Job Title: Product Owner - MarTech (D365 & Azure)
Location: Birmingham, Alabama
Type: Contract to hire
Rate: $60/hr on W2 (Based on experience)
Position Overview
The Product Owner will lead the delivery and continuous improvement of the organization's Marketing Technology (MarTech) platform, primarily built on Microsoft Dynamics 365, Power Platform, and Azure. This role is responsible for managing the product backlog, translating marketing strategies into technical deliverables, and ensuring successful execution within a Scaled Agile (SAFe) environment.
The ideal candidate will combine strong product ownership experience with hands-on knowledge of Microsoft's ecosystem, customer data platforms, and agile delivery practices.
Core Responsibilities
Own, create, maintain, and prioritize the product backlog in Azure DevOps (ADO). Ensure user stories are clearly defined, include acceptance criteria, and are ready for development. Translate marketing objectives such as lead conversion, customer retention, and personalized journeys into technical epics and features. Balance technical debt, architectural improvements, and high-value business features to maximize product value.
Guide the design and enhancement of solutions built on Dynamics 365 and the Power Platform. Support development of model-driven apps, automated workflows using Power Automate, and custom components to improve marketing operations. Oversee customer data unification using Customer Data Platform (CDP) capabilities. Ensure effective use of customer profiles to build high-value segments and real-time marketing triggers. Collaborate with architects and data teams to ensure Azure data sources (Data Lake, SQL, etc.) are clean, accessible, secure, and compliant.
Lead Program Increment (PI) planning and identify dependencies with cross-functional teams such as Sales, Data Engineering, and Security. Participate in agile ceremonies including Daily Stand-ups, Sprint Reviews, and Retrospectives. Serve as the primary liaison between Marketing stakeholders and IT leadership. Manage stakeholder expectations related to scope, priorities, and delivery timelines.
Required Qualifications
Experience as a Product Owner or similar role in an Agile or SAFe environment. Hands-on experience with Azure DevOps (ADO) for backlog and sprint management. Strong knowledge of Microsoft Dynamics 365, Power Platform, and Azure services. Experience working with customer data platforms (CDP) and marketing automation tools. Ability to translate business requirements into technical user stories and features. Excellent stakeholder management and communication skills.
About Seneca Resources
At Seneca Resources, we are more than just a staffing and consulting firm-we are a trusted career partner. With offices across the U.S. and clients ranging from Fortune 500 companies to government organizations, we provide opportunities that help professionals grow their careers while making an impact.
When you work with Seneca, you're choosing a company that invests in your success, celebrates your achievements, and connects you to meaningful work with leading organizations nationwide. We take the time to understand your goals and match you with roles that align with your skills and career path.
Our consultants and contractors enjoy competitive pay, comprehensive health, dental, and vision coverage, 401(k) retirement plans, and the support of a dedicated team who will advocate for you every step of the way.
Seneca Resources is proud to be an Equal Opportunity Employer, committed to fostering a diverse and inclusive workplace where all qualified individuals are encouraged to apply.
QED National is a certified Women-Owned Business Enterprise with WBE certification in New York City, New York State, New Jersey and Delaware. A trusted IT advisor to both public and private sector customers, QED National is headquartered in New York City with offices in Albany, NY. Driven by 24 years of industry expertise and guided by strong, ethical practices, QED National helps clients achieve their business objectives by providing innovative IT consulting, reliable staff augmentation and scalable technology solutions that are custom tailored for their needs. Our outstanding service has earned us an extraordinary client retention rate of ninety-five percent.
PRACTICE AREAS
Cyber / Information Security
IT Management Consulting
IT Staff Augmentation
Technology Solutions
QED National is led by a strong management team, under the direction of founder and president, Colleen Molter. Working with selected organizations, chosen for their outstanding products and support services, QED National delivers expert solutions ranging from IT assessments and governance to intelligent data storage and staff augmentation. It all adds up to comprehensive, customized IT business solutions.
A New York City and New York State Certified Women-Owned Business Enterprise, QED National is a privately held company in continuous operation since 1993. Recipient of New York City, New York State, Florida, California and Fortune 500 contracts, QED National is proud to have sustained success and growth, including “Inc. Magazine’s 5000 Fastest Growing Firms in America” for nine consecutive years —2009 through 2017. View our full roster of awards.
QED National humbly, yet firmly, acknowledges its reputation among its clients as a partner that responds diligently—and expeditiously—to provide the highest quality services. The QED National team ambitiously looks forward to all future opportunities to provide such services.