Marketing and Communications Specialist

The Panther Group

Boston, MA

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JOB DETAILS

SALARY

$50.35

SKILLS

Artificial Intelligence (AI), Best Practices, Business Strategy, Calendar Management, Change Management, Channel Management, Communication Skills, Content Delivery/Distribution, Content Development, Content Management, Content Management Systems (CMS), Continuous Improvement, Cross-Functional, Customer Relations, Data Analysis, Detail Oriented, Editing, Editorials, Email Campaign, Email Marketing, Emerging Technology, Financial Trend Analysis, Graphics, Higher Education, Marketing, Marketing Communications, Messaging Technology, Multimedia, Multitasking, Newsletter, Online Communications, Organizational Skills, Performance Analysis, Project/Program Management, Proofreading, Public/Media/Press/Analyst Relations, Quality Management, Social Media, Storytelling, Strategic Planning, Team Player, Technical Support, Time Management, User Interface/Experience (UI/UX), Web Accessibility, Website Management, Writing Skills

LOCATION

Boston, MA

POSTED

30+ days ago

The Panther Group is seeking a Marketing & Communications Specialist for a hybrid opportunity with a prestigious Boston-based university.

This role is ideal for a communications professional who excels at translating complex information into clear, engaging content for diverse audiences. You'll play a key role in shaping communications for a large IT Services organization, developing content strategies, managing editorial calendars, and creating communications that help faculty, staff, and students understand and engage with technology initiativesincluding emerging AI tools and services.

If you're a strong writer, skilled storyteller, and experienced content strategist who enjoys collaborating across teams, we'd love to hear from you.
What You'll Do Content Strategy & Communications Planning

Develop and execute integrated content strategies that support organizational goals and initiatives
Manage editorial calendars across multiple communication channels
Plan, coordinate, and deliver content aligned with business priorities and audience needs
Support communications related to technology initiatives, digital transformation, and AI adoption
Advise stakeholders on messaging, content planning, and communication approaches

Writing, Editing & Content Development

Create clear, engaging content for:
- Websites
- Email campaigns
- Newsletters
- Digital communications
- Internal communications
- User-facing content and system messaging
Translate complex or technical concepts into accessible language for non-technical audiences
Edit and proofread content to ensure consistency, quality, and accuracy
Develop content supporting technology services, AI initiatives, and organizational programs

Digital Communications & Channel Management

Maintain and update web content and digital communication platforms
Support social media and digital engagement initiatives
Collaborate on multimedia content, graphics, videos, and digital storytelling projects
Monitor content performance and use analytics to improve engagement and effectiveness
Stay current with emerging communications, marketing, and AI trends

Cross-Functional Collaboration

Partner with technical teams, subject matter experts, and organizational leaders to develop accurate and effective communications
Support project communications, change management initiatives, and organizational announcements
Manage multiple projects and deadlines in a fast-paced environment
Contribute to strategic communications planning and continuous improvement efforts

Leveraging AI in Content Creation

Utilize AI tools to support:
- Content creation
- Editing and proofreading
- Research and summarization
- Workflow efficiency
- Content optimization
Help communicate AI-related initiatives and best practices to the broader university community

Required Qualifications

Experience in marketing, communications, content strategy, public relations, or a related field
Exceptional writing, editing, and proofreading skills
Experience managing editorial calendars and content workflows
Strong ability to communicate complex information clearly and effectively
Experience creating content for websites, email communications, newsletters, and digital channels
Strong project management and organizational skills
Experience collaborating with multiple stakeholders and departments
Demonstrated comfort using AI tools as part of day-to-day content development
Ability to manage multiple priorities while maintaining high-quality work

Preferred Qualifications

Experience communicating about technology, AI, data, analytics, or digital transformation initiatives
Higher education experience
Experience with content management systems (CMS)
Familiarity with UX writing and web accessibility best practices
Experience with email marketing platforms and content analytics
Experience developing visual, video, or multimedia content

Ideal Candidate
The successful candidate will be:

An exceptional writer and editor
Customer-focused and collaborative
Highly organized and detail-oriented
Comfortable working independently and managing multiple projects
Curious about emerging technologies and AI
Adaptable in a fast-paced, evolving environment
Skilled at building relationships across diverse teams and stakeholders

Pay is $45.45-$50.35 per hour DOE

About the Company

The Panther Group

The Panther Group is minority owned and certified, making diversity, equity and inclusion core components of our mission.

With our commitment to respecting and empowering our employees as individuals, diversity is a competitive advantage in the marketplace.

The Panther Group has a proven track record of connecting quality talent with the right position. We believe in a hands-on approach, with a focus on building lasting relationships with our Employees and our Clients. Our Employees find flexibility and growth to reach their career goals.

The Panther Group celebrates 25 years of recruitment and workforce solutions expertise.

COMPANY SIZE

20 to 49 employees

INDUSTRY

Staffing/Employment Agencies

FOUNDED

1992

WEBSITE

http://thepanthergrp.com