Lead SEM / Paid Media Account Manager

Softline Solutions

  • Glendale, CA
  • 1 day ago

    Highlights

    We are a fast-growing digital marketing agency seeking a Lead SEM / Paid Media Account Manager to manage and scale multiple client accounts across diverse industries and conversion models. Softline Solutions is a full-service digital marketing agency based in Southern California that helps businesses grow online by increasing visibility, generating leads, and boosting sales.

    Numbers & Facts

    LocationGlendale, CA

    Description

    About Softline Solutions

    Softline Solutions is a full-service digital marketing agency based in Southern California that helps businesses grow online by increasing visibility, generating leads, and boosting sales. They build tailored, data-driven campaigns across keydigital channels and manage everything from strategy to execution and reporting. The goal is measurable growth, not buzzwords.

    About the role

    We are a fast-growing digital marketing agency seeking a Lead SEM / Paid Media Account Manager to manage and scale multiple client accounts across diverse industries and conversion models. This is a hands-on leadership role for an experienced agency professional who thrives in high-volume, performance-driven environments.

    You will own strategy, execution, optimization, and client growth discussions across multi-million-dollar paid media budgets.

    What you'll do

    • Build, implement, manage, and optimize paid campaigns across:
    • Google Ads (Search, PMax, Display, YouTube)
    • Microsoft Ads
    • Meta (Facebook/Instagram)
    • Additional platforms (LinkedIn, TikTok, Criteo, AdRoll, etc.)
    • Manage multiple client accounts simultaneously across lead gen and e-commerce verticals
    • Lead client performance calls, QBRs, and strategic growth discussions
    • Drive optimization strategies tied to CPL, CPA, ROAS, revenue, and pipeline goals
    • Forecast budgets and model performance scenarios
    • Implement and troubleshoot GA4, GTM, and conversion tracking
    • Collaborate with creative, CRO, SEO, and analytics teams
    • Mentor junior team members and contribute to overall account growth
    Qualifications
    • 5+ years of paid media experience in a digital marketing agency
    • Proven experience managing multiple client accounts concurrently
    • Strong hands-on expertise in Google Ads, Microsoft Ads, and Meta
    • Experience managing large lead generation and e-commerce budgets
    • Deep understanding of varied conversion goals across industries
    • GA4 proficiency and strong analytical capabilities
    • Advanced Excel / Google Sheets skills
    • Strong client-facing communication skills
    • Ability to thrive in a fast-paced, high-account-volume environment
    • Google Ads: 7 years (Preferred)
    Why Join Us
    • High-growth agency environment
    • Significant client exposure and strategic ownership
    • Clear path to senior leadership
    • Opportunity to influence client growth at scale
    Benefits:
    • 401(k)
    • Dental insurance
    • Flexible spending account
    • Health insurance
    • Paid time off
    • Vision insurance


    The pay range for this role is:

    90,000 - 125,000 USD per year (Softline HQ)

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