External Communications Manager

R.W. Mercer Co.

Lionville, Pennsylvania

JOB DETAILS
SKILLS
Blog, Brand Marketing (Branding), Brand Messaging, Brand Positioning, Business Strategy, Communication Skills, Content Management Systems (CMS), Corporate Communications, Editing, Journalism, Leadership, Legal, Marketing, Multitasking, Newsletter, Performance Analysis, Performance Metrics, Performance Tuning/Optimization, Presentation/Verbal Skills, Press Releases, Problem Solving Skills, Project/Program Management, Public/Media/Press/Analyst Relations, Quality Management, Relationship Management, Sales Management, Social Media, Storytelling, Team Player, Time Management, Work From Home, Writing Skills
LOCATION
Lionville, Pennsylvania
POSTED
3 days ago

We are seeking a highly skilled and strategic External Communications Manager to lead and execute our organization's external communication initiatives. This role is responsible for shaping public perception, managing media relations, and ensuring consistent, compelling messaging across all external channels. The ideal candidate is a strong communicator with a deep understanding of brand positioning, public relations, and digital communication strategies.

Key Responsibilities

  • Develop and implement comprehensive external communication strategies aligned with organizational goals.
  • Manage media relations, including drafting press releases, coordinating interviews, and responding to media inquiries.
  • Serve as the primary point of contact for external communications, ensuring consistency in messaging and tone.
  • Create and oversee high-quality content for public-facing platforms, including websites, blogs, newsletters, and social media.
  • Monitor media coverage and public sentiment, providing insights and recommendations to leadership.
  • Collaborate with internal teams (marketing, legal, executive leadership) to ensure accurate and timely communication.
  • Lead crisis communication efforts, including planning, messaging, and response execution.
  • Build and maintain relationships with journalists, influencers, and key stakeholders.
  • Track and analyze communication performance metrics to optimize outreach strategies.

Qualifications

  • Bachelor's degree in Communications, Public Relations, Journalism, Marketing, or a related field.
  • Minimum of 5+ years of experience in external communications, public relations, or corporate communications.
  • Proven experience managing media relations and public-facing communication strategies.
  • Exceptional writing, editing, and storytelling skills.
  • Strong understanding of digital communication tools and platforms.
  • Ability to manage multiple projects in a fast-paced, remote work environment.
  • Experience in crisis communication and reputation management is highly desirable.
  • Proficiency with communication and analytics tools (e.g., media monitoring platforms, CMS, social media tools).

Core Competencies

  • Strategic Thinking
  • Excellent Verbal & Written Communication
  • Relationship Management
  • Brand Awareness & Messaging Consistency
  • Problem-Solving & Decision-Making
  • Adaptability in Remote Work Environments

Benefits

  • Flexible remote work environment
  • Competitive hourly compensation
  • Opportunities for professional growth and development
  • Collaborative and inclusive team culture

About the Company

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R.W. Mercer Co.