Graphic Designer

Digital Control Incorporated (DCI) is the world's leading supplier of underground locating and steering products for the horizontal directional drilling (HDD) industry. Since the introduction of this revolutionary technology 30 years ago, Digital Control has been at the forefront of trenchless technologies that enable the efficient installation of underground utilities such as fiber optic, telecom, gas, and water lines world-wide. DCI's products are valued for their durable design, ease of use and uncompromising commitment to customer service.

We are seeking a Graphic Designer who will play a pivotal role in shaping the narrative of our groundbreaking products. You'll be able to focus on your craft, creating inspiring visuals that spark the imagination of our followers, partners, and team members. We're looking for an experienced, self-sufficient designer to help elevate how DCI shows up across every channel, producing high-quality work that spans digital, print, product, packaging, and large-format trade show environments, all while keeping our brand sharp and consistent.

Who You Are

You are a creative designer with a passion for storytelling and a desire to connect with people worldwide. You prefer a role where you get to do a lot of different things and collaborate with others. You are looking for an opportunity to shape the creative direction from start to finish at a world-leading company. If you're excited about this role but your experience doesn't align perfectly with every requirement, we encourage you to still apply. You may be just the right candidate for this or another role at DCI.

What You'll Do

• Design and Production
• Design across digital (social, email, web) and print (collateral, brochures, signage, booth graphics)
• Build and maintain polished, on-brand PowerPoint presentations for training, sales, marketing, and internal communications
• Design assets for Mailchimp email campaigns and deploy digital publications using Flipsnack.
• Lead the design and production of trade show materials including booth graphics, banners, backdrops, pop-ups, and event collateral.
• Design product packaging and label artwork, managing files through the full production process.
• Create 3D product renderings and visualizations using KeyShot to support sales, marketing, and trade show needs.
• Coordinate with vendors and print partners to ensure files are prepped, spec'd, and delivered correctly.
• Create visual content that appeals to a global audience while respecting and reflecting local cultures, languages, and consumer behaviors, with a strong understanding of cultural nuances and the ability to adapt visual storytelling to fit diverse audience needs.

Planning

• Work closely with subject matter experts, training personnel, and project teams to plan and execute high-quality content.
• Manage multiple projects simultaneously with minimal oversight, hitting deadlines without sacrificing quality.
• Demonstrate adaptability and strong problem-solving skills, making quick adjustments to product launches and content based on real-time feedback from global teams and local audiences.

Project Coordination

• Engage in detailed discussions with internal clients, product and engineering product managers, and other project stakeholders to fully understand each project's audience, objectives, and messaging.
• Create visual media that aligns with the intended message and resonates with the target audience.
• Work with the Brand Manager to support brand consistency across all touchpoints, internally and externally.

Collaboration

• Partner with the Global Creative Content Manager to bring campaigns to life.
• Work cross-functionally with product managers, subject matter experts, and global teams to ensure work aligns with both global brand strategies and local market needs.
• Participate in team reviews and contribute ideas that push the work forward.
• Travel up to 10% of the time to support trade shows and events.

Continuous Learning

• Maintain a commitment to staying current on cultural nuances, consumer trends, and technological advancements to ensure our visual content remains relevant, respectful, and effective on a global scale