Marketing Creative Director

Berkshire Hathaway GUARD Insurance Companies

Wilkes Barre, PA

JOB DETAILS
SKILLS
Adobe After Effects, Adobe Creative Suite, Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Adobe Premiere, Animation, Audiovisual, Brand Marketing (Branding), Brokerage, Business-to-Business (B2B), Business-to-Business (B2B) Marketing, Coaching, Communication Skills, Creative Design, Editing, Graphic Design, HTML (HyperText Markup Language), Industry/Trade Press, Insurance, Leadership, Marketing, Marketing Communications, Marketing Plan, Microsoft Office, Multimedia, Multiplatform/Cross-Platform, Multitasking, Newsletter, Organizational Skills, Product Support, Sales, Scripting (Scripting Languages), Social Media, Storyboards, Team Lead/Manager, Team Player, Time Management, Video Production, Web Design
LOCATION
Wilkes Barre, PA
POSTED
16 days ago

Overview

Good Things Start Here. Good things are happening at Berkshire Hathaway GUARD Insurance Companies—an A+ (Superior) rated, nationwide Property & Casualty insurer backed by Berkshire Hathaway. With supportive leadership, collaborative teams, and opportunities to grow, GUARD is a place where people build meaningful, long‑term careers. Good Things You Can Count On.
  • Hybrid schedule: 2 days remote / 3 in‑office
  • Predictable hours (no nights, weekends, or holidays)
  • Competitive pay + generous PTO
  • Medical, dental & vision starting day one
  • 401(k), tuition reimbursement & longevity bonuses

Responsibilities

What You’ll Do

This role sits at the center of the Marketing & Communications team, supporting the development and execution of creative assets for use across print and digital multimedia content. The person in this role will help bring the company’s brand to life for a variety of audiences, partnering closely with product, service, and sales teams to ensure messaging is consistent, fresh, and engaging.

 

It’s a hands-on, collaborative role suited to someone who enjoys working across multiple projects simultaneously. The position supports day-to-day creative needs while also helping direct and connect efforts across the team. This individual will play a key role in shaping how content and creative comes together, ensuring work is cohesive and carries effectively across platforms.

How You’ll Make an Impact

  • Lead the development and execution of B2B marketing plans supporting commercial insurance products and services
  • Oversee creation of assets across print and digital channels, including trade publications, email, social media, and web
  • Direct video and multimedia production from concept through delivery, including scripting, storyboarding, filming, editing, and animation
  • Serve as editor for the quarterly agent/broker newsletter, guiding content and ensuring clear communication
  • Work with internal teams to maintain consistency in messaging, positioning, and creative output
  • Support internal communications, including audio and video content for company meetings and events
  • Manage and support a creative team through clear direction, feedback, and coaching

Qualifications

What You’ll Bring

  • Bachelor’s degree in Graphic Arts, Marketing, Communications, or a related field
  • 10+ years of experience in creative design and marketing, including brand development, multimedia content, and video production in a B2B environment
  • Proficiency in Adobe Creative Suite (Premiere Pro, After Effects, InDesign, Illustrator, Photoshop); web design/HTML knowledge is a plus
  • Working knowledge of Microsoft Office and related tools
  • Portfolio demonstrating design and video work
  • Experience leading projects, managing timelines, and supporting team members
  • Experience working with both internal and external audiences
  • Experience using data to support marketing decisions
  • Strong organizational skills with the ability to manage multiple priorities and deadlines
  • Familiarity with the commercial insurance market preferred, but not required

What to Expect

  • Work with marketing, technology, and business teams across the organization
  • Responsibility for creative execution from concept through delivery
  • A mix of independent work and team leadership responsibilities
 This role may be based out of any of our office locations, including:Conshohocken, PA; Wilkes‑Barre, PA

About the Company

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Berkshire Hathaway GUARD Insurance Companies