Marketing & Engagement Specialist
Salary
$35.66 - $43.58 Hourly
Location
7525 W. Greenfield Ave., West Allis, WI
Job Type
Permanent full time
Job Number
2026-00409
Department
Marketing & Engagement
Opening Date
06/12/2026
Closing Date
7/6/2026 5:00 PM Central
Description
Calling all writers, wordsmiths, content creators, and communicators: The City of West Allis is now hiring a Marketing & Engagement Strategist to join our award-winning marketing team.
We're looking for an experienced marketer/communicator to create and manage content across a variety of digital and print platforms. Let your creativity shine on our social media, craft the perfect press release, and keep our websites fresh and up to date with readable, SEO-friendly copy.
Strong writing skills are essential, but an all-around creative with experience in graphic design, content management, and social media strategy is preferred.
Work with an enthusiastic team of creatives in a fast-paced environment and enjoy great benefits. This position features a hybrid schedule.
Click Here To Review Full Job Description (PDF)
Examples of Duties
Organizes, plans, directs, and executes communications functions.
Develops, maintains, revises, improves, and enforces communications policies and procedures.
Works closely with Marketing & Engagement Director in the areas of communications strategy, messaging execution, campaign development, and communications policy development.
Compiles communications campaign data and prepares reports.
Assists in the development of the Marketing & Engagement Department budget.
Evaluates communications strategies and resources; designs and implements effective and efficient approaches for communications utilizing available technology.
Assist Mayor and City Manager with special projects as assigned.
Create, coordinate, and execute comprehensive marketing plans for City events, committees, and campaigns.
Serve as social media liaison to City partner organizations
Create original graphic design materials for print or digital platforms as needed
Create original videos including scripts and graphics as needed for web and social media
Photograph City events as needed.
Assists in the coordination and implementation of the Citys Tourism initiatives.
Serve in a supportive capacity to Marketing & Engagement Director and as a secondary point of contact for the department.
Work with the Graphic Designer on printed publications and online content to ensure a positive and consistent brand.
Attends and participates in meetings as representative of department.
Click Here To Review Full Job Duties (PDF)
Qualifications
Click Here To Review Job Qualifications (PDF)
Method of Selection & Supplemental Information
Applicants must submit the following materials with their application:
Benefits include: Time off Bank with the ability to accrue up to 25 days in one year to be used at your discretion with management approval; nine (9) paid holidays; eligibility for health insurance the first of the month following thirty (30) days of service with choice of a PPO Plan or High Deductible Health Plan (with optional participation in a Health Savings Account) - both plans are contributory and cover the employee and his/her family; fully paid dental insurance covering the employee and his/her family, with eligibility the first of the first of the month following thirty (30) days of service; a dual pension system comprised of the Wisconsin Retirement Fund and Federal Social Security (both of which are contributory); a fully paid Life Insurance Program with coverage in the amount of the employees annual salary adjusted to the next highest one thousand dollars, with the option for additional coverage; an educational reimbursement plan for the pursuit of job related courses including personal and professional training opportunities and professional organization memberships; voluntary benefit programs consisting of vision, Flexible Spending Benefits for Dependent Care and Medical Reimbursement, Section 457: Deferred Compensation, Treasury Direct Payroll Savings Plan for Savings Bonds, and other various benefits including, but not limited to, Employee Assistance Program (EAP), Employee Wellness Program, Armed Services Reserve Training, and Federal Loan Program. For more detailed benefit information click here.
01
Do you possess a bachelors degree in Communications, Journalism, Public Affairs, English, Marketing, or a closely related field?
02
Do you have at least six (6) years of progressively responsible experience in communications, journalism, media relations, public relations, website content development, and/or social media content development?
03
Do you have experience developing and managing website content and social media content on behalf of an organization, company, or brand?
Required Question
Employer City of West Allis
Address 7525 W. Greenfield Ave.
West Allis, Wisconsin, 53214
Phone 414-302-8270