Marketing Manager and New Park Opening Support Trainer

Job Description

The Marketing Manager and Opening Support Trainer plays a key role in the growth and successful launch of new Slick City Action Park locations. This position combines strategic marketing leadership with operational training support to ensure every park opens strong and continues to build momentum within its local community.

This role focuses on developing and executing local marketing strategies, building brand awareness, and driving traffic through events, partnerships, and promotions. In addition, this position supports the successful opening of new parks by training leadership teams and staff on marketing initiatives, guest engagement strategies, and company standards.

The Marketing Manager and Opening Support Trainer works closely with the Regional Team, park leadership, and corporate departments to ensure consistent brand messaging and strong park performance across the region. This is a full-time, salaried position that reports to the Regional Team.

Requirements

Bachelor’s degree in Marketing, Business, Communications, or equivalent experience.

3–5 years of experience in marketing, training, operations, or a related field.

Experience with event marketing, social media management, or community outreach preferred.

Ability to travel to support new park openings and training initiatives.

Strong leadership, communication, and organizational skills.

Key Responsibilities

• Develop and execute local marketing strategies to drive park traffic and brand awareness.
• Support grand opening marketing campaigns and promotional events for new parks.
• Train park leadership teams and staff on marketing initiatives, promotions, and guest engagement strategies.
• Assist with onboarding and training of new park leadership teams during opening phases.
• Build relationships with local schools, organizations, businesses, and community groups.
• Coordinate and support marketing events, partnerships, and promotions.
• Ensure consistent brand messaging and marketing standards across parks.
• Monitor marketing performance and provide feedback to park leadership teams.
• Support parks in driving birthday party bookings, memberships, and special events.
• Assist with implementing corporate marketing campaigns at the park level.
• Travel to support new park openings and operational training as needed.

Deliverables

• Successful grand openings for new parks.
• Increased brand awareness and positive reputation in local communities.
• Growth in park traffic, events, and membership sales.
• Well-trained park teams capable of executing marketing initiatives effectively.
• Consistent brand messaging and guest engagement across parks.
• Core Competencies and Behavioral Examples / Expectations

Urgency – Execute marketing initiatives and training programs quickly and efficiently.

Accountability – Take ownership of marketing performance and training outcomes.

Flexibility – Adapt to changing marketing needs and new park openings.

Execution – Plan and implement marketing campaigns and training programs effectively.

Relationship Building – Develop partnerships within communities and maintain strong relationships with park teams.

Communication – Clearly communicate marketing plans, expectations, and feedback to leadership and staff.

Leadership – Guide and support park teams during openings and ongoing operations.

Collaboration – Work closely with corporate marketing, regional leadership, and park management teams.

Job Type: Full-time

Benefits

Dental insurance
Employee discount
Flexible schedule
Health insurance
Paid time off
Vision insurance

Education

Bachelor’s (Preferred)

Experience

Marketing or Operations: 3–5 years (Preferred)
Training or Leadership: 2+ years (Preferred)

Shift Availability

Day Shift (Required)
Night Shift (Occasional, as needed for events and openings)

• Work Location: In person / Travel required for park openings and training support.