Marketing Specialist (Bilingual Mandarin)-Concord Preparatory School

Novel Prep

Irvine, CA

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JOB DETAILS

SKILLS

Brand Marketing (Branding), Communication Skills, Content Development, Dental Insurance, English Language, Facebook Application Development, Health Insurance, Mandarin Chinese Language, Marketing, Marketing Strategy, Media Campaigns, Multilingual, Online Marketing, Organizational Skills, Performance Analysis, Performance Tuning/Optimization, Social Media, Social Media Marketing, Strategic Planning, Team Player

LOCATION

Irvine, CA

POSTED

30+ days ago

Benefits:

401(k)
Dental insurance
Health insurance
Paid time off

Location: Costa Mesa, CA

Job Responsibilities
• Plan and create digital marketing content for platforms including Facebook, TikTok, Xiaohongshu (RED), Instagram, and short-form video channels
• Develop marketing strategies and social media campaigns to increase brand awareness and student enrollment
• Create engaging content related to school programs, student life, academics, and campus activities
• Manage and maintain the school’s social media platforms and online presence
• Collaborate with the admissions and school teams on promotional campaigns and events
• Analyze social media performance and optimize content strategies accordingly
• Support school events, Open House activities, and other marketing initiatives as needed

Requirements
• Background in Digital Marketing within the education industry
• Strong content planning and content creation skills
• Experience with platforms such as Facebook, TikTok, Xiaohongshu (RED), Instagram, and short-form video content
• Previous work experience in the United States required
• Strong English communication skills, with the ability to work directly with American teams
• Creative, organized, and familiar with social media trends and audience engagement

Marketing Specialist (Bilingual Mandarin)-Concord Preparatory School

Novel Prep

Irvine, CA

About the Company

Novel Prep

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