Best Practices, Business Support, Calendar Management, Campaigns, Communication Skills, Content Development, Content Management, Copy Writing, Cross-Functional, Emerging Technology, English Language, Facebook, Industry/Trade Analysis, LinkedIn, Marketing, Marketing Strategy, Multiplatform/Cross-Platform, Multitasking, Negotiation Skills, Organizational Skills, Performance Analysis, Performance Metrics, Power Amplifier, Presentation/Verbal Skills, Problem Solving Skills, Process Improvement, Project/Program Management, Social Media, Social Media Marketing, Storytelling, Team Player, Time Management, Trend Analysis, YouTube
Description
Assignment length: Approximately 6 to 8 weeks with the possibility of extension
Hybrid Schedule: 1-2 days per week or as needed. Must be in a commutable distance to City of Industry, CA
Start date: ASAP
Pay Rate: $34-$36/hour
Please note: This will be a W-2 In-house contract role
As the Marketing Specialist, Social Media & Influencer, you will help shape and amplify the brand's personality across social media, building a distinct and engaging presence that drives brand affinity and supports business goals. The Marketing Specialist will own and execute a robust organic social media strategy across key channels while supporting content creator and influencer partnerships that extend brand reach and relevance. The Marketing Specialist, Social Media & Influencer is equal parts creative storyteller and strategic marketer, with a deep understanding of social trends, platform best practices, and community engagement.
What You'll Do:
- Develop and execute the organic social media strategy across key platforms, including Instagram, TikTok, Facebook, X, Pinterest, YouTube, and LinkedIn.
- Manage the social content calendar, including ideation, copywriting, planning, scheduling, publishing, and community engagement.
- Create compelling social-first content, including both still imagery and short-form video, tailored to platform best practices and audience behaviors.
- Bring the brand voice to life through creative storytelling and culturally relevant content that drives engagement and brand affinity.
- Monitor social media conversations, mentions, and trends, identifying opportunities to engage with customers, influencers, creators, and brands in real time.
- Analyze social media performance metrics and provide actionable insights to optimize content strategy and improve business outcomes.
- Lead social-first campaign execution and collaborate with cross-functional teams to ensure integrated distribution across paid, owned, and earned channels.
- Manage influencer and creator partnerships from end to end, including sourcing, outreach, negotiation, briefing, content review, and performance tracking.
- Stay ahead of industry trends, platform updates, and emerging technologies to continuously evolve the brand's social media presence.
What You'll Need:
- 3-5 years of experience in social media marketing, content creation, influencer marketing, or a related field.
- Deep understanding of major social media platforms, including Instagram, TikTok, Facebook, X, Pinterest, YouTube, and LinkedIn.
- Exceptional writing and storytelling skills with the ability to create engaging, platform-native content across formats.
- Proven ability to develop original content ideas independently and collaboratively.
- Strong understanding of social media analytics and performance measurement.
- Creative problem solver with the ability to navigate ambiguity and identify innovative solutions.
- Excellent organizational, communication, and project management skills.
- Demonstrated ability to manage multiple priorities and meet deadlines in a fast-paced environment.
What You'll Get:
- Our open floor plan allows for a creative, collaborative and fun environment.
- Additional perks like a generous employee discount, access to employee-only sales, café, masseuse, gym, fitness and yoga classes, basketball court, and more.
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