Journey Consultant

Our Company

Changing the world through digital experiences is what Adobe is all about. We empower everyone-from emerging artists to global brands-to design and deliver exceptional digital experiences.

We're

passionate about enabling people to create powerful images, videos, and apps, and transforming how companies engage with customers across every screen.

We're on a mission to hire the

very best

and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We know the next big idea could be yours!

Role Summary

The Customer Journeys Technical Consultant leads complex marketing technology implementations across B2C and B2B customers, with a strong focus on Adobe Customer Journey solutions (AJO,

Campaign,

Marketo,

Target)

. This role combines technical delivery leadership, marketing automation

expertise

, and consulting capabilities to drive value for our customers and support the growth of our product offerings.

What

You'll

• Lead and implement marketing automation and customer journey solutions across B2C and B2B customers,leveraginghandson experience with marketing technologies to deliver Adobe Customer Journeys technology-includingAdobe Journey Optimizer (AJO), Marketo, Adobe Campaign, Adobe Target, and broaderAdobe Experience Cloud.
• Drive marketingpersonalization, experimentation, and optimizationstrategies that improve customer engagement, increase conversion, and enhance overall marketing performance.
• Act as a strong partner toProduct and Engineering,byproviding structured platform feedback,advocating forcustomer needs, and supporting ongoing product development and roadmap evolution.
• Bring deepindustry knowledge and consultingexpertiseto guide clients through best practices, challenge assumptions, and deliver proactive, prescriptive recommendations that shape their marketing and customer experience strategies.
• Collaborate with crossfunctional teamsto translate business requirements into scalable technical solutions, ensuring alignment across strategy, design, data, and platform execution.
• Partner closely withproject and engagement leadershiponexecutive readouts, escalation management, and proactive risk identification and mitigation.
• Support the creation ofdelivery frameworks, accelerators, and repeatable processes that improve efficiency, consistency, and customer outcomes.
• Utilizeproprietary AdobeAItechnologiesto deliveran improved andhigh-qualitycustomer experience.
• Translate customer needs into technical solutions based on a balance of architecture standards and plans, total cost ofownershipand feasibility.
• CollaboratewithAdobe'ssalesand internal teamstogrowaccounts,ideatesolutionsandaddressevolvingcustomer needs.
• Provide mentorship andtechnical leadership to teammembers,fostering knowledge sharing and capability growth across the team.

Produce highquality, unittested deliverables and

participate

in peer testing, including analyzing functional and technical documentation to create test plans, test cases, and test scripts.

Technical & Professional Skills

• Hands-onexpertisewithB2C and B2B marketing technologiessuch as:Adobe Journey Optimizer (AJO), Marketo, Adobe Campaign, Adobe Target,Responsys, Salesforce Marketing Cloud, Cheetah Mail, Braze, HubSpot,and other enterprise marketing platforms;Adobe solutions preferredbut notrequired.
• Strong understanding of marketing personalization, segmentation, experimentation frameworks (A/B, multivariate), and datadriven optimization strategies.
• Knowledge ofthedigital marketingecosystemand thetools,technologiesand strategiesthat support it including CDP, DMP,Paid Media, identity management,marketing automation,data collection & privacy laws.
• ProficiencyinHTML,SQL,scripting,data modeling concepts, campaign logic, and workflow orchestration.
• Experience working with and setting up API connectionsand comfortable using Postman,PostBusteror similar tools.
• Ability to translate business goals and requirements into scalable marketing architectures, data structures, and measurable KPIs.
• Produce clear, well-communicated, complete designs for product features or sub-systems
• Strong consulting skillset, including the ability to deliverindustry insights, apply aproactive and prescriptiveapproach, and confidently engage with executivelevel stakeholders.
• Excellent communication, problemsolving, and cross-functional collaboration skills, with the ability to navigate ambiguity and drive clear outcomes.