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Marketing Assistant - Riverhead Books (Hybrid)

Penguin Random House

New York, NY

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JOB DETAILS
SALARY
SKILLS
Accidental Death and Dismemberment (AD&D), Administrative Skills, Adobe Photoshop, Advertising, Artificial Intelligence (AI), Brand Strategy, Communication Skills, Community Programs, Consulting, Content Development, Customer/Client Research, Database Administration, Database Marketing, Database Technology, Dell Computers, Detail Oriented, Establish Priorities, Facebook, Healthcare, Insurance, LinkedIn, Marketing, Marketing Campaign, Microsoft Office, Multitasking, Newsletter, Non-Fiction Writing, Online Marketing, Organizational Skills, Photography, Prescription Drugs, Presentation/Verbal Skills, Project/Program Management, Promotional Programs, Publications, Publicity Campaigns, Research Skills, Sales, Social Media, Strategic Planning, Student Loans, Time Management, Twitter, Video Production, Warehousing, Writing Skills, YouTube
LOCATION
New York, NY
POSTED
Today
Marketing Assistant - Riverhead Books (Hybrid)


We are looking for a Marketing Assistant to join our innovative Riverhead Books team. Founded in 1994, Riverhead Books is a boutique literary imprint that publishes urgent, unheard voices worldwide, including award-winning literary fiction and bestselling nonfiction writers. Riverhead’s books and authors have won or been finalists for the Nobel Prize, Pulitzer Prize, Booker Prize, National Book Awards, National Book Critic Circle Awards, MacArthur Genius Awards, Hurston Wright Legacy Awards, Dayton Literary Peace Prizes, and numerous other distinctions. Some of Riverhead’s recent bestsellers and critically acclaimed releases include
_Brawler_
by Lauren Groff,
_Audition_
by Katie Kitamura,
_All Fours_
by Miranda July,
_Trust_
by Hernan Diaz,
_The God of the Woods_
by Liz Moore,
_The Heaven & Earth Grocery Store_
by James McBride and
_All the Way to the River_
by Elizabeth Gilbert. 


This position will report to the Marketing Director and work in close partnership with the full marketing team on all aspects of our title and brand campaigns. Riverhead Marketing operates collaboratively within an agile, fast-paced environment, and this role offers the opportunity to immerse yourself in every facet of the department’s work. You will consult directly with authors and agents, coordinate closely with colleagues across Editorial, Sales, Art, and Publicity, and develop creative ways to connect our books with readers. Curiosity, a willingness to experiment, and an eagerness to explore new ideas are a big plus.


The ideal candidate possesses the organizational ability, time management skills and attention to detail to skillfully perform regular administrative duties, while also demonstrating the ability to take initiative and exercise independent and creative thinking where needed.


This hybrid role includes responsibilities that require in-office participation four (4) days a week, so the ability to commute to our 1745 Broadway location is essential.


Specific responsibilities include:  


+ Assist the Marketing Director with general administrative support, including incoming requests from the Sales, Editorial, Managing Editorial, and Art departments. 


+ Assist the full marketing team on both brand and title-specific marketing and promotional campaigns.


+ Work with the team to develop creative programming for our book community (including our newsletters, our newspaper The Eddy, brand partnerships, and more). 


+ Update, organize and maintain internal marketing database systems.


+ Conduct consumer research and contribute to Riverhead’s social media platforms, which include Twitter, Facebook, Instagram, TikTok, LinkedIn, and Goodreads.


+ Coordinate category specific promotions and sweepstakes.


+ Coordinate materials in preparation for sales meetings and other internal activations. 


+ Manage our reader request program and execute creative influencer mailings from the office and through the warehouse.  


+ Organize incoming marketing materials, galleys and finished copies that arrive in the office. 


Please apply if you meet the following qualifications:  


+ Strong interest in marketing and book publishing


+ Exceptional written and verbal communication skills


+ Extraordinary organizational and time management skills and excellent attention to detail


+ Ability to prioritize and manage multiple projects in a deadline driven environment


+ A solutions-focused mindset and the dexterity to navigate busy schedules


+ Proficiency in all Microsoft Office Programs and understanding and knowledge of all major social media platforms 


+ Knowledge of Photoshop, Canva, online marketing tools, advertising management platforms, and social media analytics is a plus


Extra credit if you have these additional skills:


+ Creating engaging video content for Instagram Reels, Tik Tok or YouTube


+ Developing strategic brand or product partnerships


+ Digital analytics


+ Photography


The Penguin Random House national headquarters is located in New York City. This is a hybrid position, requiring four (4) days per week at our 1745 Broadway location.The salary for this position is $51,000. All positions are currently eligible for annual profit award or bonus, subject to Company results.  We encourage you to apply early, as we review applications on a rolling basis. Please include your resume and cover letter for consideration.


At Penguin Random House, we value authenticity, creativity, and the unique perspectives each candidate brings. Your cover letter is an opportunity to share your interests, experiences, and voice with us. While AI tools can be useful in many contexts, we ask candidates not to use generative AI to draft or write their cover letter or other application materials. We want to hear directly from you and understand your own thinking, writing, and motivations. This helps us better assess who you are and what you would bring to our team.


Before applying for any role at Penguin Random House, we recommend you review ourapplicant resources page (https://careers.penguinrandomhouse.com/applicant-resources/)and ourFAQs page. (https://careers.penguinrandomhouse.com/applicant-resources/frequently-asked-questions/)


Penguin Random House job postings include a good faith compensation range for each open position. The salary range listed is specific to each particular open position and takes into account various factors including the specifics of the individual role, and candidate's relevant experience and qualifications.


Full-time employees are eligible for our comprehensive benefits program. Our range of benefits include, but are not limited to, Medical/Prescription drug insurance, Dental, Vision, Health Care/Dependent Care Flexible Spending Account, Health Savings Account, Pre-Tax and Roth 401(k), Short and Long-Term Disability Insurance, Life/AD&D Insurance, Commuter Benefits, Student Loan Repayment Program, Educational Assistance & generous paid time off.


Penguin Random House is the leading adult and children's publishing house in North America, the United Kingdom and many other regions around the world. In publishing the best books in every genre and subject for all ages, we are committed to quality, excellence in execution, and innovation throughout the entire publishing process: editorial, design, marketing, publicity, sales, production, and distribution. Our vibrant and diverse international community of nearly 300 publishing brands and imprints include Ballantine Bantam Dell, Berkley, Clarkson Potter, Crown, DK, Doubleday, Dutton, Grosset & Dunlap, Little Golden Books, Knopf, Modern Library, Pantheon, Penguin Books, Penguin Press, Penguin Random House Audio, Penguin Young Readers, Portfolio, Puffin, Putnam, Random House, Random House Children's Books, Riverhead, Ten Speed Press, Viking, and Vintage, among others. More information can be found at http://www.penguinrandomhouse.com/.


Penguin Random House values the array of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.


Company:
Penguin Random House LLC
| Job ID:
289497


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Penguin Random House