Location: Minneapolis, MN
Job Type: Full-Time, Exempt
Compensation: $50,000 to $60,000 annual base + monthly bonus
Perks: Bi-weekly pay, mileage reimbursement
About the Role
We are seeking a self-starting Event Marketing Manager to lead and grow our event marketing efforts in the Indianapolis area. In this hands-on role, you’ll manage a team of Brand Representatives, oversee weekly events, and develop new outreach opportunities to generate high-quality sales leads. This position combines team leadership, event operations, and strategic planning to deliver measurable marketing impact.
This is an excellent opportunity for someone with at least 2 years of management experience and a strong background in team leadership, event coordination, or face-to-face marketing.
What You’ll Do
Team Leadership & Development
- Recruit, train, schedule, and manage a team of Brand Representatives
- Coach and mentor team members to achieve LPH (Leads per Hour) and quality goals
- Address performance issues as needed, including employment decisions
Event Planning & Execution
- Identify, schedule, and manage participation in events (home shows, fairs, festivals, etc.)
- Oversee the entire process for booking events (contracts, W-9s, COIs, confirmations)
- Personally attend and work high-value weekly events
- Manage all event logistics including booth setup/tear-down, materials, and inventory
Partnership & Territory Development
- Build retail partnerships to secure staffed in-store displays for lead generation
- Explore and implement local sponsorship and outreach opportunities
- Work closely with the Regional Event Marketing Manager to develop the territory
Office & Administrative Duties
- Spend several days each week in the office to:
- Build team schedules
- Source and secure upcoming events
- Submit payroll and lead reporting on time
- Ensure accuracy and professionalism in lead submission and data management
What You Bring
- Minimum 2 years of experience managing teams
- Event marketing or customer-facing experience is strongly preferred
- Strong organizational and communication skills
- Reliable transportation and ability to work weekends (Saturday & Sunday required)
- Ability to thrive in a fast-paced, performance-driven environment
- Professional presence and self-motivated mindset
Performance Expectations
- Productivity: 0.30+ Leads per Hour (LPH)
- Lead Quality: 50%+ conversion rate, accurate data entry
- Cost Efficiency: $400 CPL and marketing costs 20% of revenue
- Timely submission of all required paperwork and reporting
Why Join Us
- Competitive base salary with monthly bonus potential
- Bi-weekly pay and mileage reimbursement
- Leadership role with growth potential
- Fun, fast-paced work environment with a supportive team culture
If you're an experienced team leader with a passion for driving results through events and face-to-face engagement, apply today to join our growing team in Indianapolis!