About the RoleThe Marketing Operations Manager will play a critical role in supporting A-LIGN's marketing strategy, with a focus on optimizing marketing automation and lifecycle marketing processes. This role is ideal for a data-driven marketer who thrives in a fast-paced environment and is passionate about improving marketing performance through technology, analytics, and fast-paced execution.Reports toVP of GTM OperationsPay ClassificationFull-Time, ExemptResponsibilitiesGenerate, report, operate and drive alignment across weekly, monthly, and quarterly initiatives to analyze performance across all marketing channels, to derive insights, and recommend improvementsCoordinate and own cross-functional calls to maintain a strong operating cadence across the go-to-market organization with an emphasis on marketing initiativesUtilize data orchestration tools like RingLead to scale our record management and hygiene programsCollaborate to enhance enrichment programs through leveraging first and third-party intent tools as well as advanced AI and non-AI research methodsMaintain and enhance data quality through enrichment tools and lead routing systemsDefine and track, along with leadership, KPIs relevant to the marketing organizationOwn and manage A-LIGN's marketing automation platforms and lifecycle marketing workflowsServe as the internal point of contact for lifecycle marketing execution, optimization, and marketing tech stackOwn and maintain a rolling marketing project backlog, ensuring all active and queued initiatives have defined owners, timelines, and acceptance criteria before work beginsTranslate ambiguous marketing requests into scoped, actionable work items with clear objectives, resource requirements, and success measuresPartners with marketing leadership to anticipate operational needs one to two quarters ahead, building infrastructure and processes before they become bottlenecksApply a consistent, transparent prioritization framework to incoming requests and competing initiatives, evaluating each against expected business impact, level of effort, and strategic alignment before committing team capacityMinimum QualificationsEDUCATIONBachelor's degree in marketing, business, or other relevant fields preferredExperience3+ years of experience in marketing operations or related rolesProven track record of coordinating and running a cross-functional marketing operating cadence with go-to market leadersAbility to manage marketing programs using Asana as a project management toolStrong understanding of marketing automation, email marketing, and campaign analyticsProficiency in managing and integrating marketing tech stacksProven knowledge of relevant tools and platformsCRM & Automation: Salesforce, PardotLead Management & Routing: RingLead, Chili PiperData Enrichment: ZoomInfo, Apollo, ClayAnalytics & Reporting: Google Analytics, LookerProject Management: AsanaExcellent communication and organizational skillsAbility to work independently and collaboratively across teamsSkillsAbility to meet deadlines with a high degree of motivationExcellent communication skillsThrives in a fast-paced environmentAbility to work individually as well as collaborativelyBenefitsHealthcare, Dental, and Vision BenefitsEmployer Paid Life Insurance and Disability InsuranceEAP - Employee Assistance ProgramPet Insurance401(k) Plan with Employer MatchingCompetitive Bonus StructureHome Office ReimbursementCertification ReimbursementPersonalized Career CoachingGenerous Paid Time OffPaid Office Closure December 25-January 1Vacation BonusSummer HoursEqual Opportunity EmployerA-LIGN is an Equal Opportunity Employer! Minorities, women, disabled, and veterans encouraged to apply!#J-18808-Ljbffr