Marketing Manager

Sales Engine

Wilmington, NC

JOB DETAILS
JOB TYPE
Full-time
SKILLS
Analysis Skills, Budgeting, Business Growth, Campaigns, Coaching, Cost-Per-Lead, Customer Acquisition, Customer Relationship Management (CRM) Systems, Customer Support/Service, Customer Training, Develop Methodologies, Economics, HVAC, Identify Issues, Landscaping, Leadership, Maintenance - Plumbing, Marketing, Mathematics, Media Buying and Planning, Online Marketing, Operating Systems, Organizational Skills, Project/Program Management, Reporting Dashboards, Revenue Planning, Roofing, Sales, Sales Pipeline, Search Engine Optimization (SEO), Spreadsheets, System Operations, Technical Recruiting, Web Site Monitoring, Work From Home
LOCATION
Wilmington, NC
POSTED
1 day ago

Build the operating system home service businesses use to grow.

Sales Engine helps HVAC, plumbing, roofing, landscaping, and other home service companies replace guesswork marketing with a revenue-goal-driven system: the Results First Method®. We don't run campaigns and hope. We build the math, set the targets, and operate the system that makes growth predictable for our clients.

We're hiring Marketing Engineers — the people who sit at the center of that work for each client we serve.

What is a Marketing Engineer?

A Marketing Engineer is the quarterback of a home service business's growth. Not a campaign manager. Not a project manager. Not a customer service rep. A growth operator who can read a client's numbers, diagnose what's actually limiting growth, and guide the owner through the decisions that move revenue forward.

In a typical month you'll:

  • Lead the monthly strategy conversation with the business owner — walking them through what's working, what's not, and what to do next
  • Record concise Loom updates that explain performance without drowning the client in dashboards
  • Translate the Results First plan — revenue goal, lead goal, target Customer Acquisition Cost, monthly marketing budget — into clear recommendations
  • Coordinate internal specialists running Google Ads, Meta Ads, SEO, and website work
  • Diagnose where the real bottleneck lives when results lag: traffic, lead quality, the sales process, attribution, capacity, close rate, or owner expectations
  • Hold the line on what matters and keep the client confident, calm, and aligned

You're not servicing a client. You're guiding one.

What predicts success in this role

The strongest Marketing Engineers share a specific profile:

  • Organized and disciplined. You manage a portfolio of clients without dropping balls, and you decide what's important rather than reacting to whoever emails loudest.
  • Emotionally intelligent. You can read when an owner needs reassurance, when they need a push, and when they need a difficult truth.
  • Analytical and commercially minded. ACoS, cost per lead, cost per customer, close rate, won revenue, Customer Acquisition Cost vs. allowable Customer Acquisition Cost — you think in these terms naturally and translate them into plain language for a non-marketer.
  • Marketing-fluent. You understand Google Ads, Meta Ads, local and organic SEO, websites, tracking, and attribution well enough to diagnose issues — even when you're not executing every channel yourself.
  • Calm under owner pressure. Home service owners are sharp, direct, and busy. You can hold a strategy conversation with someone running a multi-million-dollar company and have them leave feeling guided.

What we look for on paper

  • 5–10 years of digital marketing experience, ideally with multi-client or agency exposure
  • Working knowledge of Google Ads and Meta Ads (you don't need to be a media buyer, but you need to be able to read a campaign)
  • Familiarity with CRMs and sales pipelines (GoHighLevel experience is a strong plus)
  • Comfort with spreadsheets and unit-economics thinking — revenue goals, close rates, Customer Acquisition Cost, cost per lead
  • Experience speaking directly with business owners, not just marketing managers
  • Sales experience is a plus, not a requirement

Why Sales Engine

  • A proprietary methodology to stand behind. You'll operate the Results First Method® — a registered, unit-economics-anchored system that gives you something real to teach clients, not generic agency advice.
  • An engaged founder and real coaching. Direct access, fast feedback, and the chance to build alongside someone who cares about your growth.
  • Compensation. Starting salary $75K with swift growth tied to performance. Group health benefits with Sales Engine covering 80% of premiums and 100% of vision and dental.
  • Time off. 3 weeks paid vacation plus paid sick leave.
  • Remote, with structure. Work from home with a full Zoom-driven schedule, a professional setup, and the focus to operate at the pace home service clients expect.
  • Career path. This role grows into senior client leadership, methodology development, and team-building responsibility as Sales Engine scales.

Is this you?

If you've sat in a marketing meeting thinking the numbers don't support what we're doing, if you've explained Customer Acquisition Cost to a business owner and watched them suddenly understand their own business, or if you've quietly resented running campaigns without a real plan behind them — this role is built for you.

Learn more and apply at https://www.sales-engine.co.

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About the Company

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Sales Engine