The Marketing Specialist participates in the development of the brand's marketing team objectives to support overall brand strategies/goals, with a focus on go-to-market campaign support and local marketing support. This position is responsible for overall support of the marketing team, including tactical support of go-to-market brand campaigns, new store openings, local store marketing, analytical storytelling and reporting, and shares in the responsibility of communicating brand marketing initiatives to the franchise system. This position is based in Atlanta, GA, and our offices follow a hybrid work model.