Marketing Manager 4

Varite, Inc

San Francisco, CA

JOB DETAILS
SALARY
$65–$71.83 Per Hour
SKILLS
Analysis Skills, Best Practices, Campaigns, Communication Skills, Consumer Branding, Consumer Marketing, Cross-Functional, Customer/Client Research, Detail Oriented, Leadership, Marketing, Marketing Campaign, Marketing Plan, Marketing Presentation, Mentoring, Multitasking, Outbound Marketing, Performance Analysis, Presentation/Verbal Skills, Product Marketing, Product Reviews, Project/Program Management, Strategic Planning, Team Lead/Manager, Team Player
LOCATION
San Francisco, CA
POSTED
26 days ago
Pay Rate Range: $65.00 - $71.83/hr on W2
Description:
  • We are looking for a Customer Marketing Lead to join the Business Professionals & Consumers Marketing team at ***! As a Customer Marketing Lead, you will lead the planning and execution of high-profile, cross-functional marketing initiatives.
  • You'll serve as the connective tissue between strategy and execution translating business objectives into integrated briefs, driving alignment across creative, media, and product partners, and ensuring work is delivered with excellence.
  • The role works across Studio and agency partners to bring high-impact creative and channel plans to life.
  • The Lead is also a connector across PMM, Product, Media, Regions, Studio, and agencies. You will mentor junior team members and help scale best practices for marketing management across the organization.
What You'll Do
  • Lead planning and execution of integrated marketing campaigns and always-on programs, ensuring alignment to business priorities and customer insights.
  • Develop integrated marketing briefs that connect strategy, audience, creative, channels, and measurement.
  • Partner closely with cross-functional teams/orgs across Brand Studio, Product Marketing, Media, Regional Marketing, and external agencies to bring campaigns to life.
  • Create marketing plan and tactics and contribute to campaign execution, including reviews/approval, cross-functional stakeholder management, and timelines.
  • Provide strategic input during creative development and reviews, ensuring work is impactful, on brand, and customer-first.
  • Monitor and report on campaign performance, applying insights to optimize future programs.
  • Review product releases and disseminate information to team; consider how to update Marketing tactics to support latest features/releases.
  • Provide regular communication updates to ensure cross-functional and regional teams are aware of marketing programs, and support their efforts when necessary
What You Need to Succeed
  • Bachelor's degree or equivalent experience.
  • 7 10 years of experience in marketing management, campaign management, or integrated marketing roles.
  • Proven ability to lead large, complex marketing initiatives and deliver measurable business impact.
  • Strong understanding of integrated marketing principles across brand, digital, social, media, and content.
  • Excellent project and stakeholder management skills; able to drive alignment across multiple teams and priorities.
  • Excellent communication and presentation skills, and the ability to influence diverse stake holders internally and externally.
  • Strong project management skills and excellent attention to detail.
  • Ability to thrive in a fast-paced, matrixed environment and manage multiple priorities.
  • Team player, self-starter and proactive leader with experience leading cross functional teams.
  • Strong analytical skills, with the ability to connect insights to action.

About the Company

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Varite, Inc