Fashion Marketing Job: Manager, Email Marketing (White House Black Market) at Chico's FAS in 11215 Metro Pkwy, Fort Myers, FL Current Associate Login Returning Applicant Login Corporate Positions Login Store Positions Login share this Share on Facebook Share on Twitter Share on LinkedIn Share via Email Career Home Who We Are What We Do (Open Sub Menu) Store Careers Fashion Careers Corporate Careers Internships Internship FAQs Life at Chico's (Open Sub Menu) Values & Culture Belonging Philanthropy Benefits After Work Join our Talent Network Current Associate Login Returning Applicant Login Corporate Positions Login Store Positions Login BE INSPIRED and INSPIRE OTHERS CHICO'S FAS CAREERS Search Jobs Search Jobs By Category Search All Categories Administrative Services Jobs Allocation Jobs Apparel Technical Designer Jobs Brand Planning Jobs Business Process Jobs CAD Design Jobs Cashier Jobs Construction Jobs Copywriter Jobs Creative Jobs Customer Analytics and Intelligence Jobs E-Commerce Jobs Executive Management Training Program Jobs Fabric Jobs Fashion Designer Jobs Fashion Marketing Jobs Field Management Jobs Finance Jobs Global Sourcing Jobs Graphic Design Jobs Human Resources Jobs IT and Developer Jobs Intern Jobs Internal Audit Jobs International Jobs Legal Jobs Logistics Jobs Loss Prevention Jobs Merchandise Planner Jobs Merchandising Jobs Merchandising Systems Jobs Planning & Allocation Jobs Product Development Jobs Production Jobs Project Management Office/PMO Jobs Real Estate Jobs Retail Assistant Manager Jobs Retail Other Jobs Retail Sales Associate Jobs Security Jobs Stocking Jobs Store Design Jobs Store Manager Jobs Store Operations Jobs Store Planner Jobs Store Planning Jobs Trainee Program Jobs Visual Merchandiser Jobs Warehouse Jobs Search Jobs By Brand All Brands Chico's Chico's FAS, Inc-Shared Services Soma Intimates White House Black Market Search Jobs by Location Search All Locations Alabama Jobs Arizona Jobs Arkansas Jobs California Jobs Colorado Jobs Connecticut Jobs Delaware Jobs Florida Jobs Georgia Jobs Idaho Jobs Illinois Jobs Indiana Jobs Iowa Jobs Kansas Jobs Kentucky Jobs Louisiana Jobs Maine Jobs Maryland Jobs Massachusetts Jobs Michigan Jobs Minnesota Jobs Mississippi Jobs Missouri Jobs Montana Jobs Nebraska Jobs Nevada Jobs New Hampshire Jobs New Jersey Jobs New Mexico Jobs New York Jobs North Carolina Jobs North Dakota Jobs Ohio Jobs Oklahoma Jobs Oregon Jobs Pennsylvania Jobs Puerto Rico Jobs Rhode Island Jobs South Carolina Jobs South Dakota Jobs Tennessee Jobs Texas Jobs Utah Jobs Virgin Islands Jobs Virginia Jobs Washington Jobs West Virginia Jobs Wisconsin Jobs 10 Miles 25 Miles 50 Miles 100 Miles Submit Zip Code and Radius Search View Remote Jobs Clear Search Fields Manager, Email Marketing (White House Black Market) Apply Save Job Share Job Back Share This Page Share on Facebook Share on Twitter Share on LinkedIn Share via Email Job Details Job Ref:10776 Brand:White House Black Market Category:Fashion Marketing Employment Type:Full Time Location:11215 Metro Pkwy, Fort Myers, FL With approximately 1,300 boutiques and outlets throughout the U.S., as well as an online presence for each of our brands, it takes sophisticated technology, resources and infrastructure to ensure the continued success of our businesses. From finance and accounting to technology and merchandising careers, we have diverse opportunities available for talented professionals to join our team of nearly 16,000 associates who share our commitment to excellence. POSITION OBJECTIVE: This position oversees and facilitates the email marketing and SMS campaigns aimed at driving revenue and increasing customer reactivation and retention. FUNCTIONAL RESPONSIBILITIES: Drives the email and SMS strategy, focusing on segmentation, cadence, quality and sequencing of all commerce communications. Manages and maps out customer journeys and triggered emails programs through Salesforce Marketing Cloud. Includes optimizing experience and message hierarchy to email subscribers. Writes detailed creative briefs, develops segmentation and contact strategy to drive incremental profit and continuous improvement of email results. Plans, manages, and executes customer activation from new registrants and non-buyer segments. Manages relationship with in-house creative team to drive strong engagement including best practices around call to actions, balance of text and content; Manages external relationships with technology providers. Ensures that the process (from scheduling, development, set-up, review, QA, deployment, and reporting) is streamlined and well managed. Partners closely with CRM team to develop audience segmentation strategies and perform content/offer testing to optimize email campaigns. Ensures email communications provide compelling content and solution storytelling to our customers. Develops a testing plan for email marketing campaigns, including subject lines, dynamic content, creative layout, targeting, landing pages, etc. Manages email marketing production schedules to ensure flawless and on time execution. Ensure QA standards are met for each email deployed including audience size, product availability, send time, landing page, etc. Responsible for developing customer strategy and communication plans for SMS/MMS - optimizing contact strategy including frequency, messaging, segmentation and more. Conducts detailed performance analysis and then provide reporting for all email marketing activities including weekly campaign performance and segmentation and testing. Develops key learnings to apply to upcoming campaigns. Executes against budget and ensures accurate expenditure tracking and accounting against plans. Adheres to customer privacy and DMA ethics, and stay abreast of changes/updates in this area. This position may be found in multiple departments. Some duties may vary from department to department. QUALIFICATIONS: Bachelor's degree in Marketing or related field required 6+ years online consumer retail marketing experience with at least 3 years of online/internet retail consumer marketing email experience Hands on experience with robust email marketing platforms including Salesforce Marketing Cloud is required Experience running and optimizing large scale email marketing programs including customer journeys and triggered emails is required Excellent analytical, quantitative and reporting skills Experience with a web analytics platform such as Google Analytics Demonstrated knowledge of email best practices including deliverability, personalization, subject lines, and reporting Prior experience with SMS/MMS preferred Outstanding creative and strategic thinking abilities Outstanding verbal and written communication skills Ability to succeed in a fast paced, entrepreneurial environment Exceptional attention to detail and ability to effectively multi-task in deadline driven atmosphere #LI-CS4 Chico's FAS, Inc. is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, childbirth and related medical conditions, lactation, genetic information, gender, sexual orientation, gender identity or expression, military service, veteran status, or any other category protected under federal, state, or local law. Apply Sign UP for JoB Alerts Featured Jobs Store Manager - Soma Location: Springfield, MO POSITION OBJECTIVE: This position creates, engages, and welcomes an environment, that cultivates an inclusive culture that provides equitable opportunities and drives associate and customer engagement. This role directs activities to achieve store goals including customer experience, talent management, financial objectives, operational controls, asset protection, safety, and merchandise presentation. FUNCTIONAL RESPONSIBILITIES: … Support Associate - White House Black Market Location: Nashville, TN Join our fashion-obsessed team, dedicated to a styling and social experience that makes women feel beautiful. POSITION OBJECTIVE: The Support Associate is responsible for supporting a customer and product-focused sales culture where our core principles are at the forefront of all store operations. This is achieved through performing various sales … Sr Analyst - Customer Planning and Analytics Location: Fort Myers, FL With approximately 1,300 boutiques and outlets throughout the U.S., as well as an online presence for each of our brands, it takes sophisticated technology, resources and infrastructure to ensure the continued success of our businesses. From finance and accounting to technology and merchandising careers, we have diverse opportunities available for … About Chico's FAS Chico's FAS, Inc., through its retail brands - Chico's, White House Black Market, and Soma, is a leading women's omni-channel specialty retailer of private branded, sophisticated, casual-to-dressy clothing, intimates, complementary accessories, and other non-clothing items. Under the Chico's, White House Black Market, and Soma names, the company employs nearly 20,000 Associates, and operates over 1,400 stores and retail outlets throughout the U.S. and Canada, as well as an online presence for each of our brands. Career Home Who We Are What We Do (Open Sub Menu) Store Careers Fashion Careers Corporate Careers Internships Life at Chico's (Open Sub Menu) Values & Culture Belonging Philanthropy Benefits After Work Chico's FAS, Inc. is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, childbirth and related medical conditions, lactation, genetic information, gender, sexual orientation, gender identity or expression, military service, veteran status, or any other category protected under federal, state, or local law.