
Compensation range: The salary range for this position is: $77,120 - $147,390.
USAA does not provide visa sponsorship for this role. Please do not apply for this role if at any time (now or in the future) you will need immigration support (i.e., H-1B, TN, STEM OPT Training Plans, etc.).
Compensation: USAA has an effective process for assessing market data and establishing ranges to ensure we remain competitive. You are paid within the salary range based on your experience and market data of the position. The actual salary for this role may vary by location.
Employees may be eligible for pay incentives based on overall corporate and individual performance and at the discretion of the USAA Board of Directors.
The above description reflects the details considered necessary to describe the principal functions of the job and should not be construed as a detailed description of all the work requirements that may be performed in the job.
Benefits: At USAA our employees enjoy best-in-class benefits to support their physical, financial, and emotional wellness. These benefits include comprehensive medical, dental and vision plans, 401(k), pension, life insurance, parental benefits, adoption assistance, paid time off program with paid holidays plus 16 paid volunteer hours, and various wellness programs. Additionally, our career path planning and continuing education assists employees with their professional goals.
For more details on our outstanding benefits, visit our benefits page on USAAjobs.com.
_Applications for this position are accepted on an ongoing basis, this posting will remain open until the position is filled. Thus, interested candidates are encouraged to apply the same day they view this posting._
_USAA is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran._
If you are an existing USAA employee, please use the internal career site in OneSource to apply.
Please do not type your first and last name in all caps.
_Find your purpose. Join our mission._
USAA is unlike any other financial services organization. The mission of the association is to facilitate the financial security of its members, associates and their families through provision of a full range of highly competitive financial products and services; in so doing, USAA seeks to be the provider of choice for the military community. We do this by upholding the highest standards and ensuring that our corporate business activities and individual employee conduct reflect good judgment and common sense, and are consistent with our core values of service, loyalty, honesty and integrity.
USAA attributes its long-standing success to its most valuable resource: our 35,000 employees. They are the heart and soul of our member-service culture. When you join us, you'll become part of a thriving community committed to going above for those who have gone beyond: the men and women of the U.S. military, their associates and their families. In order to play a role on our team, you don't have to be connected to the military yourself – you just need to share our passion for serving our more than 13 million members.
USAA is an EEO/AA Employer - applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability, genetic information, sexual orientation, gender identity or expression, pregnancy, protected veteran status or other status protected by law.
California applicants, please review our HR CCPA - Notice at Collection (https://statmcstg.usaa.com/mcontent/static_assets/Media/enterprise_hr_cpra_notice_at_collection.pdf) here.
USAA is an EEO/AA Employer - applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability, genetic information, sexual orientation, gender identity or expression, pregnancy, protected veteran status or other status protected by law.
About the Company
U
USAA
Industry leading service that puts our memberships' needs first.
We're dedicated to the financial well-being of members of the military and their families for generations to come. That's why we provide a variety of financial products and best-in-class service to help our members achieve their financial goals and plan for the future.
Our history continues to drive our purpose.
USAA began in 1922 with 25 Army officers who offered to insure each other's vehicles when no one else would. Today, their tiny organization has grown into a respected institution offering a full range of financial products to millions of members.
We believe they'd be pleased to know that USAA remains true to their founding values of service, loyalty, honesty and integrity.
In 1922, when 25 Army officers met in San Antonio, Texas, and decided to insure each other's vehicles, they could not have imagined that their tiny organization would one day serve over 8 million members and become one of the only fully integrated financial services companies in America.
We believe they would be pleased to know that USAA has remained true to their founding values of service, loyalty, honesty and integrity.
We're dedicated to the financial well-being of members of the military and their families for generations to come. That's why we provide a variety of financial products and best-in-class service to help our members achieve their financial goals and plan for the future.
Our history continues to drive our purpose.
USAA began in 1922 with 25 Army officers who offered to insure each other's vehicles when no one else would. Today, their tiny organization has grown into a respected institution offering a full range of financial products to millions of members.
We believe they'd be pleased to know that USAA remains true to their founding values of service, loyalty, honesty and integrity.
In 1922, when 25 Army officers met in San Antonio, Texas, and decided to insure each other's vehicles, they could not have imagined that their tiny organization would one day serve over 8 million members and become one of the only fully integrated financial services companies in America.
We believe they would be pleased to know that USAA has remained true to their founding values of service, loyalty, honesty and integrity.
COMPANY SIZE
10,000 employees or moreINDUSTRY
Financial Services
FOUNDED
1922
WEBSITE
https://www.usaa.com