MARKETING MANAGER — COMMERCIAL PC
We are recruiting this role on behalf of a well-established independent insurance agency. Every quote, every submission, every carrier relationship — this role is built for someone who loves the new business hunt.
Location: Allentown PA | Full-time | PA PC License required | 5+ years preferred
THE OPPORTUNITY
Our client is an established independent insurance agency with a strong Commercial PC book and the producer team to grow it further. They are looking for a Marketing Manager who will be the engine behind every new account they write — building submissions, negotiating coverage terms, and owning the carrier relationships that make placement possible.
This is not a service or renewal-management role. It is a strategy-first position for someone who gets genuine satisfaction from finding the right market for a complex risk, going back and forth with underwriters to earn the best terms, and being the person in the room who knows what is possible.
WHAT THE ROLE INVOLVES
- Building comprehensive submissions for prospective commercial accounts — working directly with Producers to execute the right marketing strategy for each risk
- Negotiating terms, conditions, and pricing directly with underwriters — this person knows how to ask for what an account deserves and how to make the case
- Owning the agency's carrier relationships — attending carrier meetings, managing access, addressing performance concerns, and sharing market updates with staff
- Serving as the agency's market expert — the first call for appetite questions, coverage research, and anything requiring deep commercial lines knowledge
- Preparing polished presentation materials, coverage summaries, and binding documentation — from proposals and certificates to auto ID cards
- Supporting Account Managers and Producers on renewals and re-marketing — this person's market knowledge lifts the whole team
- Tracking new and lost business monthly and contributing to Commercial Lines leadership meetings with data and market insight
WHAT OUR CLIENT IS LOOKING FOR
- Active Pennsylvania Property Casualty insurance license
- 5+ years in a commercial lines marketing or placement role
- Solid understanding of commercial PC products, markets, and underwriting
- Strong written and verbal communication — comfortable negotiating with underwriters and presenting to clients
- Proficiency in Epic, Microsoft Word, and Excel
- CIC, AAI, CISR, or CPCU designation — or genuine pursuit of one
WHO WILL THRIVE IN THIS ROLE
The right person reads the carrier bulletins because they want to, not because someone told them to.
They know the difference between a market that is genuinely tight and one that is just poorly submitted.
They take pride in being the person who knows what is possible — and in making it happen.
This role reports to the Operations Manager and sits at the center of the agency's commercial growth strategy.
For the right person, it is a seat at the table where the real business gets built.