Manager - Partnership Marketing - TSE

Carolina Panthers LLC

Charlotte, NC

JOB DETAILS
SKILLS
Alliance/Partner Management, Alliance/Partner Marketing, Brand Marketing (Branding), Budgeting, Communication Skills, Contact Management, Corporate Sales, Customer Relations, Customer Retention/Renewal, Customer Support/Service, Delivery Management, Detail Oriented, Employee Relations, Entertainment and Media, Financial Strategy, Interpersonal Skills, Market Entry Strategy, Marketing, Microsoft Excel, Microsoft Outlook, Microsoft PowerPoint, Microsoft Word, Onboarding, Organizational Skills, Partner Sales, Performance Analysis, Performance Metrics, Promotional Programs, Proofreading, Quality Metrics, Sales Management, Strategic Planning, Team Player, Up-Selling
LOCATION
Charlotte, NC
POSTED
30+ days ago

Position Manager - Partnership Marketing - TSE

Department Corporate Partnerships

Reporting Relationship Reports to Director of Partnership Marketing

Status Full-Time Exempt

Position Summary The Partnership Marketing Manager manages the day-to-day relationships across the Carolina Panthers and Charlotte FC including account management contract fulfillment and retention efforts with the goal of successfully providing our partners with best-in-class service and flawless execution.

Primary Responsibilities Serve as primary contact for all assigned partnership accounts

Responsible for overall day-to-day account management including contract activation and fulfillment strategic direction and budget for assigned corporate partners.

Co-create with the customer and track key performance indicators KPIs for Corporate Partnership relationships

Source and curate data supporting the KPIs for the quarterly business reviews and throughout the partnership e.g. one-off infographics

Position and present customer objectives and data in a platform customized to the audience e.g. exec summary for the C-Suite

Manage partnership deliverables i.e. branding signage media print promotional entertainment elements etc. to ensure quality standards and that partner expectations are met.

Coordinate the implementation of branding and activations during Panthers games CLTFC matches and other events including digital signage in-game features and fan engagement activations.

Support and review partner activations including evaluation and approval of promotional programs rules artwork and in-market supporting media.

Initiate and maintain regular contact with client andor clients agency developing strong professional relationships.

Lead quarterly business review meetings with customer stakeholders

Understand and navigate the hierarchy of decision-makers and influencers within Corporate Partner relationships to ensure our value proposition is communicated to all

Develop a deep understanding of your Corporate Partners business how they make money go to market strategy financials macroeconomic forces etc. and how those impact our customer relationship

Brainstorm and collaborate on a regular basis incremental ideas on how to deliver KPIs to meet customer expectations and provide upsell solutions

Partner with the Corporate Partnership Sales Team member in support of customer renewals and upsells

Provide best-in-class touch point management in preparation for and the following of corporate hospitality and other customer activation events

Other duties as assigned

Qualifications and Education Requirements Bachelors degree in relevant field

At least 5 years of relevant work experience

Must be proficient in MS Word Excel PowerPoint and Outlook

Must be willing to work flexible hours including some nights and weekends

Must be willing to travel when necessary

Must pass pre-employment screens

Skills for Success Develop and maintain courteous effective and professional working relationships with employees at all levels of the organization as well as with partners and their contacts.

Must be able to follow company policies and procedures. Must maintain appropriate levels of confidentiality with regard to partner and club matters.

Must be punctual and timely in meeting all requirements of performance including but not limited to attendance standards and work deadlines and all scheduled meetings.

Proven track record in managing and onboarding long-term top-tier integrated marketing partnerships

Ability to make sound decisions and exercise independent judgement and discretion with integrity and accountability while working in a fast-paced high-demand and sometimes strenuous environment

Creativity to develop strategic and purpose driven solutions

Excellent proofreading skills and a strong ability to communicate

Excellent organizational skills and attention to detail

Dynamic interpersonal skills and approachable.

Works well under pressure while maintaining a positive attitude

Must be a reliable team player who thrives in a collaborative fast-paced environment.

Must be able to multi-tas

About the Company

C

Carolina Panthers LLC